Hello everybody!

How do you create a deeptech or climate tech startup? You ask.

I have got the question SO MANY TIMES
and since we can't all get into deeptech accelerators,
I thought that..

Well, I'll give it a shot in a series of videos.
Deeptech & Climate Tech startup 101.

To watch the previous editions, click here

Want to go further with Reactor? You can:

1. Become a sponsor of Reactor: send an email to helloreactorpodcast@gmail.com
2. Work with me on scaling your tech company - only 2 customers simultaneously: send an email to helloreactorpodcast@gmail.com. One spot is left in September 2024.
3. Become one of my podcast guests: send an email to helloreactorpodcast@gmail.com
4. Follow me on Linkedin

Summary
In this episode, we discuss the dynamics between startups and large corporations, particularly in the context of Deep Tech and Climate Tech.

We emphasize the importance of understanding the startup landscape, leveraging corporate partnerships for growth, and strategies for effectively engaging with corporates. The conversation highlights the unique value that startups bring to the table and how they can position themselves as essential partners in innovation.

Keywords
Deep Tech, Climate Tech, Startups, Entrepreneurship, Corporate Partnerships, Innovation, Business Strategy, Funding, Market Access, Collaboration

Takeaways

• Startups should not view corporates as competitors but as potential partners.
• Corporates are often looking for fresh ideas and innovation from startups.
• Partnerships can provide startups with market access and funding opportunities.
• Creating a unique value proposition is crucial for attracting corporate interest.
• Startups must demonstrate traction and proof of concept to engage corporates effectively.
• Understanding the specific pain points of corporates can help tailor solutions.
• Building long-term relationships with corporates is essential for sustained success.
• Data-driven pitches are more likely to resonate with corporate decision-makers.
• Startups should continuously nurture relationships with corporates, even if immediate engagement isn't possible.
• Positioning as a critical part of a corporate's innovation strategy can lead to fruitful collaborations.

Titles

• Strategies for Startup Success
• Navigating the Startup Landscape

Sound Bites

• "Your startup is not competing against those corporates."
• "Corporates need startups, they need innovation."
• "You can access their market because they already made their moves."

Chapters

00:00 Introduction to Deep Tech and Climate Tech Startups

01:55 Startups vs Corporates: A Misunderstood Competition

04:22 The Value of Corporate Partnerships

09:14 Positioning Your Startup for Corporate Engagement

12:36 Building Long-Term Relationships with Corporates

What are your experiences working with corporates as startup? Tell us in the comments!

Don’t forget to subscribe, follow us on LinkedIn, Youtube and Instagram! Thanks for watching!

Follow me on Linkedin https://www.linkedin.com/in/jeromegilleron/?locale=en_US

Podcast https://www.buzzsprout.com/2352682/share

Youtube https://www.youtube.com/@Reactor-pod

Hello everybody!

How do you create a deeptech or climate tech startup? You ask.

I have got the question SO MANY TIMES
and since we can't all get into deeptech accelerators,
I thought that..

Well, I'll give it a shot in a series of videos.
Deeptech & Climate Tech startup 101.

Reactor is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.

This is the third one. The delicious art of pitching your startup.

To your grandma, investors and customers. The last two are more important. Even if you love grandma.

Deeptech & Climate Tech Startup 101 - Episode 3: Perfecting Your Pitch

Welcome back to Reactor! I’m Jerome, and in today’s episode, we’re going to tackle one of the most crucial skills every entrepreneur must master: pitching.

Whether you are CTO, CEO, or CRO, it does not matter.

Whether you’re talking to investors, potential customers, or even strangers on the street, you need to be ready to pitch your idea effectively and with confidence.

Here are the things we are going to cover today:

2. Understanding the Importance of a Pitch

• Why a Pitch Matters
• Key Elements of an Effective Pitch

3. The Elevator Pitch

• Crafting Your 1-Line Pitch
• Expanding to a 3-Line Pitch

4. The 5-Minute Pitch

• Structuring Your Narrative:
  • Introduction to the Problem
  • Presenting Your Solution
  • Highlighting Unique Value
  • Showing Traction
  • Introducing Your Team
  • Strong Call to Action

5. The 10-Minute Pitch

• Detailed Pitch Components:
  • Problem and Solution Expansion
  • Market Opportunity
  • Business Model
  • Go-to-Market Strategy
  • Financial Projections
  • Risks and Mitigation
  • Long-Term Vision
  • Clear Ask

6. Practice and Feedback

• Importance of Practice
• Techniques for Practicing
• Implementing Feedback

7. Recap and Final Thoughts

• Summary of Key Points
• Encouragement for Improvement

[Scene 2: Understanding the Importance of a Pitch]

****Your pitch is your first impression, and in many cases, it might be your only chance to grab someone's attention.

A great pitch isn't just about selling your product; it's about conveying your vision, your passion, and why your idea matters.

