• My Curious Colleague ~ CPG CX

  • 著者: Denise Venneri
  • ポッドキャスト

My Curious Colleague ~ CPG CX

著者: Denise Venneri
  • サマリー

  • My intent is to Educate, Celebrate and Elevate the Consumer Relations function in CPG (Consumer Product Goods) companies, especially for Brand Specialist and Analysts roles and responsibilities... !
    Denise Venneri
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あらすじ・解説

My intent is to Educate, Celebrate and Elevate the Consumer Relations function in CPG (Consumer Product Goods) companies, especially for Brand Specialist and Analysts roles and responsibilities... !
Denise Venneri
エピソード
  • 111 Curiously Quick...My Worker Bee's Thoughts on AI in the Contact Center
    2024/11/12

    Hello, My Curious Colleagues...! In this week’s “Curiously Quick” episode (#111) on the @My Curious Colleague podcast, I share my thoughts on AI in consumer relations and the contact center. My thoughts, albeit brief, are covered in three key areas. Listen to today’s episode for more details and in these past episodes noted here:

    1. Helping the Agent—exploring Voice AI, Agent Assist, and Reason Codes (Ep. #82, Speech Analytics with CalZilla).
    2. Helping the Consumer—from chatbots to virtual assistants (Ep. #95 with Joe Mazer, Michelin Tires).
    3. Brand & Quality Insights—insights via sentiment analysis and trend identification (Ep. @91 with Gotham at Yogi).

    Listen in to get a worker bee’s perspective on AI’s potential for smaller teams and more. 🎧

    #NewPodcastEpisode #AI #ContactCenter #ConsumerRelations

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    6 分
  • BONUS Episode - Data & Analytics Workshop - A SOCAP Takeover w/Abe Atshan, President of NE Chapter of SOCAP
    2024/10/07

    In this BONUS episode of the My Curious Colleague - #cpgcx Podcast, Denise and @Ibrahiem Atshan (Abe) discuss a Sneak Peek of the upcoming SOCAP/Society of Consumer Affairs Professionals’ Data and Analytics Workshop. Abe provides a line of sight into the workshop sharing insights into the event's structure, key sessions and the generous event sponsors.

    Abe also reflects on his journey to becoming the President of the Northeast Regional chapter of SOCAP, emphasizing the value of volunteering and leadership. The conversation also delves into the significance of AI in customer experience and the role of data analytics in driving business decisions.

    Chapters

    00:00 Introduction to SOCAP and the Data & Analytics Workshop

    04:14 Abe's Journey to Leadership in SOCAP

    07:48 Details of the Upcoming Data & Analytics Workshop

    11:55 Exploring AI in Customer Experience

    14:48 Benchmarking and Data Analytics Insights

    Sponsorships

    This episode is sponsored by @SOCAP – the industry group for Consumer Affairs Professionals. “Come for the knowledge, Stay for the network.” Check out all the benefits of becoming a member at socap.org

    #socapinternational

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    16 分
  • 110 Curious about...Guidance for Effective Packaging Artwork Review in the Consumer Relations Role
    2024/09/11

    In Episode 110 of the My Curious Colleague Podcast...Denise Venneri (host/creator of the pod) discusses the importance of effectively reviewing packaging artwork in the consumer relations role. Denise emphasizes the need to approve and create artwork that can reach consumers, And provides guidance on specific information to focus on, such as contact details, hours of operation, and language support. She also highlights the importance of checking nutrition facts, ingredient statements, allergen information, and preparation instructions.

    Thoughts:

    • Effectively reviewing packaging artwork is important in the consumer relations role to ensure it can reach consumers.,,!
    • Focus on specific information like contact details, hours of operation, and language support.
    • Check nutrition facts, ingredient statements, allergen information, and preparation instructions for accuracy and clarity.
    • Be close to the brand and consumers to identify potential issues and improve the product's appeal and avoid confusion

    Chapters

    00:00 Introduction: The Importance of Reviewing Packaging Artwork in Consumer Relations

    02:49 Checking Specific Information in Packaging Artwork

    04:10 Ensuring Accuracy and Clarity in Nutrition Facts and Ingredient Statements

    05:36 The Significance of Preparation Instructions and Allergen Information

    06:34 Being a Second Pair of Eyes for Consumer-Friendly Packaging

    07:03 Considering Romance Language, Recycling Information, and Front-of-Pack Design

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    10 分

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