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Join us in this episode of the Digital Revolution Podcast, where our guest, Allison Wong, a seasoned marketing director at Unicity International, dives deep into the intricacies of International SEO.

With a rich background in digital marketing across multiple countries and languages, Allison shares her unique perspective on adapting SEO strategies to cultural and regional nuances.

In this episode, you'll discover:

• The Role of Cultural Differences: Allison emphasizes the importance of understanding cultural contexts when building backlinks and optimizing SEO for international audiences.
• Technical SEO Insights: Learn about hreflang tags, canonical links, and schema markups tailored for global markets, essential for businesses looking to expand internationally.
• Challenges and Strategies: From her early days at Young Living to her current role, Allison discusses the challenges she faced and the strategies that led to her success in managing SEO for markets in Asia and beyond.
• Personal Growth and Career Development: Allison shares her journey from Hong Kong to becoming a digital marketing leader in the US, providing valuable advice for women balancing careers and personal life.

Whether you're a seasoned SEO professional or just starting out, this episode is packed with actionable advice and insights into making your mark on the global digital landscape.

Join host Eli Adams as we explore the dynamic world of International SEO with Allison Wong.

Get in touch with Allison:
LinkedIn: https://www.linkedin.com/in/allisonwky/

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In this episode of the Digital Revolution Podcast, we dive into the transformative world of SEO and AI with Jacob Andra, a Utah-based entrepreneur, speaker, and author.

Jacob is the visionary founder of CustomerFaucet.com, a leading digital marketing and lead generation firm renowned for its semantically optimized content that significantly boosts client revenue. He also heads Talbot West, offering AI advisory and implementation services to enhance business efficiencies in the rapidly evolving tech landscape.

Jacob shares his unique journey from an unconventional upbringing—growing up off the grid in a commune setting—to becoming a leader in digital marketing and AI integration.

His story is a testament to self-education and resilience, providing profound insights into leveraging AI as a powerful tool for learning and business advancement.

In this episode, you'll discover:

• Jacob's innovative approach to SEO: Moving beyond traditional keyword focus to semantic content optimization that aligns with Google's sophisticated algorithms.
• The future of web and AI: Insights into how AI is reshaping the digital landscape, making web experiences more personalized and efficient.
• Practical AI applications: Jacob discusses how businesses can adapt to and benefit from AI, emphasizing the importance of staying ahead in a competitive market.
• Personal anecdotes and advice: From his grassroots in entrepreneurship to navigating the challenges of the digital world, Jacob offers valuable strategies for aspiring professionals and business owners.

Jacob's perspective is not only enlightening for those entrenched in digital marketing but also serves as an inspirational guide for anyone interested in the interplay between technology and business growth. His personal account of overcoming obstacles and harnessing the power of AI for business optimization provides a compelling narrative for our listeners. Join us to gain expert insights into making AI and SEO work for you!

For more insights and to connect with Jacob Andra, visit CustomerFaucet.com or TalbotWest.com.

Tune into this enriching discussion on the Digital Revolution Podcast, brought to you by Fire Us Marketing, where we pave the way to digital excellence.

Get in touch with Jacob:
LinkedIn: https://www.linkedin.com/in/growthandcommunity/
Website 1:

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Brian Wood is an accomplished SEO leader renowned for significantly scaling SEO teams at major enterprise brands. From starting the SEO team at Wayfair to leading SEO initiatives at Houzz, Brian has driven explosive growth in SEO revenue, sometimes by hundreds of millions of dollars.

Today's Topic: Enterprise SEO

A Strategic Thinker:
Brian isn't just about boosting rankings; he focuses on creating meaningful user experiences that drive retention and growth. He is known for his analytical approach and has been pivotal in building high-performance SEO teams.

Pushing Boundaries in SEO:
Brian continues to influence the SEO and digital marketing landscape by challenging the norm and encouraging his followers to rethink established SEO methodologies.

Engagement Beyond Conventional SEO:
Apart from his strategic initiatives, Brian actively engages with the community through thought-provoking content on social media, aiming to enhance understanding of SEO while questioning traditional practices.

In-depth Discussion Highlights:

• SEO Philosophy and Tactics: Insights into Brian's approach to SEO, emphasizing strategic planning, testing, and learning.
• Career Journey: From his early marketing roles to becoming a key figure in SEO at major companies.
• Future of SEO: Brian shares his thoughts on the evolving landscape of digital marketing and SEO.

