Join us for an insightful conversation with Swire Ho, "The Promo Guy," a seasoned small business owner since 2003 and host of The Small Business Show.

In this episode, we dive deep into entrepreneurial strategies for identifying and engaging your ideal customers. Swire shares invaluable insights on business growth, including how to develop effective marketing strategies without a large advertising budget. Learn practical approaches to business planning, from identifying your target audience to transforming one-time customers into lifelong brand advocates. Discover how to leverage customer relationships for business success, implement strategic marketing tactics, and build a community around your brand.

Whether you're focused on customer retention, referral generation, or building a stronger business strategy, this episode offers actionable advice for entrepreneurs looking to grow their small business effectively and sustainably. Don't miss Swire's expert tips on turning your brand into a thriving community and creating meaningful customer experiences that drive long-term success.

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Public speaking expert Juanita Wheeler reveals how to conquer your fear and use speaking to establish yourself as an industry authority. Learn her proven 3-part framework for crafting compelling speeches, discover why 75% of people fear public speaking, and get insider tips from her experience as head curator of TEDx Brisbane. Whether you're speaking to a small group or aspiring to take the TEDx stage, Juanita shares actionable strategies to help you champion your ideas and serve your audience effectively. Plus, learn the crucial difference between memorizing and rehearsing that can transform your speaking impact.

Key topics:
• The mindset shift that makes public speaking easier
• A simple formula for structuring persuasive talks
• How to tailor your message for different audiences
• Behind-the-scenes look at TEDx speaker preparation
• Tips for establishing yourself as an industry expert through speaking

Hey there! Love how you're diving deep into public speaking strategies with us today. Want more expert conversations like this one with Juanita Wheeler? Hit that follow button right now to make sure you never miss our weekly dose of strategies to help you play big faster. When you follow, you'll get instant notifications about new episodes.

Are you struggling to build an engaged email list?

In this episode, email marketing expert Paul Gowder reveals his "secret sauce" for turning casual subscribers into an active, thriving community. With over 1 million Facebook followers and multiple successful online ventures, Paul shares why most entrepreneurs approach email marketing backwards - and how to fix it.

You'll discover why simple lead magnets often outperform fancy PDFs, how to craft welcome sequences that spark real conversations, and why having fewer engaged subscribers beats having a massive cold list. Plus, Paul shares his inspiring story of building businesses while prioritizing family time (including 42 trips to Disney World!).

Whether you're just starting your email list or looking to revitalize an existing one, this episode delivers actionable strategies you can implement right away to boost engagement and build authentic connections with your audience.