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In this episode of Festival Vendor, we delve into the crucial elements of Product Development and Design for event vending. Discover how understanding market trends, such as the rise in demand for sustainable goods, can shape your product strategy. Learn about the importance of a Unique Selling Proposition (USP) to stand out in a crowded market and how prototyping and customer feedback can refine your offerings. Explore the impact of material choices and the power of storytelling through design to resonate with your target audience and build a loyal customer base.
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