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Let's Talk Loyalty

Let's Talk Loyalty

著者: Paula Thomas
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“Let’s Talk Loyalty” is an industry podcast for loyalty marketing professionals. If you work in loyalty marketing, join us every week to learn the latest ideas and marketing insights from loyalty specialists around the world.Paula Thomas マーケティング マーケティング・セールス 経済学
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  • ebucks Rewards Celebrates 25 Years as a World Leader Driving Banking Loyalty
    2025/07/15

    This episode is available in audio format on our Let's Talk Loyalty podcast and in video format on www.Loyalty.TV.

    eBucks Rewards is truly an exceptional programme as you’ll hear so we're delighted to welcome Pieter Woodhatch - CEO of eBucks Rewards in South Africa as today's guest

    Owned and operated by First National Bank, it is one of South Africa's leading rewards programmes which has now been rewarding banking customers for 25 years!

    Pieter today explains how members can earn eBucks while doing everyday things – like filling up with fuel, buying airtime and shopping in their partner retailers including important categories like pharmacy and grocery shopping - and then they can spend those eBucks on anything from a dream holiday to monthly essentials or the latest gadget.

    Please enjoy our conversation with Pieter Woodhatch from eBucks Rewards.

    Hosted by Paula Thomas.


    Show Notes:

    1) Pieter Woodhatch

    2) eBucks

    3) Rassie: Stories of Life and Rugby

    4) #416: South Africa’s FNB eBucks Rewards is the biggest winner at The International Awards

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    47 分
  • Fueling Loyalty: How ADNOC Is Redefining Convenience Retail (#685)
    2025/07/10

    This episode is available in audio format on our Let's Talk Loyalty podcast and in video format on www.Loyalty.TV.

    In this episode Bill Hanifin, CEO Wise Marketer Group, speaks with recognized industry figure Deepak Pradhan, Head of Loyalty Program & CRM at ADNOC Distribution.

    This conversation will share a vision for the future of convenience and fuel retailing and will surely create “store envy” among many retailers. The state of the art at ADNOC is incredible.

    Listen as we dig into how ADNOC is innovating in customer loyalty in this new retail model.

    The episode is sponsored by Comarch.

    Show Notes:-

    1) Deepak Pradhan

    2)ADNOC Distribution

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    50 分
  • Developing a game changing, zero liability points program to the Australian hospitality market (#684)
    2025/07/08

    Matt Zimmerman, a loyalty professional with years of experience across hospitality, gaming and travel.Matt’sloyalty journey began for with sheer persistence —after two years of consistently calling, they finally secured a role as a Loyalty Analyst at Albertsons (the U.S. equivalent of Woolworths).

    From there, the moved into the fast-paced world of Caesars casinos, followed by several loyalty consulting roles that honed their strategic expertise. A move to Australia opened new opportunities, including leading the loyalty program at HotelClub, then joining Menulog during the height of COVID.

    Most recently, they transitioned to the product space at Endeavour X, where he designed and launched a new loyalty program, pub+, and app from the ground up.

    Hosted by Carly Neubauer

    Show notes:

    1) Matt Zimmerman

    2) pub+

    3) Peter Principle

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    41 分

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