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Shane McCarthy from Limerick and Chief Marketing Officer at HorsePay, CEO of VRM & Relaunch Marketing Shane talks with John about the startup scene in Ireland and his ambitions to change the marketing world and his new venture as chief marketing officer at Horsepay. Award winning entrepreneur Shane gives a no holds barred account of his views on the current stagnant status quo in the branding and marketing world. Shane also deep dives into the psyche of the business mind and talks about the love of the hustle and his love for everything startup in Ireland including Horsepay which is under starters orders and ready to fly says Shane. If you love anything startup and are launching or trying to bring your business awareness online then this podcast is for you.