Rick & Rick Rule the World

著者： Rick & Rick Rule the World: Rick Mathieson & Rick Wootten Talk Marketing Media Tech & Pop Culture
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  • Generative AI. Virtual and augmented reality. Social media. Digital commerce. Experiential. Content marketing and beyond. Rick Mathieson and Rick Wootten serve up news and views on marketing innovation from the intersection of marketing, media, tech, and pop culture—with an extra-large serving of fun.
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Generative AI. Virtual and augmented reality. Social media. Digital commerce. Experiential. Content marketing and beyond. Rick Mathieson and Rick Wootten serve up news and views on marketing innovation from the intersection of marketing, media, tech, and pop culture—with an extra-large serving of fun.
All rights reserved
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エピソード
  • 🎅🏻 (Un)Real Thing-The Fallout Over Coca-Cola’s AI Holiday Campaign

    🎅🏻 (Un)Real Thing-The Fallout Over Coca-Cola’s AI Holiday Campaign
    2024/11/22
    🎄 Are those chatbots roasting on an open fire, or are you just happy to hear our latest episode? Through the magic of AI, Coca-Cola’s spreads holiday joy by kicking Santa to the curb. Amazon Prime’s effort to bore subscribers to death with spoiler-free, AI-generated episode recaps. Plus a “Wicked” packaging face plant, and more. Brought to you by Taskin, the first name in ultra-stylish, premium-quality travel gear: Shop now and save 30% with promo code R&RTAKE30 at TaskinSF.com: ow.ly/Vh6M30r9EpF👐🏻 IN THIS EPISODE: 🥤 Ho-ho-ho, or oh-hell-no? The backlash over the Real Thing’s holiday ad campaign (00:30) 📺 Amazon Prime promos yawn-inducing episode recaps generated by AI (03:25) 🧸 Toys tied to Universal’s latest movie release come with a “Wicked” surprise (at 05:28) Approximately 7-minute, 54-second runtime. Review privacy and other usage policies for technologies and/or services through which you access this podcast. Episode contains audio, visuals, and/or other content developed using generative AI and/or other digital production tools.
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    8 分
  • 🎬 Why Social Video Rules B2B, AI Head Shots, Lays’ & Cokes’ Funtastic Flavors

    🎬 Why Social Video Rules B2B, AI Head Shots, Lays’ & Cokes’ Funtastic Flavors
    2024/11/09
    ❄️The big “oops” at Bath & Bodyworks. Lays brings back five funtastic flavors. The Ricks have fun with AI headshots and AI Snapchat filters. Why short-form social video is the most effective tool for B2B high-tech marketers. Election 2024’s staggering digital ad spend. Loaded questions and more. Brought to you by Taskin, the first name in ultra-stylish, premium-quality travel gear for 🛩-setters everywhere. 👐🏻Shop now and save 30% with promo code R&RTAKE30 at TaskinSF.com: ow.ly/Vh6M30r9EpF👐🏻 IN THIS EPISODE: 😎 Rick W’s big week with AI LinkedIn headshots (at 01:23) 🤖 Rick M cracks himself up with AI Snapchat filters (02:41) 😱 Rick W one-ups that with blue hair and tattoos (03:12) 🙏 F*cks Given: Nun? Is there a future for Netflix’s smash hit Warrior Nun? (03:50) 🥶 Snowflakes-cum-design fail: The “Clandles” at Bath & Bodyworks (06:00) 🎬 Bite-size brilliance: the power of short-form social videos in B2B high-tech marketing (07:48) 😋 Mountain Dew-flavored Lays & Oreo Coke Zero: a specialty flavor flare-up—or out? (10:30) 🤪 Heinz à Deux? Ketchup brand’s “Ha-Ha-Ha” leaves the Ricks asking, “W-T-F?” (15:23) 🧢 Hi-Chew has a bizarre new mascot…and the Ricks have questions (16:43) 📈 Doing the numbers on Election 2024’s staggering digital ad spend (18:14) Approx. 19 minutes, 55 seconds. For US audiences. Review cookie and privacy policies for iTunes, Spotify, Soundcloud and all other streaming services. Episode intro, commercials, and artwork created with generative AI tools.
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    20 分
  • 🎃 Winning Halloween 2024 With Costumes That Tapped the Zeitgeist

    🎃 Winning Halloween 2024 With Costumes That Tapped the Zeitgeist
    2024/10/29
    👻 In this Rick and Quick Episode of Rick and Rick, the Ricks ask ChatGPT to assess online sentiment for patterns and then compile a list of 10 homemade costumes for tapping into the zeitgeist at a Halloween party near you—tell us which ones you saw (or wore) this year! Brought to you by Taskin, the first name in ultra-stylish, premium-quality travel gear for 🛩-setters everywhere. 👐🏻Shop now and save 30% with promo code R&RTAKE30 at TaskinSF.com: ow.ly/Vh6M30r9EpF👐🏻 Approx. 4 minutes, 55 seconds.
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    5 分

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