Remember, attention spans are short.

You need to make an impact in the first few seconds.

Let’s break down how to do this.

The Elevator Pitch - 1 Line, 3 Lines

****First, let’s start with the elevator pitch.

Imagine you’re in an elevator with someone who could change your startup’s future.

You only have a few seconds—

what do you say?

1. The 1-Line Pitch: This is your most concise pitch.

It should capture the essence of your idea in a single sentence.

For example: "We help companies reduce their carbon footprint by 50% in one year through our AI-powered platform."

1. The 3-Line Pitch: If you have a little more time, expand your pitch to three lines.

This version provides a bit more context.

For example: "We’re a deeptech startup that uses AI to help companies reduce their carbon footprint by 50% in one year.

Our platform analyzes energy usage and suggests actionable improvements.

We’re currently working with three major corporations and looking to expand."

Practice these pitches until they feel natural.

The goal is to be able to deliver them smoothly and confidently, no matter where you are or who you're talking to.

Th

Hello everybody!

How do you create a deeptech or climate tech startup? You ask.

I have got the question SO MANY TIMES
and since we can't all get into deeptech accelerators,
I thought that..

Well, I'll give it a shot in a series of videos.
Deeptech & Climate Tech startup 101.

This is the second one. Instead of focusing on ideas: execute. Fast. Repeat.

By the way, do you know that Reactor is on Instagram too, now?

https://www.instagram.com/reactortechmedia/

Thanks for your support!

Deeptech & Climate Tech Startup 101 - Episode 2: From Ideas to Execution - The True Value Lies in Action

Welcome back to Reactor! I’m Jerome, and in today’s episode, we’re tackling a critical topic for any aspiring entrepreneur: The true value of your business isn’t in the idea itself—it’s in how well you execute it. We’ll dive into why ideas alone aren’t enough and how to turn them into real, impactful value.

Here’s what we’ll be covering in today’s episode:

1. The Absurdity of Idea Theft
   • Why ideas alone aren’t enough
   • The myth of someone stealing your idea and succeeding
2. Execution: The True Power Behind Ideas
   • The value formula: Value = (Dream Outcome × Probability of Achieving Outcome) ÷ (Effort × Time Delay)
   • Real-life example: Mark Zuckerberg and the importance of execution
3. Focusing on Bringing Value to Customers
   • Starting small and scaling
   • Listening to feedback and iterating quickly
   • Solving real problems, not just hypotheses
4. Overdelivering to Build Momentum
   • Creating loyal customers by going above and beyond
   • Building momentum through consistent value delivery
5. Staying Customer-Focused
   • Empathy mapping to understand customer needs
   • Customer journey mapping to enhance experiences
6. Recap and Takeaways
   • Summary of key points
   • The importance of execution over ideas
   • What to expect in the next episode

These six chapters will guide us through understanding why execution is the key to success and how to effectively turn your ideas into tangible, impactful value. Let’s get started!

[Scene 2: The Absurdity of Idea Theft]

Let’s start with a simple question: When was the last time someone stole your business idea, created a company exactly the way you envisioned it, and made billions from it?

Sounds absurd, right? That’s because it is.

The truth is, ideas are easy.

Execution is what separates dreamers from doers.

Think about those gadgets you sometimes see on late-night TV.

Sure, they’re real, and they might even be useful,

but how many of them are truly solving a problem that people are struggling with every day?

Often, these products are just “hypotheses in your head,”

ideas that haven’t been tested against real-world needs.

Without execution, an idea remains just that—an idea.

[Scene 3: Execution - The True Power Behind Ideas]

Execution is where the real value lies.

Let’s break it down with a simple formula: Value = (Dream Outcome × Probability of Achieving Outcome) ÷ (Effort × Time Delay).

Let’s dissect this:

1. Dream Outcome: This is the best possible result your product can help your customer achieve.

It’s what your customers dream of.

How big is the impact you can make?

2. Probability of Achieving Outcome: This is your chance of success.

How likely is it that your product will achieve the dream outcome?

1. Effort: How much work is required?

What kind of resources, skills, and energy will your customer need to put in to make your idea a reality?