-
サマリー
あらすじ・解説
The Lean Startup by Eric Ries is a groundbreaking guide that introduces a new management approach for startups, focusing on minimizing failure and accelerating product innovation. The book outlines five key principles, including validated learning and the "build-measure-learn" feedback loop, essential for developing successful businesses. Through numerous real-world examples, Ries illustrates how entrepreneurs—whether in small startups or large corporations—can apply these methods to achieve sustainable growth. Additionally, the book delves into various growth drivers and strategies for managing a portfolio of initiatives to ensure long-term success.