Being a podcast guest is a powerful way to boost your position as a thought leader in your field, reach a wider audience, get more clients. It also helps boost the SEO of your website and is a great way to develop collaborations, referrals, and friendships.

“And all of this happens without doing any selling on the show. It happens through having a conversation during the episode, sharing valuable information with the audience, and being yourself.”

In the final episode of the Marketing Chat Podcast, I’m doing a solo episode on why you should be a podcast guest.

In this episode, you’ll learn:

• Why podcast guesting is a such a powerful marketing tool for your business
• How to pick out podcasts to be on
• How to approach shows to be on (super important!)
• How to be an awesome guest
• What to do after the interview

If you want training on being a stand-out podcast guest, I highly recommend getting in touch with Jason Cercone.

Jason’s episode on Podcast Launchpad

Episodes mentioned:

Brand Love: What It Is and How to Use It with Dr. Aaron Ahuvia

How to Find Your Brand Personality with Kelly Wittman

Expert Tips to Make Awesome Online Presentations with Brenden Kumarasamy

Make More Sales with Authentic Convos in DMs with Tracy Beavers

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“How do I get my website to rank on page 1 of Google?” That’s the dream, isn’t it?! My guest today, Stephanie Long, has some tips to help make it happen—organically and legitimately.

“If you're a newer website, you're gonna have a lower domain [authority] cuz you're just getting started to build all your links. So don't get discouraged.” —Stephanie Long

You’ll encounter some SEO “experts” who claim they can get to the top of page 1 in a matter of weeks. Please beware of these claims. They requires either paid strategies or black hat methods that will get your site demoted by Google.

In this episode, you’ll learn:

• What SEO really is and how the Google algorithm works
• Top mistakes people are making in SEO
• How to find the best keywords to use
• Free tools to help you boost your SEO

Bonus tip: Stephanie and I both scroll several pages deep into Google to look for sites to click on. The vast majority of people don’t do this. Wanna help other sites boost their rank—and find some awesome content that’s not on page 1? Scroll down to pages 4, 5, 6 and start clicking there. Maybe someone will do it for you, too!

Connect with Stephanie

Stephanie Marie Marketing

https://stephaniemariemarketing.com

SMMSEOAgency on Instagram

https://www.instagram.com/smmseoagency/

I adore public speaking. But even I still get nervous. Most people have anxiety around speaking—even if they’ve been doing it a long time. And, for introverts, it’s even worse.

Networking, speaking on stage, giving a presentation, or appearing as a guest on a podcast are skills that can be learned. And entrepreneurs have to do these activities to grow our business.

My guest today, Prof. Ryan J. Warriner, shares his years of experience in coaching and training high-level executives to be great speakers.

In this episode, you’ll learn:

• The most common mistake people make in communication
• Why speaking anxiety is so prevalent
• Why it’s crucial to understand your audience’s needs and desires
• Common attributes that great speakers share
• 3 simple tips for overcoming speaking anxiety

Ryan J Warriner is a Professor of Communication at McMaster University, Executive Trainer & Coach, Professional Speaker, as well as author of the innovative book, “The Effective Presenter: The Winning Formula for Business Communication.” Additionally, he is the host of the Professionally Speaking Podcast, and a recurring author for both “Thrive Global” and “HR Magazine.”

Connect with Ryan

Professional Presentation Services website

@theeffectivepresenter on Instagram

“The Effective Presenter” book on Amazon

Professionally Speaking Podcast

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