Ready to build a powerful video marketing machine for your roofing business? Join us as we dive into actionable strategies for creating a standout video presence in the roofing industry. Learn how to leverage short-form videos, job site walkthroughs, customer testimonials, and more to dominate your market and attract new clients. With step-by-step insights, AI tools for content creation, and proven video formats, this workshop will transform your marketing approach and position you as the top choice for homeowners.

We hope you got value from our today’s episode, so please take a moment to leave us a 5-star review!

Don’t forget to grab your copy of The Ultimate Guide to Digital Marketing for Roofers here!

About:

RoofingSites.com has been helping Roofing Companies grow for over a decade by using our proven marketing system, the 4R Roofing Marketing System to provide exclusive calls and appointments to each company. We started as a web design company and quickly pivoted to a marketing company since that’s what the Internet’s all about and it’s what our partners kept asking us for!

Since then, we’ve transitioned into a marketing company that not only helps get calls to your roofing company, we help you close the sale!

Timestamps:

• [00:00 - 01:13] - Intro
• [01:14 - 04:32] - Who is Chris Hunter?
• [04:33 - 06:54] - Becoming The Choice: Standing Out in a Crowded Roofing Market with Video Marketing
• [06:55 - 11:09] - Navigating Competition: The Four Pillars of Effective Roofing Marketing
• [11:10 - 12:10] - Staying Top of Mind: The Essential Role of Social Media Across Marketing Pillars
• [12:11 - 15:15] - Why Should You Focus on Video Marketing
• [15:16 - 19:58] - What Type of Videos You Should Be Posting?
• [19:59 - 26:50] - From Knowledge to Action: A Step-by-Step Guide to Videography Your Brand
• [26:51 - 33:05] - Building a Video Marketing Machine: Demo of Step-by-Step Script Creation with AI
• [33:06 - 36:30] - Maximizing Efficiency in Short-Form Video Creation
• [36:31 - 40:39] - Tps and Trick for Video Marketing
• [40:40 - 44:32] - Roofers' Guide to Winning Clients: DIY Video, AI Tools & Changing Settings Tips
• [44:33 - 47:03] - Essential Video Setup for Roofing Professionals: Resolution, Lighting, and Sound Tips
• [47:04 - 48:57] - Optimize Your Marketing: Download the Free Workbook & Guide
• [48:58 - 49:22] - Outro

  Resources:

  RoofingSites:

  https://www.roofingsites.com/

  Connect with us!

  Spotify: https://bit.ly/RoofingSites-Spotify

  Podbean: https://roofergrowthhacks.podbean.com/

  YouTube: https://www.youtube.com/channel/UCvfiqz7zzUWIQkgGPvx9XEw

  Facebook: https://www.facebook.com/roofingsites

  Instagram: https://www.instagram.com/roofingsites/

Welcome to Roofer Growth Hacks! In this episode, we’re joined by Todd, CEO of Construction Leading Edge, to explore proven strategies for growing your roofing business. We dive into how to streamline operations, implement effective systems, and develop leadership skills to navigate industry challenges, including economic downturns. Todd shares expert insights that can help you build a more efficient, profitable business. Tune in for actionable growth hacks to elevate your roofing company!

About:

Todd Dawalt is the founder and host of The Construction Leading Edge podcast, dedicated to helping construction business owners learn from his experience managing projects from bathroom remodels to high-rise buildings. Dawalt coaches construction business owners to systematize their business so it runs without them.

Timestamps:

[00:00 - 01:03] - Intro

[01:04 - 03:56] - Who is Todd? Where did he start and where is he now?

[03:57 - 04:32] - The Most Valuable Lesson Learned Over the Years

[04:33 - 06:37] - Cash Flow Missteps: A Hard Lesson Learned

[06:38 - 12:05] - How to Get Out of a Bad Cash Flow Situation?

[12:06 - 15:58] - What Kind of Coaching Does Todd do?

[15:59 - 17:32] - Changing the Trajectory: How One Person Transforms Generations

[17:33 - 21:52] - Building Beyond Tomorrow: How Entrepreneurs Shape Generations

[21:53 - 28:35] - Want to Build a Business for Future Generations? Here's How to Start

[28:36 - 28:54] - Sponsor AD

[28:55 - 30:12] - Lightning Round/ Todd’s Personal Favorite Hack

[30:13 - 31:13] - Favorite Business Hack

[31:14 - 32:55] - The Best Advice Ever Given

[32:56 - 34:04] - How Can People Reach Todd?

