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Space travel, electric vehicles, future-powering batteries—the ability to push technology forward and to bring it into the world in a real way is without a doubt the best of Elon Musk. In his 600 page biography, Walter Isaacson chronicles a man with superlative engineering skills, but who “doesn’t have a fingertip feel for social emotional networks.” On this first of four episodes, Isaacson shares the aspects of Musk that gave meaning and muscle to … the rest of Musk.

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What kind of titan of industry has a "giddy mode"? Or a "demon mode"? The two aspects of Musk’s personality are forces that drive his choices and behavior at work—and vectors Isaacson finds critical to understanding how Musk operates. From ripping out servers on Christmas Eve on a whim to buying Twitter against better wisdom, and reaming out staff members left right and center, we stare into the darker parts of Musk as chronicled by Isaacson.

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Be a storyteller, not a preacher. That was novelist Walker Percy’s legendary advice to a young Walter Isaacson. One he takes to heart in his work as a journalist at Time and CNN, and as a biographer of creative genius across the centuries—and in trying to capture someone as volatile as Elon Musk. He reflects on the challenges of holding the complexity of a character in his mind—and the minds of readers—in the modern age, when everyone just wants to know if the emerald mines were real.

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Which of Musk’s efforts will mark his legacy? Will it be Starship and his work bringing Americans back into orbit, or will it be X and his amplifications of the worst of humanity? Isaacson wrestles with his time in Silicon Valley, and relays a comparison of Jobs and Musk that’s sure to stay with you.

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Introducing ON Benjamin Franklin with Walter Isaacson - an intimate behind the scenes interview to understand Benjamin Franklin’s remarkable life.

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From Walter Isaacson– the bestselling biographer behind Musk, Einstein and Steve Jobs– and journalist Evan Ratliff (Shell Games, Longform) comes a revealing look into the life of Ben Franklin, and how his genius shaped America.

In this first episode of five, we dive into the way Franklin's scientific curiosity laid the groundwork for his approach to democracy, and how his thirst for innovation not only led him to invent everything from swimming flippers to the lightning rod, but also turned him into a bona fide, worldwide celebrity—a fame he would soon wield for America's benefit.

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From writing under pen names in the newspaper as a teenager, to the Poor Richard maxims we all know, to the autobiography he created to show the path toward American virtues, Ben Franklin literally wrote the books on what it means to be American. But how close was the real Ben Franklin to the character he created?

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