Coming up with ideas for content and hooks is hard. However, the YouTube team is looking to make that easier. Today's show features an update from Lauren on the YouTube Creator Insider team, plus a clip from Adam Mosseri sharing an update about edits.

After the rap song, I share a book I'm reading that has killed my desire to work for Instagram or Meta.

Show Notes:

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YouTube Announces New Inspiration Ideas and Repurpose.io (YouTube)

Interview with Repurpose.io CEO, Hani Maura (Podcast)

When Is The Edits App Coming? (Instagram)

Book Recommendation - Careless People: A Cautionary Tale of Power, Greed, and Lost Idealism (Amazon)

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Good news - the Head of Instagram, Adam Mosseri, confirms that scheduling your Instagram posts will not hurt your reach. On this episode we talk about Stories, Reach, Edits, and a bunch of other topics.

Show Notes:

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Instagram finally turned on the ability to hold down your finger to watch Reels at 2x speed. Additionally, Facebook is rolling out an OG Experience, trying to bring back the magic from the site's origins. The head of Meta, Mark Zuckerburg, stops by to explain why they're doing this, and Mr. Beast chimes in with what he would change about Facebook.

Show Notes:

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Instagram Rolls Out Reels Playback at 2x (Threads)

Adam Mosseri Explains You Can't Edit a Reel Once It's Posted (Instagram)

Bringing the Magic of Friends Back to Facebook (Facebook Blog)

Mark Zuckerburg and Mr. Beast on Colin and Samir (YouTube)

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Instagram takes away features when they're not being used enough, which makes sense. Today Adam Mosseri, the Head of Instagram, announced that Content Notes are being removed, however it seems re-posts are coming soon! Additionally Threads has some updates, and the YouTube team is changing how Shorts views are counted. All of that and more on today's episode.

Show Notes:

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How To Repost a Reel or Post on Instagram (Help)

Threads: Now You Can Have the Following Feed as Your Default (Facebook Blog)

YouTube: Update To How Shorts Views are Counted on YouTube (YouTube)

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Every Friday, the Head of Instagram does an Ask Me Anything on his Story. I download the clips and compile them into an episode for you. Today on the show, he answers a few questions about reach, plus some new features that Instagram should have but doesn't.

Show Notes:

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The TikTok rumor mill is suggesting that Oracle will buy the TikTok app in the US, but in order for that to happen, a lot of different parties need to come together in agreement very quickly. Additionally the YouTube team continues to make improvements to the app, including some changes to mid-roll ads that creators aren't happy about. All of that and the Wednesday Waffle on today's show.

Show Notes:

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TikTok: Oracle Weighs Security Backstop, Small Stake to Land TikTok Deal (Bloomberg)

YouTube: Visual Guides for Shorts, Copyright Details Page Improvement, AI Protection Tools Experiment, & MORE (YouTube)

YouTube - Update To YouTube's Mid-roll Ads (YouTube)

Wednesday Waffle: Pocket Casts

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Today on the show, the Head of Instagram, Adam Mosseri, explains how he uses AI, plus he shares if posting frequency affects ranking in the algorithm. Additionally we talk about the best messaging apps, and I share a tool I've been using to get all my messaging apps combined into one for a universal inbox experience.

Show Notes:

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A Video I Made About Beeper (Instagram)

Get Beeper (Beeper)

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The CEO of Bluesky, Jay Graber, gave a talk at SXSW (South by Southwest) on the future of social media. Although I typically don't cover Bluesky on this show, I listened to the whole interview and thought it was fantastic. In this episode I share some of my favorite clips from the interview.

Show Notes:

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Bluesky CEO Jay Graber on the Future of Social Media (YouTube)

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