In today's episode, I'll share some insight into investing in equipment to scale your sourdough micro bakery. Whether you're just starting out or looking to take your business to the next level, I'll walk you through assessing your needs, considering your budget, and prioritizing purchases. Get ready to make some game-changing decisions for your bakery, just like I did with my fridge, mixer, and oven. Don’t forget to download the free guide in the show notes to help you kickstart your bakery journey. Happy baking!

Download the FREE Guide and Checklist, Your First Steps to a Successful In-Home Bakery at https://mailchi.mp/thebluebirdbreadco/checklist to begin building YOUR thriving microbakery!

In this episode of the Bread Winner podcast, Caroline Bower shares her personal journey from a novice sourdough baker to a successful micro bakery owner. She recounts her early baking experiences and discusses her growth strategies utilizing social media and local markets. Then she shares how she refined her processes with practical equipment investments. Join for a detailed look at building a sustainable home bakery while balancing family life.

Download the FREE Guide and Checklist, Your First Steps to a Successful In-Home Bakery at https://mailchi.mp/thebluebirdbreadco/checklist to begin building YOUR thriving microbakery!

Caroline Bower Instagram: https://www.instagram.com/carolinebower_sourdough

Download the FREE Guide and Checklist, Your First Steps to a Successful In-Home Bakery at https://mailchi.mp/thebluebirdbreadco/checklist to begin building YOUR thriving microbakery!

Links to things we talked about:

Project Broadcast. Use the code BLUEBIRD for 50% off of your first month!

Caroline Bower's Instagram: https://www.instagram.com/carolinebower_sourdough

In this episode of The Bread Winner Podcast, I’ll share my journey of starting my microbakery and walk you through actionable steps to get and keep loyal customers. We’ll cover everything from understanding your ideal client and creating irresistible offers to promoting your business strategically and providing top-notch customer service. Plus, I’ll talk about the importance of community engagement, showing gratitude, and staying consistent. Join me as we explore how to build a thriving and sustainable bakery business together!

01:20 Caroline's Personal Story

03:48 Setting Up Your Ordering Platform

04:56 Effective Communication with Customers

07:19 Leveraging Social Media for Growth

10:54 Identifying Your Ideal Client

13:39 Creating an Irresistible Offer

16:13 Promoting Your Offer Strategically

18:34 Providing Excellent Customer Service

21:49 Fostering Ongoing Relationships

23:43 Conclusion and Recap