On this episode, Anne-Marie Bolton, SAGE's Senior Social Media Coordinator, shares the secrets behind SAGE's #1 ranking in the PPAI Online 18, highlighting their successful content mix and engagement tactics. Learn about SAGE's four content pillars – Cultivation, Celebration, Education, and Innovation – and how they guide their award-winning social media presence.

This episode covers:

• Developing a strategic social media plan with clear goals.
• Tailoring content for different platforms like LinkedIn and Instagram.
• Determining optimal posting frequency and consistency.
• Tips for suppliers and distributors to showcase products and build brand authority.
• Leveraging user-generated content and industry collaborations.
• The importance of brand guidelines and utilizing tools like Canva.

Whether you're a small business or a seasoned pro, this episode is packed with actionable insights to elevate your social media game.

In this episode, the final installment of our series on fulfillment, we are joined by a special guest from the supplier side: Nick Marconi, Inside Sales Account Executive at S&S Activewear, now combined with AlphaBroder!

Get an exclusive look into the massive operation behind one of the industry's largest apparel suppliers. Nick shares insights on how S&S and AlphaBroder operate as a "house of brands," managing over 130 different brands, the logistics of their extensive warehousing and fulfillment network across 15 locations, and details on their Contract Decorator Network (CDN) program.

Plus, Nick shares tips and advice for distributors on streamlining their fulfillment process by leveraging supplier programs and offering variety, and why getting samples is crucial for distributor success and client satisfaction.

Whether you're a distributor looking to optimize your operations or a decorator interested in partnering with a major supplier, this episode is packed with valuable information!

In this episode, hosts Gabe Gotay and Patrick Harvot continue their deep dive into fulfillment, joined by special guest Jack Meese, Sales Manager at Print One Inc. Discover how Jack revolutionized his fulfillment process by transitioning from cumbersome spreadsheets to efficient SAGE Stores.

Tune in to learn about:

The "aha!" moment: Why SAGE Stores were a no-brainer for Print One and their clients.

Real-world applications: How Jack uses short-term online stores for universities, corporate programs, and special events.

The power of communication: Strategies for keeping clients informed and engaged before, during, and after a store launch.

Smart inventory management: Jack explains his two primary methods for handling inventory – producing after store closure vs. fulfilling from pre-ordered stock.

Crucial advice: Why ordering 5-10% extra can be a lifesaver and how to manage those extra items.

Shipping simplified: How Print One handles shipping for bulk orders versus individual drop-shipments using SAGE's integrated tools.

Becoming a consultant: How to leverage technology to focus on client relationships and account growth.

If you're looking for actionable tips to streamline your order fulfillment, manage client expectations, and make your promotional products business more efficient, this episode is packed with insights from a distributor who's been there and done that!