• She's Got Game: GS&P's Margaret Johnson

  • 2024/02/22
  • 再生時間: 47 分
  • ポッドキャスト

She's Got Game: GS&P's Margaret Johnson

  • サマリー

  • Fresh off her agency’s four Super Bowl commercials, Goodby Silverstein & Partners Chief Creative Officer Margaret Johnson joins the show and discusses the craziness of putting together a Big Game ad and her experience building creative for the biggest audiences. She also talks about integrating digital at a leading agency and provides her perspective on the impact of AI on her work. Also, John gives his snap decision on whether there’s a backlash against technology. Brian takes a swing at another Hopelessly Unattainable Guest.

    Key topics & chapter markers

    (00:37) - SNAP DECISION: Waymo car fire a sign of tech backlash?

    (04:52) - Welcome, Margaret!

    (23:26) - Navigating an ad agency through digital transformation

    (32:23) - Daughters of the Evolution

    (44:25) - Dear Hopelessly Unattainable Guest

    Background content

    How Waymo became a symbol of everything people hate about AI - Fast Company

    Tesla worker killed in fiery crash may be first ‘Full Self-Driving’ fatality - Washington Post

    Goodby Silverstein & Partners

    See Margaret speak at SXSW

    Most liked Super Bowl ads 2024 - Ad Age

    USA Today Ad Meter - USA Today

    Lessons in Herstory - Daughters of the Evolution

    Fire & Ice Super Bowl ad (2018) - moviemaniacsDE/YouTube

    Connect with Brian and John on LinkedIn:

    https://www.linkedin.com/in/brianmarks13/

    https://www.linkedin.com/in/john-l-young/

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あらすじ・解説

Fresh off her agency’s four Super Bowl commercials, Goodby Silverstein & Partners Chief Creative Officer Margaret Johnson joins the show and discusses the craziness of putting together a Big Game ad and her experience building creative for the biggest audiences. She also talks about integrating digital at a leading agency and provides her perspective on the impact of AI on her work. Also, John gives his snap decision on whether there’s a backlash against technology. Brian takes a swing at another Hopelessly Unattainable Guest.

Key topics & chapter markers

(00:37) - SNAP DECISION: Waymo car fire a sign of tech backlash?

(04:52) - Welcome, Margaret!

(23:26) - Navigating an ad agency through digital transformation

(32:23) - Daughters of the Evolution

(44:25) - Dear Hopelessly Unattainable Guest

Background content

How Waymo became a symbol of everything people hate about AI - Fast Company

Tesla worker killed in fiery crash may be first ‘Full Self-Driving’ fatality - Washington Post

Goodby Silverstein & Partners

See Margaret speak at SXSW

Most liked Super Bowl ads 2024 - Ad Age

USA Today Ad Meter - USA Today

Lessons in Herstory - Daughters of the Evolution

Fire & Ice Super Bowl ad (2018) - moviemaniacsDE/YouTube

Connect with Brian and John on LinkedIn:

https://www.linkedin.com/in/brianmarks13/

https://www.linkedin.com/in/john-l-young/

She's Got Game: GS&P's Margaret Johnsonに寄せられたリスナーの声

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