If you haven’t looked at your online presence in a while, chances are you're missing simple fixes that could bring in more customers, fast. In this episode, Phil Tucker walks you through a 10-minute digital audit tailored for local business owners. You’ll learn how to spot the most common SEO gaps, clean up your Google Business Profile, improve website speed, and align your digital strategy with real customer behavior. No jargon, no fluff - just clear, actionable steps you can take during a coffee break.

What You’ll Learn:

• Why your online visibility might be falling flat
• The 10 areas every small business should audit monthly
• Tools and techniques that work—no tech skills required
• How to align local SEO with your long-term goals

In-depth Article: https://smallbusinessunplugged.com/your-first-marketing-audit-quick-wins-in-10-minutes/

If your website visitors aren’t converting, your value proposition may be the problem. In this episode of Small Business Unplugged, Phil Tucker walks you through an 8-step framework to craft a value proposition that connects, compels, and converts.

You’ll learn how to define your target customer, pinpoint their real pain, focus on measurable benefits, and test what works. Whether you’re updating your website, writing ads, or refining your elevator pitch—this episode will help you turn more visitors into buyers.

Practical, actionable, no fluff. Hit play and start building a value proposition that actually works.

Full Article: https://smallbusinessunplugged.com/crafting-a-value-proposition-that-converts/

AI isn’t just for tech giants; it’s a practical tool small business owners can use right now to cut busywork and drive results. In this episode, I break down three simple ways to use AI to streamline your marketing without losing your voice or your values. From content creation to customer service, I’ll show you how to work smarter, not harder.

If you’ve been feeling overwhelmed by the AI buzz, this is the grounded, practical guide you’ve been waiting for.

Full Article: https://smallbusinessunplugged.com/3-ways-to-use-ai-to-save-time-and-improve-your-marketing-today/

If local customers can’t find you online, they’ll find your competition instead. In this episode of Small Business Unplugged, I walk you through the real reason most small businesses struggle to show up in local search—and the ten simple steps that will fix it.

We’re not talking about tech jargon or expensive tools. Just clear, practical advice that’s helped service businesses, local shops, and home-based pros climb the ranks and get found by people who are ready to buy.

You’re working hard, but wasting time on repetitive tasks that could be automated. In this episode of Small Business Unplugged, Phil Tucker walks you through 10 simple automations that can save you five hours a week (or more). No tech jargon. No expensive tools. Just smart, practical steps to free up your time and focus on growth. If you’re ready to stop spinning your wheels and start scaling smarter, this episode is for you.

Tired of lead magnets that get downloads but no sales? In this no-fluff episode, we walk through 10 real-world strategies to create lead magnets that actually move the needle—whether you're a roofer, tax pro, or local agency. You’ll learn how to solve real problems, tap into search data, build content that matches the buyer’s journey, and turn one guide into weeks of social fuel. Plus, we break down how to localize for SEO, track what works, and nurture leads without sounding salesy. If you're serious about getting more visibility and more leads—without gimmicks—this one's for you. https://smallbusinessunplugged.com/

You’re getting traffic—but where are the leads? If your website looks fine but still isn’t getting calls, bookings, or sales, it’s time for a reality check. In this episode of Small Business Unplugged, host Phil Tucker breaks down the 3 must-haves every small business website needs to actually convert visitors into customers. From call-to-action clarity to building trust and ensuring your site is mobile-friendly, we’re covering simple changes that make a big difference. Plus, two bonus tips that most business owners miss—but can seriously boost your results. If you’ve ever thought, “Why isn’t my website working?” this one’s for you.

Are bigger businesses dominating your local search results while your company struggles to be seen? You’re not alone—and you don’t need a big budget to fix it. In this episode of Small Business Unplugged, Phil Tucker breaks down 10 proven strategies to boost your local SEO, build visibility, and attract more customers—without spending a fortune.

You’ll learn how to optimize your Google Business Profile, collect high-quality reviews, create locally-relevant content, and more. Whether you're a service provider, shop owner, or local entrepreneur, this episode gives you practical steps to start ranking higher—today.

Discover how to outsmart—not outspend—your competition.