Have a love/hate relationship with Instagram? Us too.

You’d have a hard time finding an online biz owner that doesn’t. That’s why, plus the fact that she’s an incredibly cool person who runs her biz her way, Nicole is our first ever guest on Unfiltered!

As an IG strategist and fellow weirdo, Nicole of Groovy Social, share about her decision to walk away from social media management, why she took four months off Instagram, and how she rebuilt her brand, centered in self-trust and sharing the messy middle.

We talk about everything from content boundaries to creative burnout to the fears that keep us from being “too much” online. So buckle up buttercup and give this unfiltered convo a listen.

Highlights

(00:00) Introduction

(02:45) How taking a break from IG helped Nicole realign with her purpose

(07:30) Why she left behind social media management for strategy work

(11:14) Boundaries, batching, and other tools for keeping social media sustainable

(19:00) The magic of sharing your “messy middle” instead of waiting to have your shit together

(32:00) The mindset shifts Nicole teaches that help personal brands stop mimicking industry “it” peeps and start building brands that actually feel like them

(40:00) Why learning to trust yourself is better than another marketing course

Where to find Nicole:

• Instagram @groovysocial
• Threads @groovysocial
• Learn about You-Coded Content Strategy
• Book an Unstuck Sesh

We'd love to connect with you! You can find us on Instagram: Han ⁠@itshannahreed⁠, Fran ⁠@thepassionscollective⁠, and Alethea ⁠@copywithspice

We’re backkkkk! And in this first (real) episode of Unfiltered 2.0, we’re sharing everything we’ve been up to—from starting new businesses to letting go of the things we thought wanted.

It’s an honest AF convo about how we’re practicing listening to our intuition, things we’re shedding, and where we’re feeling stuck when it comes to being a human running an online biz.

Highlights:

(00:00) Introduction

(02:00) Ways to experiment with listening to your intuition rather than stress responses or your logical mind

(06:42) The bigger perspective Alethea’s wild meditation retreat gave her on life

(09:19) Our experiences with letting go of good things we wanted but no longer feel aligned (and questioning why we wanted these things in the first place)

(28:10) Fran’s decision to treat her biz like a hobby (and why she chose this mindset shift

(35:15) How we’ve been struggling with the boxes we created for ourselves and are feeling stuck in

We'd love to connect with you! You can find us on Instagram: Han ⁠@itshannahreed⁠, Fran ⁠@thepassionscollective⁠, and Alethea ⁠@copywithspice

Since starting Unfiltered in 2023, we’ve changed… A LOT… and it’s time for the podcast to change with us! In this episode, we’re going BTS to talk about what fell out of alignment, what we did to fix it, and some exciting changes we’re making going forward. We’re feelin’ fired up and excited for Unfiltered 2.0!

We'd love to connect with you! You can find us on Instagram: Han @itshannahreed, Fran @thepassionscollective, and Alethea @copywithspice