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サマリー
あらすじ・解説
In this episode, host Ben Norman is joined in Marketing Room 101 by brand and tone-of-voice consultant Vikki Ross, who has spent over two decades working with some of the world’s most well-known brands, including Virgin Media, Sky, and Sony Music.
Vikki outlines her case for human creativity and why we need to unplug AI for copywriting, raises a red flag to dishonourable people, and highlights the danger of distraction.