Tune in next week for another insightful episode as we continue to explore the latest trends and strategies in digital marketing. Remember to subscribe on your preferred platform to catch every episode and enhance your digital marketing knowledge with expert insights.

Get IN Touch With Brian:
LinkedIn: https://www.linkedin.com/in/brian-wood-4627766/

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Today, we dive into the foundational elements of SEO with John Huntinghouse, the Vice President of Marketing at TAB Bank. With over 16 years of award-winning marketing experience, John brings a wealth of knowledge in driving growth for startups and established brands through innovative and customer-centric marketing strategies.

What We Discussed:

• John's Journey: From aspiring to become a doctor to becoming a marketing powerhouse, John shares his unique path and the pivotal moments that shaped his career.
• SEO Basics: As the kickoff to our extensive SEO series, John lays down the essentials of SEO. Understand why mastering the basics is crucial before delving into more complex topics.
• SEO Integration in Business: Explore how SEO influences various business strategies and the importance of integrating SEO with other marketing efforts.
• Future Trends: John provides insights into the evolving landscape of SEO, including the impact of AI and digital innovations.

Key Takeaways:

• Understanding SEO: Learn the basic principles of SEO, from keyword research to the importance of content relevance and user experience.
• Practical Tips: John offers actionable advice on optimizing your digital presence to improve search engine rankings and attract more organic traffic.
• Inspirational Stories: Hear how embracing change and continuous learning can lead to remarkable career achievements.

Whether you're a business owner, a budding SEO specialist, or simply curious about digital marketing, this episode offers valuable insights and practical tips to help you navigate the world of SEO. Don't miss out on this engaging discussion with one of the industry's seasoned professionals. Join us and enhance your understanding of SEO and its impact on business growth!

We'd Love to Hear from You! If you have questions about today's topics or suggestions for future discussions, please leave a comment or reach out to us. Your feedback helps us create content that matters to you!

Stay Tuned: Subscribe to our podcast to catch every episode and enhance your digital marketing knowledge.

Get In Touch With John:
LinkedIn: https://www.linkedin.com/in/johnhuntinghouse/

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In this week's episode, our host, Eli Adams, introduces a special series dedicated entirely to SEO. Get ready to dive deep into the world of search engine optimization through engaging interviews with top SEO experts from around the globe.

Episode Highlights:

• Understanding Google's Indexing Challenges: Discover the common hurdles that can prevent your content from being properly indexed by Google and how to prioritize these issues for better search visibility.
• PPC Investments for Visibility: Learn why investing a few thousand dollars in a PPC campaign can provide valuable data and potentially boost sales, serving as a dual benefit for your SEO strategies.
• Series Introduction: Eli Adams sets the stage for an extensive SEO series, sharing his journey and the evolution of SEO practices since his first website in 1998. This series will cover everything from SEO basics to advanced strategies, tailored to elevate the skills of SEO professionals and enlighten business owners on the significance of SEO in various aspects of business.

What to Expect in This Series:

• Episodes covering a range of topics, including SEO tools, enterprise SEO, international SEO, SEO for B2B, the impact of AI on SEO, and much more.
• Insights from SEO professionals from diverse backgrounds, sharing cutting-edge strategies and their experiences in enhancing digital visibility across different market sectors.
• Practical advice on navigating the complexities of SEO, from basic techniques to intricate tactics that drive substantial results.

Tune in to Elevate Your SEO Knowledge: Whether you’re an SEO newbie or a seasoned expert, this series promises to broaden your understanding and equip you with the tools to excel in the ever-evolving digital landscape. Join us as we explore the intricate world of SEO through expert discussions that will enlighten and inspire!

Subscribe and Stay Updated: Don’t miss out on any episodes! Subscribe to our podcast on your favorite platform and get ready to transform your approach to SEO with insights from global experts.

Get In Contact With Eli:
LinkedIn: https://www.linkedin.com/in/therealeliadams/
Website: https://fireusmarketing.com/
SEO Series Podcast: https://fireusmarketing.com/seo-podcast-series/

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Joining us is today Cameron Olds, co-founder and president of Protagonist Communications, and a certified StoryBrand guide. Cameron is an expert in helping businesses communicate clearly and uniquely to stand out from the competition.

