What does it really take to turn climate-smart farming practices into verified carbon credits? In this episode, we pull back the curtain on the verification process behind agricultural carbon projects. Joined by three Agoro Carbon team members – Chris Daley from the Carbon team, John Pullis from the Data team, and Mark Worner from the Grower Success team – we break down the science, logistics, and integrity behind every carbon credit we generate.

We start with the basics: what verification is and why it matters. Then we dive into the field with Mark, who shares the real-life practices that sequester carbon, like cover cropping and no-till farming. John walks us through the rigorous soil sampling methods and explains how data drives credibility. Chris provides insight into how third-party auditors validate that our project meets the highest global standards.

You’ll hear about the value verification brings – not just for carbon credit buyers -but for farmers, ranchers, and the planet. From improved soil health to greater transparency, this conversation uncovers the deeper benefits of getting it right.

Whether you’re in ag, carbon markets, or just curious how climate solutions are verified on the ground, this episode is a deep and accessible dive into the process that keeps our carbon program honest, credible, and impactful.

About the our guests:

Chris Daley has broad experience in the carbon markets, ranging from program and methodology development to providing analysis on current and future trends. Chris has worked as a program officer at Verra and a senior associate at Ecosystem Marketplace, a Forest Trends Initiative.

Mark Worner is an and agronomist and first generation farmer with a background in seed and ag chemical sales he leads our Grower Success onboarding process. Mark’s passion is to educate others about conservation agriculture

Michigan’s diverse agriculture influenced John Pullis’ lifelong love for farming—from specialty crops to commodity crops. As a Senior Agronomist that focuses on soil sampling John thrives on the constant evolution and development of the agriculture industry.