The TREW Crew is fresh back from sunny San Diego, and we're diving deep into their experience at Content Marketing World. Hear our lessons learned and what we'll be applying to our own marketing practice.

Join me as Lee Chapman and Morgan Norris share their insights from the mentorship program, the manufacturing master class, and the countless inspiring sessions they attended. We'll discuss the latest AI innovations, the power of personal branding, and the evolving landscape of video marketing.

They also share their honest thoughts on the conference party, and we'll look ahead to future industry events like the Industrial Marketing Summit. Whether you're a seasoned marketer or just starting out, this episode is packed with actionable tips and inspiring stories.

Takeaways

• Participating in the mentorship program was a highly rewarding experience.
• The manufacturing masterclass focused on personal branding strategies.
• Storytelling is a crucial element in marketing, especially for technical audiences.
• AI is reshaping SEO strategies, emphasizing search intent over keywords.
• Video marketing is becoming more accessible and less intimidating for companies.
  
  

Resources

• Register for the Industrial Marketing Summit
• Connect with Lee on LinkedIn
• Connect with Morgan on LinkedIn
• Connect with Wendy on LinkedIn