In this episode, host Gilly Woodhouse, an accomplished author and business coach, discusses Bob, a clinic owner striving to improve his clinic's operations, increase patient bookings, and enhance profitability. Bob faced numerous challenges and uncertainties about his clinic's potential.

Gilly highlights their collaborative efforts to identify areas for improvement and the importance of seeking external guidance. They introduce the "90 Day Post Summer Reboot" programme, designed to help clinic owners implement tailored action plans. The episode underscores recognising knowledge gaps and the value of external support in optimising business practices for better efficiency and revenue.

Introduction to Bob's Challenges (00:00:02)
Bob has a good clinic but feels it can improve; he questions what he doesn't know.

Identifying Unknowns (00:01:45)
Bob recognises various areas needing improvement but lacks the knowledge to make changes.

Deep Dive into Clinic Operations (00:03:32)
The speaker conducts an analysis of Bob's clinic to identify inefficiencies and profitability opportunities.

Initial Planning Meeting (00:03:32)
Bob expresses anxiety; the discussion shifts to business foundations and revenue generation strategies.

Revenue Generation Ideas (00:03:32)
The speaker shares ideas that could significantly increase Bob's revenue and community health impact.

Training Session with Bob's Team (00:05:08)
Bob and his team undergo training on effective marketing methods to improve clinic operations.

Results of Implemented Changes (00:05:08)
Bob's clinic experiences increased bookings and improved patient reviews after implementing new strategies.

Launch of the 90 Day Post Summer Reboot (00:05:08)
The speaker introduces a program to help clinic owners create personalised action plans for improvement.

BEST MOMENTS

"What is it that I don't know which could elevate this practice even further? What am I missing which would increase my turnover?"

"Just one idea and a few small adjustments could generate four times my consulting fees."

"For example, his previously quiet massage therapist suddenly getting nine rebookings, meanwhile his five-star Google reviews shot up by 15 in one day."

VALUABLE RESOURCES

Are You Ready To Maximise Your Clinic's Potential And Achieve A Higher Annual Turnover? Click here to get your FREE personalised report.

CONTACT METHOD

https://www.instagram.com/gillywoodhouse/
gilly@osteobiz.com
https://facebook.com/Osteobiz/

ABOUT THE HOST

Since 2013, Gilly Woodhouse has been inspiring and developing Osteopaths, other healthcare professionals and their clinics. With a wealth of entrepreneurial skills gained over a lifetime of creating businesses from scratch both in the UK and abroad, Gilly shares these experiences as well as illustrating how her clients have vastly improved their practices by streamlining operations and improving their marketing skills. The Osteobiz team of six now comprises Osteopath clinic owners or members of an Osteo family and together support over 100 worldwide clinic owners.

This show was brought to you by Boost and Bloom.

In this podcast episode, host Gilly Woodhouse, an accomplished author and business coach, addresses common challenges faced by clinic owners and provides a practical checklist to improve clinic operations. Key issues include reducing distractions, maximising income, ensuring team efficiency, maintaining quality patient care, and fostering community relationships.

Gilly emphasises the importance of organisational efficiency, continuous training, fair pricing, diversifying revenue streams, and building a caring reputation. Additionally, the episode highlights the benefits of cultivating local business relationships and promoting a happy work environment. Listeners are invited to schedule a chat for personalised guidance and solutions to enhance their clinic's efficiency and profitability.

Identifying Clinic Challenges (00:00:02)
Overview of common problems faced by clinic owners and the need for a checklist.

Reducing Attention Pull (00:00:02)
Strategies to minimise distractions and save valuable time for clinic owners.

Maximizing Income (00:00:02)
Ensuring all areas of the practice are utilised to increase overall income.

Team Booking Efficiency (00:00:02)
Importance of keeping the whole team fully booked to maintain productivity.

Continuous Team Training (00:00:02)
Emphasising the need for ongoing training to maintain quality patient care.

Fair Pricing for Services (00:00:02)
Charging appropriately to ensure a fair exchange between practitioners and patients.

Adding Revenue Streams (00:00:02)
Encouraging the introduction of additional revenue sources beyond hands-on services.

Community Reputation (00:00:02)
Becoming known as the most caring clinic to attract more local patients.

