In this weeks episode, we explore Olivia Bossert journey from Geneva to the UK, her transition from wedding to fashion photography, and her approach to creative work and client collaboration. We also chat about the role of education, the importance of finding one's style, and how to effectively pitch to brands. Our conversation touches on the impact of AI on photography, the evolving fashion industry, and the power of collaboration.

Olivia graciously shares from her experience as a student of fashion photography, why she chooses to shoot fashion over weddings and what her thoughts are on trends in the industry.

Follow Along With Us:

@ElisabettaLillyred

@LillyRedAcademy

Find Olivia:

Website: www.oliviabosserteducation.com

Instagram: @oliviabosserteducation

Check out the Show Notes:

Staying Inspired as a Fashion Photographer

We've got a special guest with us today - Corey Potter, the brilliant mind behind Fuel Your Photos. Cory takes us through his personal journey, transitioning from a thriving full time photography business owner to a dedicated SEO educator.

Together, we get into the nitty-gritty of leveraging SEO to propel photographers' online visibility and business growth. From crafting market-centric content to the profound impact of being featured in publications, we leave no stone unturned. We also discuss the intriguing shift within the photography industry, from the intimacy of elopements to the allure of luxury weddings, and how this influences SEO strategies.

Whether you're a seasoned pro or just starting out, this episode offers so much education and wisdom that will help you navigate the world of SEO and elevate your online presence.

Follow Along With Us:

@ElisabettaLillyred

@LillyRedAcademy

Find Corey:

Website: https://coreypotter.com

Instagram: @coreyapotter

Check out the Show Notes:

Mastering the Art of SEO

In this episode, I'll be sharing my personal journey, shedding light on the profound impact of mindset on achieving success and personal fulfillment.

When I first moved to the United States, I found myself perplexed by the notion of 'mindset.' However, as I delved deeper into its meaning and witnessed its effects through real-life examples and my own experiences, I gained so much understanding of its significance.

I discuss how our mindset shapes our perception of the world, our responses to failure, and our approach to challenges. I talk about the importance of taking risks, embracing failure as a stepping stone to success, and the liberating feeling that came my true passions. For me, this journey led to a transition into photography, a path I had long yearned to explore.

Additionally, I touch upon the concept of a 'mental gym' for mindset training, suggesting practical methods for honing this essential skill. Ultimately, I conclude with a motivational call to action, encouraging viewers to initiate positive transformations in their lives.

Join me on the journey of self-discovery and empowerment. Trust me, we'll unlock the potential of our mindsets and pave the way to a brighter future.

Download my FREE mindset transformation worksheet

Follow Along With Us:

@ElisabettaLillyred

@LillyRedAcademy

Read the Show Notes:

How to Transform Your Mindset

In this episode we dive into the challenges and joys of running a creative business such as work-life balance, the courage to be unique, and the struggle in establishing a personal brand. By sharing the experiences of logo designer Kat Cosma, we discuss the pressures of perfection, the need for continuous evolution, and the importance of integrating personality into work. We also get into the challenges in learning new tools, incorporating fun into work, and dealing with societal expectations. Lastly, we highlight the significance of valuing oneself, maintaining steadfastness in the face of adversity and how to connect with clients on a personal level.

Follow Along With Us:

@ElisabettaLillyred

@LillyRedAcademy

Follow Along with Kat:

@goodwitch.design

Read the Show Notes:

Creating Authentic Brands

A testament to passion, resilience, and the transformative power of photography.

Listen in on our podcast episode with Mari Trancoso a former dancer turned acclaimed wedding photographer. Starting with a second-hand camera, Mari's passion for capturing life's essence propelled her into the world of wedding photography. Guided by her Chicago community, she mastered the art of storytelling through each unique wedding she photographed.

Infusing her work with influences from art and cinema, Mari's style echoes vintage allure and cinematic elegance, showcasing her love for fine art.

Despite facing burnout and personal challenges, Mari's resilience shines through, fueling her dedication to photography.

Now, Mari looks ahead, ready to share her evolving style through workshops and education- where she can inspire the next generation of photographers.

Follow Along With Us:

@ElisabettaLillyred

@LillyRedAcademy

Read The Show Notes:

Understanding the Art of Storytelling

Follow Along With Mari:

@mari.transcoso

Shop Mari's Presets

In this exciting episode of Say Cheese!, join me, Lilly, as I sit down for an enlightening conversation with the renowned destination wedding photography duo, The Hearnes.

Together, we dive into Abbie’s journey - from the humble beginnings of their business to their insatiable thirst for adventure, capturing love stories in the most enchanting corners of the world, both on land and from the skies above.

Listen closely as they unravel the secrets behind their marketing strategies, driving their business to unprecedented success while gracefully navigating the challenges of balancing their photography career with the joys of parenthood. This episode offers a glimpse into what it is like to be a destination photographer, a parent, coupled with invaluable lessons in career building within the photography industry.

Follow Along With Us:

@ElisabettaLillyred

@LillyRedAcademy

Read the Show Notes:

Balancing Photography and Parenthood

Follow Along With The Hearnes:

@thehearnes

www.thehearnes.com

We're delighted to present the first episode of the Say Cheese Podcast. I'm your host, a destination wedding photographer based out of stunning Lake Como, Italy, joined by my American husband and indispensable business partner, Vic. This podcast is tailor-made for photographers and creatives who have a deep passion for the industry but are weary of the relentless pursuit of perfection. You are welcome here.

In today's episode, I'm joined by my husband and co-host, Vic, whose crucial role in our business may surprise some of you. While I often take the spotlight as the face of our brand, Vic has always been the backbone, ensuring the smooth operation of our backend. Together, we navigate the intricacies of balancing Lilly Red, marriage, adventure, and more!

Join us as we delve into the journey of starting and expanding our photography business. We discuss the challenges of pursuing artistic endeavors while simultaneously managing the essential aspects of running a profitable business. We emphasize the significance of investing in personal growth to foster long-term business expansion, sharing some of the strategies we've implemented in our own journey.

Follow Along With Us:

@ElisabettaLillyred

@LillyRedAcademy

Read the Show Notes:

Permission to Invest In Yourself

La difficoltà nel dire di no è una sfida comune e in questo episodio rifletto sulle volte in cui anch'io ho faticato a farlo.

Il concetto di FOMO (Fear of Missing Out) è una paura radicata nei social media che si estende anche alla vita quotidiana. Questa paura può influenzare le nostre decisioni e la nostra percezione della realtà, evidenziando il legame con la difficoltà nel dire di no.

Nata con l'avvento dei social media, la FOMO ha preso piede nel contesto americano e influisce sulla percezione di perdita, ansia e comportamenti compulsivi legati ai social network.

I sintomi tipici della FOMO sono il controllo ossessivo dei social media, i sentimenti negativi durante il confronto con gli altri online, la stanchezza fisica e la difficoltà di concentrazione. Vi ci ritrovate?

Ecco alcuni consigli pratici su come affrontare la FOMO, tra cui riconoscere e comprendere la propria paura, diventare consapevoli di sé stessi, stabilire priorità, coltivare una mentalità di abbondanza e celebrare i successi personali.

Bisogna imparare a dire di no per essere ancora più pronti nel momento in cui nuove opportunità bussino alla porta. Per combattere la FOMO si può cambiare mentalità, apprezzare il presente e cercare il supporto necessario per mantenere un buon equilibrio nella propria vita.

Per chi è curioso di scoprire come reinventarsi, vi invito a intraprendere questo percorso con me. Esploriamo insieme come fare. Sei pronto? Ascolta il mio podcast.