[34:05 - 34:22] - Outro

[34:23 - 37:41] - Episode Wrap-Up & Biggest Takeaways

Resources:

RoofingSites:

https://www.roofingsites.com/

https://constructionleadingedge.com/

Connect with us!

Spotify: https://bit.ly/RoofingSites-Spotify

Podbean: https://roofergrowthhacks.podbean.com/

YouTube: https://www.youtube.com/channel/UCvfiqz7zzUWIQkgGPvx9XEw

Facebook: https://www.facebook.com/roofingsites

Instagram: https://www.instagram.com/roofingsites/

Welcome to Roofer Growth Hacks! In this episode, We sit down with Diane Gilson, CEO of Info Plus Accounting, to dive into essential accounting strategies for roofing company owners. We explore how to transform financial chaos into clarity and set up job cost accounting systems that drive long-term profitability. Diane shares her expertise in helping small to midsize construction businesses take control of their finances and boost their bottom line. Tune in for actionable growth hacks that will help you maximize your profits and scale your roofing business!

About:

Info Plus Accounting was established in 1994 and specializes primarily in QuickBooks® and Intuit Enterprise Solutions. These are powerful, flexible, multi-functional accounting software systems currently utilized by nearly 90% of small-to-mid-sized businesses. Info Plus Accounting assists clients in using their QuickBooks® accounting software more accurately, efficiently, effectively, and creatively than they ever imagined possible.

Timestamps:

• [00:00 - 00:58] - Intro
• [00:59 - 04:02] - Who is Diane Gilson?
• [04:03 - 08:05] - How Does Info Plus Accounting Help Their Clients?
• [08:06 -12:15] - Common Job Costing Mistakes: What Business Owners Get Wrong?
• [12:16 - 15:40] - What is the Logical Format for a Chart of Accounts?
• [15:41 - 16:47] - Scaling Smart: The Ideal Gross Profit Targets for Business Success
• [16:48 - 18:07] - Breaking Down Gross Profit: What It Means for Your Taxes
• [18:08 - 20:48] - Contractors’ Biggest Concern: What They Really Want to Know
• [20:49 - 22:10] - What is Contractors’ Biggest Mistake?
• [22:11 - 26:55] - Finding Your Financial Right-Hand: Qualities to Seek in a Bookkeeper
• [26:56 - 31:07] - Future-Proofing Your Roofing Business: Trends to Watch
• [31:08 - 31:35] - Sponsor AD
• [31:36 - 32:50] - Lightning Round/ Diane’s Favorite Personal Growth Hack
• [32:51 - 34:04] - Diane’s Favorite Business Hack
• [34:05 - 35:16] - The Best Advice Ever Given
• [35:17 - 36:51] - How to Get in Touch With Diane?
• [36:52 - 37:27] - Outro
• [37:28 - 40:13] - Episode Wrap-Up & Biggest Takeaways

Resources:

RoofingSites: https://www.roofingsites.com/

https://buildyournumbers.com/

Connect with us!

Spotify: https://bit.ly/RoofingSites-Spotify

Podbean: https://roofergrowthhacks.podbean.com/

YouTube: https://www.youtube.com/channel/UCvfiqz7zzUWIQkgGPvx9XEw

Facebook: https://www.facebook.com/roofingsites

Instagram: https://www.instagram.com/roofingsites/

Welcome to Roofer Growth Hacks, the podcast where we spotlight creative solutions to growth challenges in the roofing industry. We are joined by Chris Hunter, founder of RoofingSites.com and author of The Ultimate Guide to Digital Marketing for Roofers. In this special episode, "The October State of Marketing, Chris breaks down the latest trends we're seeing in the marketing industry for roofers and roofing companies. Tune in for insights and actionable tips to stay ahead in your marketing efforts!

Find more information at the10disciplines.com!

If you enjoyed today’s episode, please take a moment to leave us a 5 star review.

Grab your own copy of The Ultimate Guide to Digital Marketing for Roofers here!

About:

RoofingSites.com has been helping Roofing Companies grow for over a decade by using our proven marketing system, the 4R Roofing Marketing System to provide exclusive calls and appointments to each company. We started as a web design company and quickly pivoted to a marketing company since that’s what the Internet’s all about and it’s what our partners kept asking us for!

Since then, we’ve transitioned into a marketing company that not only helps get calls to your roofing company, we help you close the sale!