Building Local Business Relationships (00:01:35)
Cultivating relationships with local businesses for easier cross-referrals.

Creating a Well-Oiled Clinic (00:01:35)
Developing efficient clinic operations to allow for strategic planning.

Thriving Happy Clinic (00:01:35)
Aiming for a successful clinic environment that allows for personal time off.

BEST MOMENTS

'You want to be known as the most caring clinic in your area so that more of your community readily seek out your services.'

'You want to cultivate excellent relationships with other local small businesses so that cross referrals happen regularly and easily.'

'You want a thriving happy clinic so that you can take plenty of time out for rest and recuperation without worry.'

VALUABLE RESOURCES

Are You Ready To Maximise Your Clinic's Potential And Achieve A Higher Annual Turnover? Click here to get your FREE personalised report.

CONTACT METHOD

https://www.instagram.com/gillywoodhouse/
gilly@osteobiz.com
https://facebook.com/Osteobiz/

ABOUT THE HOST

Since 2013, Gilly Woodhouse has been inspiring and developing Osteopaths, other healthcare professionals and their clinics. With a wealth of entrepreneurial skills gained over a lifetime of creating businesses from scratch both in the UK and abroad, Gilly shares these experiences as well as illustrating how her clients have vastly improved their practices by streamlining operations and improving their marketing skills. The Osteobiz team of six now comprises Osteopath clinic owners or members of an Osteo family and together support over 100 worldwide clinic owners.

This show was brought to you by Boost and Bloom.

In this episode, host Gilly Woodhouse, an accomplished author and business coach, delves into "sliding door moments"—those pivotal instances where chance events dramatically alter life's course. She recounts narrowly avoiding a car crash through a garage, escaping a fire at King's Cross station, and surviving a car accident in Greece.

These anecdotes underscore life's fragility and the unexpected turns it can take, emphasising themes of gratitude and resilience. The episode concludes with a teaser about a future story involving the Greek mafia, hinting at more adventurous tales to come.

Sliding Door Moments (00:00:02)
The speaker reflects on how chance events can alter life paths, sharing personal anecdotes.

Garage Incident (00:01:34)
A near-miss with a car crashing through the garage teaches gratitude for life’s fragility.

King's Cross Near Miss (00:03:17)
The speaker narrowly escapes the King's Cross fireball, emphasizing the randomness of survival.

Car Accident in Greece (00:04:53)
A confusing moment on a busy road leads to a car crash, highlighting vulnerability and resilience.

Post-Accident Determination (00:06:53)
Despite injuries, the speaker delivers a mangled cake, showcasing commitment and strength.

Burns Night Dinner Dilemma (00:08:35)
After recovering, the speaker attends a dance, celebrating life with glamour and joy.

Greek Mafia Teaser (00:08:35)
A hint at a future story involving the Greek mafia, promising more adventurous tales.

BEST MOMENTS

'This naive 21-year-old suddenly learned the lesson of gratitude for every single day we are here on this planet. Now I understood that there can be a hair's breadth between living a full and colourful life or suddenly becoming strawberry jam.'

'It was November 1987, and as usual, I changed trains at King's Cross, this time minutes before the dreadful fireball ripped through the ticket hall where I had just nonchalantly passed through.'

'Smoke began filling the interior, and I knew that I must somehow muster superhuman strength to get the newly corrugated car door open.'

VALUABLE RESOURCES

Are You Ready To Maximise Your Clinic's Potential And Achieve A Higher Annual Turnover? Click here to get your FREE personalised report.

CONTACT METHOD

https://www.instagram.com/gillywoodhouse/
gilly@osteobiz.com
https://facebook.com/Osteobiz/

ABOUT THE HOST

Since 2013, Gilly Woodhouse has been inspiring and developing Osteopaths, other healthcare professionals and their clinics. With a wealth of entrepreneurial skills gained over a lifetime of creating businesses from scratch both in the UK and abroad, Gilly shares these experiences as well as illustrating how her clients have vastly improved their practices by streamlining operations and improving their marketing skills. The Osteobiz team of six now comprises Osteopath clinic owners or members of an Osteo family and together support over 100 worldwide clinic owners.

