• You’re risking your Personal Brand - if you don’t do this!
    2024/09/27

    One Advice that I hear often for beginners is - Start on one platform.

    That is advice that was maybe good a few years ago, but not anymore.

    All social platforms are in constant competition and so they are changing fast.

    They are becoming less reliable over all. So by staying on one platform you have a huge risk!

    You can lose it all!

    So if you don't start taking these three actions you will stay in the risk to lose it all.

    Start a Newsletter, Build on multiple Platforms, Put the Organic Funnel into Place.

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    12 分
  • Level Up your Personal Brand to a Personal Media Company - Play with the Big Boys now!
    2024/09/26

    When I was growing up I always wanted to play with the big boys.

    I didn’t want to play with the babies or toddlers… They were so boring.

    Now with my Son I see the similar pattern. He is always chasing after the big boys.

    Same applies for us today. We like to look at Dan Koe, Alex Hormozi or Gary Vee.

    Dreaming that could be us one day. We could be the Big Boy.

    The Plan that I have for us today is simple:

    How are we going to play with the Big boys?

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    16 分
  • 3 Things I wish I knew before starting with YouTube
    2024/09/25

    When you are just starting out on YouTube, it can be quite overwhelming.

    I have uploaded over 400 Videos and oh so many shorts… in the last three years on YouTube, so I got a bit of experience.

    In this Video I will give you three things I wish I knew before I started.

    First of all we need to talk the two different approaches when it comes to YouTube.

    The Entertainment Approach and the Education Approach.

    In this video we will cover in depth the Educational Approach, because that is what I have specialized in.

    Many YouTube Videos will tell you the opposite of what I’m about to tell you.

    I also had those three points in the wrong order.

    What do you think makes a educational video really good?

    Is is the Video, Editing, Camera, Filming Skills, or Lighting?

    Nope to all of them. The biggest factor is: Speaking and Presenting!

    You are here to educate - so the quality of the Video is: How well are you education aka. Helping the Viewer do - what the video is about.

    This will lead us now to the main Things - that I actually did wrong, but wish I would’ve know earlier.

    In order for you to avoid these Mistakes here they are:

    • Audio > Video
    • Light > Camera
    • Speaking > Editing

    Let’s dive into each one separately for me to give you the reasons why I believe so.

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    13 分
  • Don’t fall for the Edutainment - The difference in audience for Entertainment and Education
    2024/09/24

    In this podcast episode, the host warns against the "Edutainment Trap," which focuses too much on making educational content entertaining, attracting the wrong audience that is not committed to change or business growth. Instead, they advocate for focusing on providing real solutions to your ideal client's problems. Key steps include understanding client pain points through research, prioritizing speaking skills over production value, delivering straightforward solutions without fluff, tracking meaningful metrics beyond vanity numbers, and offering clear calls to action. The goal is to be a teacher and leader, not just an entertainer.

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    12 分