• [00:00 - 00:50] - Intro/The October State of Marketing
• [00:51 - 01:50] - Why Ad Prices Spike in Quarter 4 & How to Stay Ahead
• [01:51 - 02:58] - How Are The Elections Impacting Buyers Decisions?
• [02:59 - 05:14] - How Can Roofers Thrive with Lead Nurturing and Consistent Marketing?
• [05:15 - 08:11] - Roofing in the Slow Season: Preparing Your Systems for Success
• [08:12 - 10:18] - Why Should Roofers Prioritize Google for Long-Term Success?
• [10:19 - 11:31] - Outro

Resources:

Website: https://www.linkedin.com/in/robdube/

https://the10disciplines.com/

RoofingSites: https://www.roofingsites.com/

Connect with us!

Podbean: https://roofergrowthhacks.podbean.com/

YouTube: https://www.youtube.com/channel/UCvfiqz7zzUWIQkgGPvx9XEw

Facebook: https://www.facebook.com/roofingsites

Instagram: https://www.instagram.com/roofingsites/

Elevate your roofing company’s marketing in 2024 with our essential social media workshop! Discover proven strategies from thousands of industry assessments and learn how to stand out in a crowded market. We’ll cover the Four-Hour Roofing Marketing Machine, must-have post types, effective scheduling, and innovative tools, including AI for boosting your visibility. Don’t miss this chance to transform your online presence and become the top choice for homeowners!

We hope you got value from our first season today’s episode, so please take a moment to leave us a 5-star review!

Don’t forget to grab your copy of The Ultimate Guide to Digital Marketing for Roofers here!

About:

RoofingSites.com has been helping Roofing Companies grow for over a decade by using our proven marketing system, the 4R Roofing Marketing System to provide exclusive calls and appointments to each company. We started as a web design company and quickly pivoted to a marketing company since that’s what the Internet’s all about and it’s what our partners kept asking us for!

Since then, we’ve transitioned into a marketing company that not only helps get calls to your roofing company, we help you close the sale!

Timestamps:

[00:00 - 04:41] - Intro/ Chris & Roofing sites

[04:42 - 07:29] - Standing Out in a Growing Market: How to Make Your Roofing Business the Choice

[07:30 - 09:11] - Building a Marketing Machine: Strategy Over Tactics for Roofing Success

[09:12 - 11:38] - Introducing the 4-Hour Roofing Marketing Machine: A Proven Framework for Success

[11:39 - 15:39] - The Four Posts Every Roofing Company Needs for Social Media Success

[15:40 - 23:21] - Boost Your Roofing SEO: Geotagging and the Right Posting Schedule

[23:22 - 26:48] - Monthly Content Ideas for Roofers: Case Studies and Company Updates

[26:49 - 31:36] - How to Schedule Social Media Posts for Your Roofing Business

[31:37 - 35:35] - Unlocking AI's Potential: Tools and Training for Roofing Success

[35:37 - 39:13] - What Are the Keys for Roofing Social Media

[39:14 - 41:27] - From Yellow Pages to Digital: The Evolution of the Four-Hour Roofing Marketing System

[41:48 - 43:12] - QR Code for Copy of The Book

[43:13 - 46:11] - Questions/Takeaways

[46:12 - 46:30] - Outro

Resources:

RoofingSites: https://www.roofingsites.com/

Connect with us!

Spotify: https://bit.ly/RoofingSites-Spotify

Podbean: https://roofergrowthhacks.podbean.com/

YouTube: https://www.youtube.com/channel/UCvfiqz7zzUWIQkgGPvx9XEw

Facebook: https://www.facebook.com/roofingsites

Instagram: https://www.instagram.com/roofingsites/

One season down and many more to come! Chris wraps up this first season of Roofer Growth Hacks. Chris talks about the talented guests he featured this season and expands on the most important tips roofers should be doing at any time of the year!

We hope you got value from our first season today’s episode, so please take a moment to leave us a 5-star review!

Don’t forget to grab your copy of The Ultimate Guide to Digital Marketing for Roofers here!

About:

RoofingSites.com has been helping Roofing Companies grow for over a decade by using our proven marketing system, the 4R Roofing Marketing System to provide exclusive calls and appointments to each company. We started as a web design company and quickly pivoted to a marketing company since that’s what the Internet’s all about and it’s what our partners kept asking us for!

