‘’If you want to get to a higher level, you actually have to do less.’’

Hey Rule Breakers! Today’s episode is a must-listen. I’m chatting with the amazing Fabienne Fredrickson, the brains behind the Boldheart and the author of The Leverage Business book. She’s cracked the code on scaling your business without losing your soul. Fabienne gets real about imposter syndrome and how that “I don’t deserve this” feeling can actually mean you’re on the right path. She’ll share her secrets for working smarter, building a dream team, and cutting out time-wasters—all while embracing your unique energy as an entrepreneur. So, grab your coffee and get ready for some powerful insights on growing your business with heart and freedom!

Timestamps:

• 00:00 Meet Fabienne Fredrickson: Entrepreneur and Author
  01:46 Masculine and feminine energy in business
  09:08 Understanding Imposter Syndrome
  14:55 Mindset and Overcoming Self-Doubt
  16:56 Scaling Your Business: The Eight Steps
  20:09 Leveraging Your Team, Systems, and Time
  27:52 Leveraging Your Business Model

Key Topics Discussed:

• Why imposter syndrome is a sign you're on the right track and how to shift your mindset to align with your goals
• How to build a strong team that thrives in its “unique brilliance” and the importance of creating scalable, consistent systems
• The importance of using the 80/20 rule to focus on high-impact activities and delegate or eliminate tasks that don’t drive growth
• Transitioning from one-on-one to one-to-many approaches and monetizing intellectual property for consistent income
• How embracing your authentic self and “rule-breaking” can fuel both personal and professional success
  
  

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Important info

Starting this November, we're shaking things up and moving The Professional Rule Breaker Podcast to Tuesdays! Mark your calendars and get ready to break some rules!

‘’Franchising at its core is helping people become business owners and live a life of their own instead of working for someone else.’’

Get ready to throw out everything you thought you knew about franchising because Aaron Harper is about to change the game completely. Aaron took a small power-washing business and transformed it into Rolling Suds, a national franchise that sold an unbelievable 187 units in just one year.

How did he do it? With something he calls "responsible franchising"—and it’s making waves in the industry. Aaron pulls back the curtain to show us how to build rock-solid systems, scale your business like wildfire, and avoid the pitfalls that trip up most franchises. If you’ve ever thought about being your own boss or wondered what it really takes to build a business empire, this is a conversation you can’t afford to miss.

Grab your favorite pen and notepad because you’ll want to take notes! This isn’t just business talk—it’s a real, honest look at what it takes to succeed. And trust me, it’s packed with value.

Timestamps:

• 00:03 Meet Aaron Harper: CEO of Rolling Suds
• 01:33 The Power of Franchising
• 05:51 Evaluating Franchise Opportunities
• 11:04 Understanding Franchise Costs and Returns
• 14:44 Qualities of a Successful Franchisee
• 20:01 The Concept of Responsible Franchising
• 22:18 Challenges and Realities of Franchising
• 24:01 Franchising Growth and Success Stories
• 27:00 Explaining Franchising to the Public
• 29:54 Mindset Shift: From Employee to Owner
• 32:45 Supporting Franchisees: Systems and Coaching

Key Topics Discussed:

• Why franchising might just be the best shortcut to finally becoming an entrepreneur
• The crazy story of how Aaron went from Hollywood to building his own franchise empire
• Why having awesome systems and processes is the "secret sauce" (and how to create them)
• The smart way to pick the perfect franchise (so you don't waste your time and money)
• What it really takes to go from small potatoes to a big-time national franchise
• This whole "responsible franchising" thing and why you absolutely need it to crush it in business
• Aaron's insider tips on how to totally dominate it as a franchise owner (warning: mindset shift required!)

Rate, Review, & Follow on Apple Podcasts

Love The Professional Rule Breaker podcast? Show your support by leaving us a 5-star rating and review! It helps others discover us and join our rule-breaking community. Click here to rate, review, and don't forget to follow for more episodes!

➡️ Check out our episode resources here.

Important info

Starting this November, we're shaking things up and moving The Professional Rule Breaker Podcast to Tuesdays! Mark your calendars and get ready to break some rules!

‘’Celebrate the win of every single task.’’

Denis Fourie’s back on The Professional Rule Breaker Show for a second round, and this one’s all about getting customers to love you and your brand. We dive into the real deal on why business doesn’t have to be hard if you focus on the right stuff—like building trust and making every customer experience unforgettable.

Denis breaks down how he launched and sold a successful e-commerce business in a year by delivering an insane customer experience, the importance of knowing your customer inside out, and why a simple message or personal touch can be a game-changer. Make sure to listen in—this is pure gold.

Timestamps:

• 00:30 Interview with Denis Fourie: Insights on Business Challenges
• 01:48 Breaking Down Goals and Celebrating Wins
• 02:39 The Power of Visual Task Management
• 04:07 Motivation and Entrepreneurial Mindset
• 05:51 Setting Up and Growing an E-commerce Business
• 17:08 Creating an Exceptional Customer Experience
• 17:58 Understanding Your Customer Avatar
• 22:10 Handling Customer Issues with Care
• 24:28 Building Long-Term Client Relationships
• 29:08 The Power of Referrals and Testimonials

Key Topics Discussed:

• Why goal-setting in business means breaking down big goals into achievable steps
• Using visual task tracking to celebrate small wins and keep motivated
• How Denis leverages personal connections to create powerful customer experiences
• The importance of knowing your customer’s journey from start to finish
• Why handwritten notes, personalized packaging, and thoughtful details can transform the customer experience
• Building a memorable brand by genuinely connecting with your clients and meeting their needs

Rate, Review, & Follow on Apple Podcasts

Love The Professional Rule Breaker podcast? Show your support by leaving us a 5-star rating and review! It helps others discover us and join our rule-breaking community. Click here to rate, review, and don't forget to follow for more episodes!

➡️ Check out our episode resources here.