This show was brought to you by Boost and Bloom.

In this podcast episode, host Gilly Woodhouse, an accomplished author and business coach, discusses strategies for improving clinic websites to make them more patient-centred and effective. She highlights the importance of clear, concise communication and prioritising the visitor's perspective over the clinic's credentials.

The episode covers common pitfalls of clinic websites and offers practical tips for enhancing content and usability. Key advice includes crafting a compelling homepage, ensuring content is patient-focused, answering common questions, using simple language, keeping information up to date, and optimising for mobile devices. The goal is to create a user-friendly experience that attracts and retains patients.

Introduction to Clinic Websites (00:00:00)
Discussion on the common issues with clinic websites being inward-facing and not patient-centred.

Importance of Patient-Focused Messaging (00:01:30)
Advice on crafting impactful headings that resonate with potential patients' needs and concerns.

Website Readability and Usability Tips (00:02:30)
Suggestions for improving website text, including short paragraphs and easy-to-read language.

Booking Functionality (00:03:21)
Emphasis on having a prominent "book now" button for immediate patient action.

Mobile Optimization (00:03:28)
Encouragement to check website performance on mobile devices for better user experience.

BEST MOMENTS

'They have a painful problem and they're looking for a solution. Sorry if this hurts, but at this moment they don't care which year you qualified.'

'Put your potential patient specs on, get right into their heads, and go and land on your home page. That first big heading is the biggest and most powerful on your whole website.'

'We listen, we understand, and we treat the root cause of your pain. Expert care for pain-free living. Feel better, move better, live better.'

VALUABLE RESOURCES

Are You Ready To Maximise Your Clinic's Potential And Achieve A Higher Annual Turnover? Click here to get your FREE personalised report.

CONTACT METHOD

https://www.instagram.com/gillywoodhouse/
gilly@osteobiz.com
https://facebook.com/Osteobiz/

ABOUT THE HOST

Since 2013, Gilly Woodhouse has been inspiring and developing Osteopaths, other healthcare professionals and their clinics. With a wealth of entrepreneurial skills gained over a lifetime of creating businesses from scratch both in the UK and abroad, Gilly shares these experiences as well as illustrating how her clients have vastly improved their practices by streamlining operations and improving their marketing skills. The Osteobiz team of six now comprises Osteopath clinic owners or members of an Osteo family and together support over 100 worldwide clinic owners.

This show was brought to you by Boost and Bloom.

In this podcast episode, host Gilly Woodhouse, an accomplished author and business coach debunks the myth that coaching involves the coach doing the work for the client. Drawing parallels with figures like Gordon Ramsay, Joe Wicks, and Alex Polizzi, the speaker highlights that coaches provide guidance and strategies, but clients must take action themselves.

The core message is that effective coaching requires active participation from both parties to improve business operations and increase revenue. Listeners are encouraged to engage in the process and are invited to discuss their future success through a provided link, emphasising the importance of taking action.

Introduction to Coaching (00:00:00)
Discussion on why some people feel coaching didn't work for them, highlighting the need for active participation.

Examples of Successful Coaches (00:00:05)
Comparison of Gordon Ramsay, Joe Wicks, and Alex Polizzi, emphasising their roles in guiding rather than doing.

The Role of the Coach (00:00:15)
Explanation of how coaching involves providing plans and support, not doing the work for clients.

Importance of Client Participation (00:00:30)
Encouragement for clients to engage actively in the coaching process to improve their business operations.

Achieving Success (00:01:00)
Insight on how implementing new strategies can lead to increased revenue and profits in a short time.

Call to Action (00:01:32)
Invitation for listeners to discuss their future success through a provided link for further engagement.

BEST MOMENTS

'Gordon Ramsay guides ailing restaurateurs to deliver excellence, but he doesn't cook for them.'

'Joe Wicks motivates his clients to reach their goals, but he doesn't do their workouts for them.'

'You'll also need to get your hands dirty and get stuck in because in doing that, you'll learn how to run your business in an even better and more efficient way.'

VALUABLE RESOURCES

Are You Ready To Maximise Your Clinic's Potential And Achieve A Higher Annual Turnover? Click here to get your FREE personalised report.

