Marketing Combat

著者: Chris Kubbernus & Jason Donnelly
  • サマリー

  • In each batter, we fight for 5-10 minutes, for your audio pleasure. The best part? We both know the marketing-related topic beforehand, but one of us gets to decide what they’re fighting for, which means the other person has to defend something they may not want to defend…
    2024
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あらすじ・解説

In each batter, we fight for 5-10 minutes, for your audio pleasure. The best part? We both know the marketing-related topic beforehand, but one of us gets to decide what they’re fighting for, which means the other person has to defend something they may not want to defend…
2024
エピソード
  • Is Artificial Intelligence (AI) Making Us All Lazy? EP40
    2024/07/09

    Is AI making us all lazy?

    This episode of the Marketing Combat Podcast revolves around the question of whether AI is making us lazy. Chris argues that AI is fostering laziness because people increasingly rely on AI to do their work without truly understanding or processing the information. He cites an example of his son's school project where some group members used AI to complete their parts with minimal effort, highlighting a growing trend of dependency on technology.

    On the other hand, Jason explains that AI isn't making us lazy but rather providing valuable tools that enable faster learning and creation. He stresses that the impact of AI depends on its usage; while some may misuse it as a shortcut, others leverage AI to enhance their learning and productivity. Jason believes that AI, when used effectively, can be a powerful aid in personal and professional development.

    Who do you agree with? Tell us what you think in the comments!

    Chapters
    00:00 - Introduction and Topic Explanation
    00:39 - Chris Argues that AI is Making Us Lazy and Offers an Example
    02:43 - Jason Fights that AI is a Tool to Learn From
    05:03 - Chris Adds Thoughts on Citation and Education
    06:41 - Closing Thoughts and Call for Audience Opinion

    Useful links
    Instagram: http://www.instagram.com/teamkubbco
    TikTok: https://www.Tiktok.com/@kubbco
    Twitter: https://twitter.com/KubbAndCo
    LinkedIn: https://www.linkedin.com/company/kubbco
    Blogs: https://www.Kubbco.com/blog
    Audio podcast: https://bit.ly/3tn4Mgk
    YouTube podcast: https://bit.ly/3K1suVr
    Social Brief Newsletter (Social media news weekly): https://bit.ly/3I68D6g

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    7 分
  • What's the Best Social Media Platform EVER? EP39
    2024/07/08

    What's the best social media platform ever?

    In this episode of the Marketing Combat Podcast, Chris and Jason engage in a spirited debate about the best social media platform. Jason champions Facebook, citing its massive user base, diverse features, and unparalleled ability to reach a wide audience. He argues that Facebook's comprehensive suite of tools makes it an indispensable platform for marketers aiming to maximize their reach and engagement.

    Across the table, Chris advocates for Twitter/X, praising it for its promotion of freedom of speech and its facilitation of open discussions. He believes that the platform's emphasis on real-time conversation and unfiltered dialogue sets it apart from its competitors. The episode concludes with an invitation for listeners to weigh in and share their own opinions on the best social media platform, fostering a broader conversation about the strengths and weaknesses of each.

    Make sure to like the episode, follow along, and review us wherever you consume to help the podcast grow!

    See you in the next episode.

    Chapters
    00:00 - Introduction and Banter
    00:44 - Today's Topic
    01:10 - Jason's Choice: Facebook
    03:10 - Chris' Choice: Twitter/X
    05:39 - Closing Remarks and Next Episode Preview

    Useful links
    Instagram: http://www.instagram.com/teamkubbco
    TikTok: https://www.Tiktok.com/@kubbco
    Twitter: https://twitter.com/KubbAndCo
    LinkedIn: https://www.linkedin.com/company/kubbco
    Blogs: https://www.Kubbco.com/blog
    Audio podcast: https://bit.ly/3tn4Mgk
    YouTube podcast: https://bit.ly/3K1suVr
    Social Brief Newsletter (Social media news weekly): https://bit.ly/3I68D6g

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    7 分
  • Is the New Joe & the Juice Smoothie Ad Any Good? EP38
    2024/07/05

    Is the new Joe & the Juice smoothie ad any good or just directed to Gen Z?

    In this episode of the Marketing Combat Podcast, Jason and Chris drop into the new advertising campaign from Joe and the Juice, advertising spilled smoothies. Chris criticizes the campaign, arguing that it fails to create desire or trigger the all-important dopamine hit that makes ads memorable and effective. He believes that without these elements, the campaign misses the mark in capturing the audience's interest and driving consumer action.

    Jason, however, takes a different stance. He contends that the campaign's strength lies in its ability to disrupt viewer expectations and convey authenticity. This unexpected approach, he argues, enhances brand perception by standing out from typical advertising norms.

    Throughout their discussion, they debate the campaign's overall impact on Joe and the Juice's brand image and whether its primary goal is promotional or focused on long-term branding. The episode highlights the contrasting strategies in advertising and their potential effects on consumer engagement.

    Chapters
    00:00 - Introduction and Topic Explanation
    01:40 - Explain What Marketing Combat is About
    02:08 - Chris Discusses the Lack of Desire/Status in the Ad
    04:25 - Jason Discusses Authenticity and Disrupting Expectations
    07:25 - Crashed Cars vs. Joe & the Juice
    07:57 - Conclusion and Comment Request

    Useful links
    Instagram: http://www.instagram.com/teamkubbco
    TikTok: https://www.Tiktok.com/@kubbco
    Twitter: https://twitter.com/KubbAndCo
    LinkedIn: https://www.linkedin.com/company/kubbco
    Blogs: https://www.Kubbco.com/blog
    Audio podcast: https://bit.ly/3tn4Mgk
    YouTube podcast: https://bit.ly/3K1suVr
    Social Brief Newsletter (Social media news weekly): https://bit.ly/3I68D6g

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    9 分

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