Since then, we’ve transitioned into a marketing company that not only helps get calls to your roofing company, we help you close the sale!

Timestamps:

• [00:00 - 01:01] Intro/Going Forward
• [01:02 - 04:07] Biggest Takeaways this Season
• [04:08 - 05:42] Guest Episodes to Revisit
• [05:43 - 06:24] What To Look Out For In Season 2
• [06:25 - 08:32] Outro/Contact

Resources:

RoofingSites: https://www.roofingsites.com/

Connect with us!

Spotify: https://bit.ly/RoofingSites-Spotify

Podbean: https://roofergrowthhacks.podbean.com/

YouTube: https://www.youtube.com/channel/UCvfiqz7zzUWIQkgGPvx9XEw

Facebook: https://www.facebook.com/roofingsites

Instagram: https://www.instagram.com/roofingsites/

When things go south, you want to be the one sitting on a pile of cash! Today, we are joined by the President of Blue Collar Success Group, Chris Crew! Chris’ team is of coaches, marketing experts, and industry leaders who lift up blue-collar businesses. Chris discusses where Roofers can be more confident in their business and how they should look at their numbers. We would get a notepad out for this episode! You can find Chris and his team at: www.thebluecollarsuccessgroup.com

We know you will get value from today’s episode, so please take a moment to leave us a 5-star review!

Don’t forget to grab your copy of The Ultimate Guide to Digital Marketing for Roofers here!

About:

The Blue Collar Success Group’s mission is to impact the lives of people – owners, and entrepreneurs to technicians and office staff – within your selected trade whether it be electrical, plumbing, heating, or air conditioning.

Timestamps:

• [00:00 - 03:26] Intro/Chris Crew
• [03:27 - 06:44] Blue Collar Success Group
• [06:45 - 12:15] Where Owners Should Start & EOS
• [12:16 - 15:33] Common Mistakes Roofers Should Avoid
• [15:34 - 20:42] Know Your Numbers (Margins)
• [20:43 - 28:21] Industry Trends
• [28:22 - 28:38] RoofingSite.com Ad (special offer)
• [28:39 - 35:58] Lightening Round
• [35:59 - 37:44] Takeaways
• [37:45 - 38:53] Outro/Contact

Resources:

RoofingSites: https://www.roofingsites.com/

Connect with us!

Spotify: https://bit.ly/RoofingSites-Spotify

Podbean: https://roofergrowthhacks.podbean.com/

YouTube: https://www.youtube.com/channel/UCvfiqz7zzUWIQkgGPvx9XEw

Facebook: https://www.facebook.com/roofingsites

Instagram: https://www.instagram.com/roofingsites/

What should roofers be paying attention to in Q4? Chris leads the conversation in today’s first monthly, “State of Marketing for Roofers!” Chris talks about what is on the horizon with his team at RoofingSites.com and breaks down what Roofers sub $1M and $1M+ should do in their marketing. Chris gives some key recommendations that will move the needle for your company and important reminders to make sure those leads aren’t going to waste!

We know you will get value from today’s episode, so please take a moment to leave us a 5-star review!

Don’t forget to grab your copy of The Ultimate Guide to Digital Marketing for Roofers here!

About:

RoofingSites.com has been helping Roofing Companies grow for over a decade by using our proven marketing system, the 4R Roofing Marketing System to provide exclusive calls and appointments to each company. We started as a web design company and quickly pivoted to a marketing company since that’s what the Internet’s all about and it’s what our partners kept asking us for!

Since then, we’ve transitioned into a marketing company that not only helps get calls to your roofing company, we help you close the sale!

Timestamps:

• [00:00 - 00:58] Intro/Monthly State of Marketing
• [00:59 - 02:49] Ad Channel Price Hike
• [02:50 - 09:56] Recommendations for sub $500K-$1M Roofers
• [09:57 - 15:00] Recommendations for $1M Roofers
• [15:01 - 17:00] Email Campaigns
• [17:01 - 18:32] Key Hire You Should Make
• [18:33 - 19:31] Outro/Contact

Resources:

RoofingSites: https://www.roofingsites.com/

Connect with us!

Spotify: https://bit.ly/RoofingSites-Spotify

Podbean: https://roofergrowthhacks.podbean.com/

YouTube: https://www.youtube.com/channel/UCvfiqz7zzUWIQkgGPvx9XEw

Facebook: https://www.facebook.com/roofingsites

Instagram: https://www.instagram.com/roofingsites/