Welcome to episode 10 of The Leader Brand Podcast! Today Floortje is sharing one of her concepts about 4 types of brands. Building a leader brand t is the carefully executed harmony between identity and positioning. So what's happening on the inside and what's happening on the outside of a brand.

Having this insight into your brand helps you pinpoint exactly what you need to focus on to get you and your brand to the next level.

So in today's episode, Floortje will tell you exactly how those 4 brands appear in the market, what their pitfalls are, and what you can do to shift this.

If you recognize yourself in one of those brands, don't feel bad. Don't think that you're doing things wrong. Just see what it is you can do to improve or strengthen your brand.

We cover:
- The 4 types of brands
- How they appear in the market, what their pitfalls are, and what you can do to shift that

Connect with Floortje:
Instagram: @floortjelopes
Website: www.floortjelopes.com
Email: Floortje@treefullofscones.com
Youtube: Floortje Lopes

Welcome back to episode 09 from the leader Brand Podcast. Today's episode is about the 3 reasons why you do not undervalue yourself and start charging what you're worth.

Floortje has seen so many entrepreneurs that have great potential, and they have so much to share. But somehow, they don't level up their business in the way that they want to. They keep working harder and exchanging their freedom for more financial results.

People often think that making an impact and charging premium prices are not working together. Floortje believes that there's no contradiction between making money and making an impact.

And in fact, she's convinced that they go hand in hand and only reinforce each other. So in today's episode, Flooryje shares 3 reasons why you should not undervalue yourself and start charging what you're worth.

We cover:
The 3 reasons why you want to charge a higher price
- Charge higher prices create higher credibility
- Charging higher prices attracts committed clients
- Charging higher prices ignites action and result
 Free Guide

If you've listened to this episode, and you know, you've been underpricing, and you've been overworked. Floortje has created a FREE guide called: Own Your Worth! In this guide, Floortje explains exactly why you should want to make more money, charge higher prices, and why making money is not something bad.

Is this you? Download the free guide here!

Connect with Floortje:
Instagram: @floortjelopes
Website: www.floortjelopes.com
Email: Floortje@treefullofscones.com
Youtube: Floortje Lopes

Welcome back to a new episode from The Leader Brand Podcast!

Today your host Floortje Lopes is talking about a very interesting topic what people often mix up, and that is freedom vs. free time. And when you mix those 2 things up, you may find it hard to run your business.

So in today’s episode, Floortje will explain to you why she thinks freedom and free time are two different things, how you can create both in your business. And some action steps you need to take if you realize you are mixing up freedom and free time.

We cover:

• The difference between freedom and free time
• What does freedom mean to you?
• What does free time mean to you?
• How you can create both in your business
• What action steps you can take if you mix those 2 up
• How Floortje plans her free time

Connect with Floortje:
Instagram: @floortjelopes
Website: www.floortjelopes.com
Email: Floortje@treefullofscones.com
YouTube: Floortje Lopes