Now that we know our community enjoys learning about mental health and the psychology behind consumer behavior, we decided to nerd out a little bit and talk about a popular economic concept called "Taps and Sinks" (also known as "Faucets and Sinks") – which has nothing to do with the stuff you buy at Home Depot. The type of Taps & Sinks we are talking about in this episode refers to mechanisms for adding or removing resources from an economic system in order to get your customers to behave a specific way.

But don’t worry, we left all the complex math and Game Theory at home. This is a discussion on Taps & Sinks that is approachable and explained in a way that you can apply in your own business as soon as tomorrow. Sound too good to be true? Listen for yourself!

Special thanks to Indicium LLC for editing this episode!

Back by kinda, sorta, maybe a little popular demand – Season Three, y’all! I mean, is there really more that needs to be typed here? Don’t believe us? Listen for yourself!

Sincere thanks to Indicium LLC for editing this episode and willing to do another season with us!

Have you ever wondered if any of the high flying, fast paced, tech entrepreneur stories you see in the movies are grounded in reality? This week’s guest, Joe Mordica, talks about what it’s actually like to build a tech startup, sell it, help build another tech company into the second largest cryptocurrency mining farm in the United States (with an electric bill of about half a million dollars PER MONTH), and then start yet another tech company that is actively working to disrupt the telecommunications industry as we know it.

Yet despite a lot of parallels to the regular tech startup movies, Joe intimately shares what he discovered actually matters on the other side of the successful tech startup rainbow (spoiler alert: It’s not the private jets and bodyguards that he had at his disposal).

Want to hear what Joe thinks matters most for successful tech entrepreneurs? Then check out our chat on your platform of choice!

Sincere thanks to Joe for sharing a really exciting story and his firsthand tech startup experiences! Also, a sincere thanks to Indicium LLC for editing this episode!

Long time listeners know all about Caleb (check out Episode Six if you really want to get all up in Caleb’s grits), but this time we get to hear about the Brown Family entrepreneurial journey from the perspective of his better half – Kristy Brown (aka “Little Wifey”, haha).

Just like the Amay’s in Episode 14, Kristy insightfully brings “the rest of the story” to the table on what it has been like for their family through the highs and lows associated with starting and running your own business with your spouse. For those of you who are currently in (or contemplating starting) business with your significant other – you definitely don’t want to miss this episode!

A very special thanks to Kristy for taking the time to get behind the microphone with us! Check out our chat on your platform of choice.

Special thanks to Indicium LLC for editing this episode!

Surf YouTube, news websites, or virtually any social media platform, and you will be bombarded with advertisements on how to “make money with Amazon”. However, how many people do you know, on a first name basis, that actually did it – and at scale? Today, we are going to introduce you to someone we know personally that meets the description: Anthony Herrington.

In this wild interview, Anthony starts off by telling us how he started his career in banking, at which point he found himself in the middle of a bank heist with a gun in his face. Did this event influence him to leave the banking world and start making real money on Amazon? You’ll have to listen to find out. =)

A very special thanks to Anthony for taking the time to get behind the microphone with us!

Special thanks to Indicium LLC for editing this episode!

This week’s episode is the lighter side (Part Two) of our Entrepreneur Mental Health Series, where Caleb and Chris talk about some of the positive mental health experiences folks can encounter on their self-employment journey. If you haven’t done so already, we highly recommend listening to Part One of this series (Episode 0018) first.

Check out our chat on your platform of choice.

Special thanks to Indicium LLC for editing this episode!

“If you’d look at my phone right now, there’s probably 10 messages that I just sent today that says, “Hey let’s grab coffee or lunch in the next two weeks.”

All too often entrepreneurs bet the future of their success solely on their product without considering the people they are selling to or buying from. Our guest this week, entrepreneur and investor Jared Carlson, turns that notion on its head and stresses that the single most important factor in your business is the network of relationships that support it.

A very special thanks to Jared for taking the time to get behind the microphone with us! Listen to Jared talk about the importance of relationships in your business on your platform of choice.

Special thanks to Indicium LLC for editing this episode!

There was a popular study published in 2015 by Dr. Michael A. Freeman, a clinical professor of psychiatry at the University of California, San Francisco. Dr. Freeman collaborated with researchers from Stanford University and the University of California, Berkeley. This research focused on the mental health of entrepreneurs and found that 72% of entrepreneurs reported experiencing mental health concerns.

72%... That’s a lot… So, let’s talk about it.

In the first of this two-part series, Caleb and Chris talk about mental health through the lens of entrepreneurship, starting off with some of the most common mental health complications small business owners are likely to experience. That’s the bad news - so we are going to get it out of the way first! Welcome to Part One!

Check out our chat on your platform of choice.