In this episode, you'll discover:

- Cameron's Journey: From aspiring Hollywood director to a leading marketing expert.
- Expert Insights: How Cameron helps multi-billion dollar organizations refine their messaging.
- Deep Dive: We discuss the psychology behind effective brand messaging and why it's crucial for understanding and reaching your audience.

Cameron shares his unique approach to storytelling in marketing, drawing from his experience in both Hollywood and corporate communication.

Whether you're a business owner or a budding marketer, this episode is packed with actionable tips on crafting messages that resonate with your audience and differentiate your brand.

Don’t miss out on this enriching session filled with stories, strategies, and a deep dive into the art of communication. Tune in to elevate your understanding of digital marketing and storytelling with Cameron Olds!

Get In Touch With Cameron:
LinkedIn: https://www.linkedin.com/in/cameronolds/
Website: https://www.protagonistcomms.co/

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Join us on the Digital Revolution Podcast as we explore the dynamic field of digital product management with expert Axaya Kansal.

Axaya has enhanced user experiences across diverse sectors through innovative digital solutions, focusing on simplifying customer challenges.

About Axaya:
Axaya’s journey began in telecommunications, propelled by a deep curiosity about technology and user interactions. His career has been marked by a commitment to improving customer experiences through strategic product management and innovative solutions.

Key Insights on Digital Product Management:
Axaya shares valuable strategies for maintaining user-centric digital product development:

- Understand and define customer needs accurately.
- Employ continuous user feedback and data analytics.
- Focus on refining digital interactions to enhance user satisfaction.

The Future of Digital Product Management:
Axaya predicts a shift towards more personalized and intuitive digital experiences, driven by AI and machine learning. These technologies will make digital environments more adaptive to individual user needs.

Conclusion:
Axaya’s insights emphasize the importance of a meticulous approach to digital product management, where understanding user needs and technological advancements go hand in hand.

Axaya’s Personal Reflections:

- Emphasizes the balance between professional achievements and personal well-being.
- Advocates for lifelong learning and community contribution.

Engage and Learn More:
For those looking to deepen their understanding of digital product management, Axaya recommends keeping up with technological advancements and continuously exploring new resources.

Get in touch with Axaya:
LinkedIn: https://www.linkedin.com/in/axaya/

Don't forget to help us grow by subscribing and liking us on YouTube!

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Today, we're diving into the fascinating world of artificial intelligence with Karthik Suresh, the innovative founder and chief product and technology officer at Ignition.

Karthik has a rich history, from starting on Wall Street to becoming a tech guru in Silicon Valley. His company, Ignition, is pioneering how AI can revolutionize product management and enhance user experience.

Whether you're a tech enthusiast or a business owner, this episode is packed with insights that can transform how you view and use AI in your daily operations.

What You'll Learn in This Episode:

• Karthik’s Journey: From his early days in Bangalore to his influential role in Silicon Valley, hear Karthik's story of passion and innovation.
• AI in Product Management: How Ignition is integrating AI to streamline product development and solve common industry challenges.
• Impact of AI: Explore the transformative effects of AI on business strategies and market presence.
• Practical Applications: Real-world examples of how businesses can use AI to get ahead, making processes more efficient and driving success.
• Future of AI: Karthik shares his thoughts on where AI technology is heading and how businesses can prepare for these changes.

Key Moments You Don’t Want to Miss:

• Karthik explains the inception of Ignition and its mission to blend AI with product management.
• A deep dive into how AI can help align product teams and marketing efforts, reducing errors and improving efficiency.
• Insightful discussion on the potential future advancements in AI and how they will reshape industries.
• Karthik offers advice to young professionals and entrepreneurs on taking risks and embracing change.

This episode is a must-listen for anyone interested in the cutting-edge intersections of technology, business, and entrepreneurship.

Join us as we unpack the complexities of AI and learn from one of the leading minds in the industry. Don't forget to subscribe to stay updated on all things digital and revolutionary!

Get in touch with Karthik:
LinkedIn: https://www.linkedin.com/in/karthiksureshlbs/
Website: https://www.haveignition.com/

Don't forget to help us grow by subscribing and liking us on YouTube!

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