Big Things Podcast

著者: Mitzi Payne & Mike Payne
  • サマリー

  • Welcome to Big Things! A weekly show where we talk about the big things happening in marketing, social media, pop culture and sports. You can catch the show every Friday on podcast players and YouTube, and be sure to follow us on Instagram for updates on every episode!

    © 2024 Big Things Podcast
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あらすじ・解説

Welcome to Big Things! A weekly show where we talk about the big things happening in marketing, social media, pop culture and sports. You can catch the show every Friday on podcast players and YouTube, and be sure to follow us on Instagram for updates on every episode!

© 2024 Big Things Podcast
エピソード
  • Sweetgreen and Market Battle for IP (E9)
    2024/11/22

    ‘Tis the season: Grammy nominations are out, Gift Guides are dropping (ours included), and brands are beefing over IP. On this week’s episode we’re talking about Sweetgreen’s recent controversy with Market, gift ideas for everyone in your life, and, of course, Beyoncé.

    More from us:

    • Mitzi Payne
    • Mike Payne

    Timestamps:

    • 03:00 – Big Thing #1: Grammy nominations are out and we have thoughts!
    • 09:00 – Beyoncé’s nominations, the country music categories, and Drake v Kendrick beef
    • 28:00 – Big Thing #2: Sweetgreen launched merch, but it stirred up controversy with NY clothing brand, Market.
    • 33:00 – Can ideas really get “stolen” in marketing? How do you protect IP? And hot takes on RFPs.
    • 42:40 – Big Thing #3: The SCAN 👀 CLUB Gift Guide is live!
    • 45:00 – Gifts for your burnt out bestie, the hobby enthusiast, the overstimulated, and more. How we built the guide around behaviors instead of stereotypes.
    • 55:00 – What we’ll be gifting this year.

    Show notes:

    • The SCAN 👀 CLUB Gift Guide: https://scanclub.substack.com/p/gift-guide-what-people-want-for-the
    • The SCAN 👀 CLUB Trend Report: https://scanclub.substack.com/p/what-digital-audiences-want-in-2024
    • Books: Steal Like An Artist by Austin Kleon, The Creative Act by Rick Rubin

    Big Things with Mitzi (@mmmitzi) and Mike (@mmmiiike).

    For more from Arcade, follow us on Instagram and TikTok @helloarcade. https://www.arcadearcade.ca/

    Production by Morgan Berna, editing by Oliver Banyard.

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    1 時間 1 分
  • The Youth Are Okay (Actually, Better Than Us) (E8)
    2024/11/15

    Now that Halloween’s over we’re switching into holiday mode – between our own Christmas decor and planning our annual Arcade holiday party! Since we’re in the festive mood, our team is putting together our first ever Gift Guide (linked below). We also chat about our tips for surviving winter in Calgary, campaigns we’re loving from Zara and GAP, and trends around Gen Z, movies and nightclubs.

    More from us:

    • Mitzi Payne @mmmitziP
    • Mike Payne @mmmiiike

    Timestamps:

    • 01:00 – Starting to get in the holiday spirit (by buying more Christmas trees).
    • 09:00 – Tips to survive winter in Calgary.
    • 12:20 – Big Thing #1: Zara is starting a pre-owned platform (and we love it).
    • 22:00 – Campaigns we’re loving from Zara and GAP.
    • 25:00 – Our experiences working in retail.
    • 28:00 – Big Thing #2: Adolescents favorite thing to do = movies.
    • 35:00 – Skibidi?
    • 39:00 – TikTok is changing the way Gen Z talks.
    • 43:40 – Big Thing #3: UK nightclubs are going to be extinct by 2030. What are people into instead?

    Show notes:

    • Arcade’s TikTok account: https://www.tiktok.com/@helloarcade
    • The SCAN CLUB Gift Guide: https://scanclub.substack.com/p/gift-guide-what-people-want-for-the
    • Books: How to Winter by Kari Leibowitz, PhD & Wintering by Katherine May

    Big Things with Mitzi (@mmmitzi) and Mike (@mmmiiike).

    For more from Arcade, follow us on Instagram and TikTok @helloarcade. https://www.arcadearcade.ca/

    Production by Morgan Berna, editing by Oliver Banyard.

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    54 分
  • SNL’s Comeback, IG Lowers Video Quality & Flag Football Pops Off (E7)
    2024/11/08

    Is flag football the future of the NFL? Why is Instagram lowering video quality for certain users? And what’s on our Christmas list this year? For this week’s Big Things we’re talking about social media, marathons, SNL and more. Be sure to subscribe, follow and rate the show if you’re enjoying it!

    More from us:

    • Mitzi Payne @mmmitziP
    • Mike Payne @mmmiiike

    Timestamps:

    • 01:00 – What we’ve been up to and highlights from The Gathering summit (Gary Vee, the NFL, sonic branding, huge brands & more).
    • 10:00 – The most important part of the conference: Our team karaoke picks.
    • 12:00 – Big Thing #1: Why is Instagram lowering the video quality on videos that don’t get as many views?
    • 16:00 – Ideas to improve your Instagram engagement.
    • 20:00 – The role of IG highlights.
    • 23:00 – Mitzi can’t stop crying at the New York Marathon.
    • 29:20 – We can’t stop singing Domingo (is SNL back on the rise?).
    • 31:40 – On our Christmas list this year.
    • 40:00 – Big Thing #3: Morgan Stanley is now letting investors invest in a portfolio tied to sports.
    • 45:00 – Flag football and the future of the NFL.

    Show notes:

    • Arcade’s TikTok account: https://www.tiktok.com/@helloarcade
    • SCAN 👀 CLUB’s 2024 Trend Report: https://scanclub.substack.com/p/what-digital-audiences-want-in-2024

    Big Things with Mitzi (@mmmitzi) and Mike (@mmmiiike).

    For more from Arcade, follow us on Instagram and TikTok @helloarcade. https://www.arcadearcade.ca/

    Production by Morgan Berna, editing by Oliver Banyard.

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    55 分

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