CONTACT METHOD

https://www.instagram.com/gillywoodhouse/
gilly@osteobiz.com
https://facebook.com/Osteobiz/

ABOUT THE HOST

Since 2013, Gilly Woodhouse has been inspiring and developing Osteopaths, other healthcare professionals and their clinics. With a wealth of entrepreneurial skills gained over a lifetime of creating businesses from scratch both in the UK and abroad, Gilly shares these experiences as well as illustrating how her clients have vastly improved their practices by streamlining operations and improving their marketing skills. The Osteobiz team of six now comprises Osteopath clinic owners or members of an Osteo family and together support over 100 worldwide clinic owners.

This show was brought to you by Boost and Bloom.

In this episode of the Osteobizness podcast, host Gilly Woodhouse, an accomplished author and business coach, explores the theme of internal motivation for clinic owners.

Drawing from her recent coaching event experience, Gilly contrasts two fictional practice owners, Bob and Bobby, to highlight different attitudes towards responsibility and motivation. Bob takes proactive steps to improve his clinic, while Bobby blames his team and expects external solutions. Gilly emphasises the importance of understanding one's internal drivers and taking ownership of goals to achieve success. She encourages listeners to reflect on their motivations and seek support for growth.

Introduction to Osteobizness (00:00:04)
Gilly Woodhouse introduces the podcast and herself as a business coach and osteopathy advocate.

Coaching Event Insights (00:00:24)
Gilly shares experiences from a coaching event, focusing on marketing and personal development insights.

Understanding Internal Motivation (00:01:34)
Discussion on identifying personal motivations behind goals and the importance of internal drivers.

Case Study: Practice Owner Bob (00:03:05)
Bob's proactive approach to improving his practice and the positive outcomes he achieves.

Case Study: Practice Owner Bobby (00:03:47)
Bobby's dependency on others for success and his struggles with taking responsibility for his practice.

Responsibility and Motivation in Recovery (00:04:47)
Exploration of how patients' motivations affect their recovery and responsibility for their health.

Call to Action (00:06:11)
Invitation for listeners to reach out for support in upgrading their practices.

Closing Remarks (00:06:20)
Gilly thanks listeners and encourages them to follow for more tips and strategies.

Best Moments

'That why or important reason would be the thing which kept us going even if the going got tough.'

'Some of them are motivated to get better, improve their health, and get back on track with their lives, and some just want to give you the responsibility for reaching their goals and don’t want to participate at all in their own recovery.'

'Some will find and harness their inner driver and work with you, and some will become dependent on you and then blame you because they didn’t reach their goals.'

VALUABLE RESOURCES

Are You Ready To Maximise Your Clinic's Potential And Achieve A Higher Annual Turnover? Click here to get your FREE personalised report.

CONTACT METHOD

https://www.instagram.com/gillywoodhouse/
gilly@osteobiz.com
https://facebook.com/Osteobiz/

ABOUT THE HOST

Since 2013, Gilly Woodhouse has been inspiring and developing Osteopaths, other healthcare professionals and their clinics. With a wealth of entrepreneurial skills gained over a lifetime of creating businesses from scratch both in the UK and abroad, Gilly shares these experiences as well as illustrating how her clients have vastly improved their practices by streamlining operations and improving their marketing skills. The Osteobiz team of six now comprises Osteopath clinic owners or members of an Osteo family and together support over 100 worldwide clinic owners.

This show was brought to you by Boost and Bloom.

In this episode of the Osteobizness podcast, host Gilly Woodhouse, an award-winning business coach, discusses her coaching programme for aspiring clinic owners.

She shares her experience working with three young women starting their own clinics, highlighting the structured support and training she provides. Gilly emphasises the importance of commitment and implementation for success. She also introduces "Gilly's Round Table," an upcoming initiative for larger clinic owners. Throughout the episode, Gilly expresses pride in her clients' progress and encourages listeners to invest in their development and embrace new opportunities in the field of osteopathy.

Introduction to Gilly Woodhouse (00:00:04)
Gilly introduces herself as a business coach and advocate for osteopathy.

Coaching Young Women (00:00:25)
Gilly discusses coaching three aspiring clinic owners, focusing on their determination and initial fears.

