• The B2B Roundtable Podcast

  • 著者： Brian Carroll
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The B2B Roundtable Podcast

著者： Brian Carroll
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  • サマリー

  • Get actionable B2B marketing and sales tips and advice to help you drive growth. Host Brian Carroll interviews the marketing and sales thought leaders on topics from B2B marketing, account based marketing (ABM), B2B sales, sales development, content marketing, storytelling, leadership, research, and more.
    Copyright 2021 markempa
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あらすじ・解説

Get actionable B2B marketing and sales tips and advice to help you drive growth. Host Brian Carroll interviews the marketing and sales thought leaders on topics from B2B marketing, account based marketing (ABM), B2B sales, sales development, content marketing, storytelling, leadership, research, and more.
Copyright 2021 markempa
マーケティング リーダーシップ 就職活動 経済学
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エピソード
  • The Power of Brand Activism: How Businesses Can Use It for Good

    The Power of Brand Activism: How Businesses Can Use It for Good
    2021/05/24
    Learn from Dr. Philip Kotler describe brand activism, the importance of focusing on a purpose as a company, and the problems encountered when companies do not use brand activism correctly.
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    27 分
  • Mean people suck in marketing and what to do about it with Michael Brenner

    Mean people suck in marketing and what to do about it with Michael Brenner
    2019/11/07
    We interviewed Michael Brenner about his new book Mean People Suck. Learn about empathy, about asking what’s in it for the customer, rethinking your org chart, and other changes you need to make to be more successful.
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    19 分

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