In this episode of the Properties to Profits podcast, I dive deep into a question I frequently receive: "Should I become a business owner?" Becoming a business owner isn't for everyone, and I explore the tough realities that many don't talk about. From the myth of time freedom to the stress of inconsistent paychecks and the responsibilities that come with running a business, I share my personal experiences and insights. Tune in to find out if you have what it takes to thrive as a business owner or if you might be better suited to work for someone else and still achieve your financial goals.

Timeline Summary:

[00:43] - The big question: Should you be a business owner?

[01:09] - The myth of freedom in business ownership

[01:57] - The stress factors of being a business owner

[03:21] - The reality of time freedom for business owners

[05:06] - Success seduction and the dangers of complacency

[07:15] - The challenges of maintaining growth and dealing with setbacks

[10:16] - Financial realities and the necessity of a thick skin

[12:20] - Alternatives to starting your own business

[16:17] - The true cost and effort required for business ownership

[17:30] - Final thoughts and realistic expectations for aspiring business owners

Links & Resources:

• Follow me on Instagram: RealEstateMike02

Closing Remark: Thank you for tuning in to the Properties to Profits podcast. If you found this episode valuable, please subscribe, share it with others, and follow me on social media for more tips and updates. Until next time, keep turning properties into profits!

Welcome to another episode of the Properties to Profits Podcast! I'm Michael, your host, here to share my journey and the insights I've gained from transitioning from a six-figure job to building a successful real estate business. In today's episode, we're diving deep into the world of marketing, specifically how we've uniquely leveraged various channels to grow our wholesaling and flipping business. From the power of TV and radio ads to the strategic use of PPC, we'll explore the inbound marketing techniques that have set us apart and driven our success. Get ready to rethink your marketing strategy and learn how to attract leads that are eager to close.

• [00:00] - Introduction and overview of the episode
• [00:52] - The start of our business and the importance of inbound channels
• [01:59] - Why we chose TV as our primary marketing channel
• [03:15] - The advantages of TV ads in building credibility and closing deals
• [04:36] - Transitioning to radio ads and their impact on our business
• [05:55] - Implementing PPC to complement our TV and radio efforts
• [07:57] - The importance of consistent marketing and long-term planning
• [08:52] - Future marketing plans including direct mail and YouTube ads

• Tony Harvey's TV Marketing Program
• Follow Michael on Instagram

Thank you for tuning in to today's episode of the Properties to Profits Podcast. I hope you found our discussion on marketing strategies valuable. If you enjoyed the episode, please subscribe, share it with others, and follow me on social media for more updates and tips. Let's continue to turn properties into profits together! Until next time, keep pushing forward on your real estate journey.

Welcome back to another insightful episode of the Properties to Profits podcast! In this episode, Michael dives into the complexities of managing salespeople, sharing candid reflections on his own challenges and the actionable strategies he's implementing to improve. From the initial interview process to onboarding, ongoing training, and knowing when to let go of even performing sales reps, Michael provides a comprehensive guide to building a strong sales team. Whether you're struggling with accountability, cultural fit, or maintaining performance standards, this episode is packed with valuable tips to help you navigate the tough decisions and keep your business thriving.

[00:38] - Michael introduces the topic of managing salespeople and acknowledges his own struggles.

[01:00] - The importance of a thorough interview process and red flags to watch for.

[02:42] - Michael shares a cautionary tale about a bad hire and the lessons learned.

[05:20] - The significance of in-office evaluations and culture fit.

[07:03] - The five-step hiring process and why it’s crucial.

[08:07] - Effective onboarding: setting the stage for success with clear expectations and regular check-ins.

[10:29] - Ongoing training and the necessity of continuous improvement.

[12:17] - Managing emotions in salespeople and maintaining performance through biweekly check-ins.

[14:18] - The critical need to uphold core values and when to let go of performing but culturally misaligned reps.

[16:17] - Innovative tips for engaging with sellers via text and voicemail.

[18:08] - Always having a backfill of potential hires to maintain business continuity.

• Follow Michael on Instagram: RealEstateMike02

Thank you for tuning in to the Properties to Profits podcast. If you found this episode valuable, please subscribe, share, and follow us on social media for more tips and updates. Until next time, keep turning properties into profits!