Curious how a busy mom with a full speech therapy caseload successfully transitioned from speech therapist to coach? In today's episode, I’m chatting with my client Tala Hershey, who's built an impressive coaching business helping parents of toddlers with speech delays in less than a year. She's juggling two little ones at home, running a private practice with six clinicians, AND creating this new business from scratch.

You'll hear exactly how she went from having no business license to securing paying clients within her first month of mentorship. Tala will share the real behind-the-scenes look at building her new program - from the tech learning curves to finding time to create content while juggling family.

If you've been thinking about adding coaching to your therapy practice but aren't sure where to start, this conversation shows you what's actually possible when you commit to the process. Tune in if you want to hear the truth about what it really takes to build a coaching business alongside your clinical work and how you can do it too!

More about Tala Hershey:

Tala Hershey is a speech-language pathologist and owner of Hershey Therapy Practice, a pediatric private practice serving New York and Connecticut as well as CEO of Hershey Speech & Language Coaching, teaching parents worldwide the strategies they need to teach their toddlers to talk.

Tala specializes in toddler language development and coaching for parents to learn research-based strategies to boost their toddlers' language for toddlers who present with expressive language difficulties. But, her favorite role of all is being the mother of two wild and loveable boys, ages 3 and 1. She lives in New York with her husband and kids and in her spare time you can find her chasing after her toddlers or baking up cookies and cakes.

Topics covered in this episode:

• What makes parent coaching more effective than traditional speech therapy for toddlers?
• How soon Tala got her first paying coaching client.
• Should you start with a high-ticket offer or a low-priced product?
• Can you really build a coaching business while working full-time and raising small children?
• What Tala's current team structure looks like after 9 months in business.
• The biggest mindset shift needed when transitioning from speech therapist to coach.

Connect with Tala Hershey:

• Website: https://hersheyspeechcoach.com
• Instagram: @hersheyspeechcoach
• Facebook Group: Tiny Talkers Toolkit: Helping Parents Improve Their Toddler's Language

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Quote:

"I love working on my coaching business because there's always something to learn. There's always something new. There's always ways to scale in ways that you can't scale in private practice and you can reach so many more people." - Tala Hershey

Thinking about expanding your therapy practice to include coaching services, but feeling unsure about the legal side of things? This conversation with Christy Westerfeld is so worth a revisit.

This episode originally aired in July 2024, and it’s one of the most downloaded episodes to date. So, I’m bringing it back to the top of your feed!

If you’ve been wondering:

• How do I set up a separate business entity?
• Can I market your therapy credentials when promoting your coaching?
• What must-haves should be included in my coaching contract to protect me and inform my clients?
• Where can I find ready-to-use legal templates and resources tailored to your coaching services?

…then this one’s for you. Christy brings over a decade of legal expertise straight to your ears, sharing invaluable tips that completely demystify the process. Even if you caught it the first time, this is a great refresher if coaching is still on your mind.

More about Christy Westerfeld:

Having been in the industry for over 5 years, she graduated at the top of her class from law school and became the top associate at her previous firm before venturing out on her own.

She truly cares about her customers and fellow female entrepreneurs. If you've seen her trainings or live sessions, you know she can get FIRED UP about some of the most common legal myths or INCORRECT legal advice given by non-lawyers or lawyers unfamiliar with this field.

Connect with Christy Westerfeld:

• Website: https://coachlegally.com/
• Instagram: https://www.instagram.com/coachlegally/

Resources from this episode:

• QuickBooks

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Quote:

"You need to be very clear in how you are bringing people into your space." - Christy Westerfeld

How did a burnt-out therapist build a successful coaching business while keeping her private practice? In today's episode, you'll hear about another successful therapist to coach transition with Kerry Green, who went from crying on Friday nights to hitting $10K months in her coaching business.

Kerry will share her struggle with DIY-ing her business for a year before investing in mentorship and following a step-by-step plan. She will open up about money mindset shifts, nervous system regulation, and how taking time to rest led to her first five-figure month. We'll chat about her somatic approach with anxiety clients, how she manages both businesses simultaneously, and the systems she's building for sustainable growth.

Kerry's candid story will show you what's possible when you stop overthinking and start taking aligned action. Tune in now to learn exactly how she did it!

More about Kerry Green:

Kerry Green is a licensed therapist and coach for high-achieving women who specializes in all things anxiety, trauma and the nervous system. She's a certified Trauma Focused - Cognitive Behavioral Therapist and Neuroscience Informed Therapist for Anxiety, Panic, and Worr,y and a certified NEUROFIT Trainer. She's worked in settings from Foster Care, Juvenile Justice, and Mental Health Organizations, to her successful therapy practice and now - her coaching business, The Neuro Babe, where she's taught countless women how to master anxiety and heal their nervous system for good finally.

Topics covered in this episode:

• How Kerry's unique background in trauma therapy influenced her coaching approach.
• The breaking point that pushed Kerry to finally invest in herself and her business.
• How long it took Kerry to reach her first $10K month, and what surprising mindset shift made it happen.
• The money mindset work Kerry did to overcome her therapist to coach transition.
• How Kerry manages both her therapy practice and coaching business simultaneously.
• Two key pieces of advice Kerry would give to therapists wanting to start coaching.

Resources from this episode:

• Therapreneur: A Therapist's Guide to 3x Your Therapy Income
• Therapist to Coach Accelerator program

Connect with Kerry Green:

• Website: https://theneurobabe.com
• Instagram: @kerrygreenofficial

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Quote:

“Take your time, take care of yourself, nourish your relationships. Don't burn yourself out, and everything will move forward, things will be okay."- Kerry Green