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Join us as we go on a remarkable remarkable journey with Linda Locke, a pioneering force in the creative industry and a children’s book author. After graduating with an honors degree in art and design from Middlesex Polytechnic in 1976, Linda embarked on a transformative career in advertising, shaping the landscape of the industry at prestigious agencies like Saatchi & Saatchi and Leo Burnett.
Throughout her career, Linda witnessed the evolution of the advertising industry and the championed need for authentic marketing. She emphasizes the power of authenticity in connecting with audiences and staying true to one’s values for overall well-being. Her journey reflects resilience and courage, as she balances balancing logic and creativity.
In 2008, Linda received the Newsweek Lifetime Achievement Award, becoming the first woman to earn this honor in Singapore's advertising scene. Transitioning into children's literature in 2018, she has published nine books that explore vital themes for young readers.
Linda's influence extends beyond her own work; she has served on various boards and continues to inspire new generations of creatives. In 2024, she was inducted into the Singapore Women’s Hall of Fame, solidifying her legacy as a trailblazer in both the advertising and literary worlds. Tune in to hear more about her insights on the evolution of the advertising industry, staying true to her values, how she navigates creative blocks, and more.
To connect with Linda, visit:
Godmotherbooks.com
IG: @godmotherbooks
FB: Linda G. Locke
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