Implementation of Plans (00:01:35)
The young women begin implementing their business plans with Gilly's support and confidence-building.

Training Options for Clinics (00:02:52)
Gilly outlines training options for small and large clinics, including group sessions and one-on-one coaching.

Upcoming Initiative: Gilly's Round Table (00:04:26)
Gilly announces "Gilly's Round Table," a special initiative for large clinic owners, emphasizing collaboration and support.

Conclusion and Acknowledgment (00:05:48)
Gilly expresses pride in her clients' progress and encourages focus and implementation for success.

Best Moments

'Despite feeling that it was a bit of a scary leap, their focus on making a strong start to their careers as business owners was inspiring.'

'Just like you want to set your patients up for success, we love to make sure that our clients squeeze every penny out of their investment with us and reach their goals with ease.'

'I must say how monumentally proud of each of these ladies I am because they rolled up their sleeves and got the job done.'

VALUABLE RESOURCES

Are You Ready To Maximise Your Clinic's Potential And Achieve A Higher Annual Turnover? Click here to get your FREE personalised report.

CONTACT METHOD

https://www.instagram.com/gillywoodhouse/
gilly@osteobiz.com
https://facebook.com/Osteobiz/

ABOUT THE HOST

Since 2013, Gilly Woodhouse has been inspiring and developing Osteopaths, other healthcare professionals and their clinics. With a wealth of entrepreneurial skills gained over a lifetime of creating businesses from scratch both in the UK and abroad, Gilly shares these experiences as well as illustrating how her clients have vastly improved their practices by streamlining operations and improving their marketing skills. The Osteobiz team of six now comprises Osteopath clinic owners or members of an Osteo family and together support over 100 worldwide clinic owners.

This show was brought to you by Boost and Bloom.

In this episode of the Osteobizness podcast, host Gilly Woodhouse, an award-winning business coach, discusses the challenges osteopaths face in marketing and patient retention.

She shares a case study about a client named David, who struggled with ineffective marketing services that promised but failed to deliver new patients. Gilly outlines how they developed a tailored plan to help David regain control over his business, streamline clinic systems, and learn effective marketing strategies. By the end of the episode, David successfully increased his patient numbers and saved significant marketing expenses, transforming his practice.

Introduction to the Episode (00:00:04)
Gilly Woodhouse introduces the podcast and her expertise in osteopathy and business coaching.

David's Initial Struggles (00:00:23)
David sought help for marketing issues, initially appearing successful but facing deeper challenges.

Marketing Missteps (00:01:37)
Discussion of the ineffective marketing service David used, leading to competition and poor patient retention.

Tailored Plan Implementation (00:03:02)
Details on the customized plan created for David, focusing on improving clinic systems and marketing strategies.

David's Progress and Confidence (00:04:37)
David's success in increasing patient numbers and confidence in marketing without relying on external services.

Closing Remarks (00:05:02)
Gilly encourages listeners to reach out for help and reminds them to subscribe for more insights.

Best Moments

'Sadly, David had given away his power and had lost control over his own business and destiny.'

'David has steadily increasing patient numbers and has saved a hefty £1700 per month marketing budget and kept it in his own bank instead.'

'If you'd like to embark on an easy journey towards a busy clinic without overwhelm, why don't you drop me a line at osteobiz.com and I'll be delighted to let you know how we can help you.'

VALUABLE RESOURCES

Are You Ready To Maximise Your Clinic's Potential And Achieve A Higher Annual Turnover? Click here to get your FREE personalised report.

CONTACT METHOD

https://www.instagram.com/gillywoodhouse/
gilly@osteobiz.com
https://facebook.com/Osteobiz/

ABOUT THE HOST

Since 2013, Gilly Woodhouse has been inspiring and developing Osteopaths, other healthcare professionals and their clinics. With a wealth of entrepreneurial skills gained over a lifetime of creating businesses from scratch both in the UK and abroad, Gilly shares these experiences as well as illustrating how her clients have vastly improved their practices by streamlining operations and improving their marketing skills. The Osteobiz team of six now comprises Osteopath clinic owners or members of an Osteo family and together support over 100 worldwide clinic owners.

This show was brought to you by Boost and Bloom.