In this episode of the Think Millions Podcast, we delve into the extraordinary life of Mitzi Perdue, who has been surrounded by greatness her entire life. As the daughter of Sheraton Hotels founder Ernest Henderson and widow of Frank Perdue, who transformed Perdue Farms into a household name, Mitzi brings unique insights into what it takes to build and sustain successful businesses across generations. Beyond her business acumen, Mitzi is a passionate advocate for philanthropy, especially in the areas of human trafficking prevention and mental health support in Ukraine. Tune in as we explore the timeless principles of leadership, the importance of innovation, and the profound impact of giving back to the community.

Key Parts of the Conversation:

[2:10 - 3:08] Mitzi shares how both her father, Ernest Henderson, and her late husband, Frank Perdue, prioritized human relations. She emphasizes that successful management is about getting things done through others and how her father spent his life mastering this skill, which was crucial for Sheraton Hotels' success.

[6:03 - 7:35] Frank Perdue’s approach to leadership and business expansion is highlighted. Mitzi explains how Frank focused on producing a better product and the importance of effective marketing. His ability to connect with people, despite being shy, and his emphasis on innovation and understanding customer needs were key to growing Perdue Farms.

[8:24 - 10:12] The discussion shifts to the significance of marketing and innovation in staying competitive. Mitzi talks about how Frank Perdue became a household name through strategic marketing and the importance of anticipating customer needs.

[20:07 - 22:01] Mitzi discusses how philanthropy has been a glue for her family, keeping them united across generations. She emphasizes that successful families often stay together by engaging in charitable activities that make the world a better place.

[24:56 - 26:01] Mitzi shares her current efforts in Ukraine, focusing on mental health first aid and combating human trafficking. She talks about the impact of these initiatives and how even a small contribution can make a significant difference.

[32:41 - 33:54] The episode concludes with a reflection on the importance of people and marketing in business success, the necessity of continuous innovation, and the value of philanthropy in creating a lasting impact.

Great Quotes from the Podcast:

• "Management is the art of getting things done through others. My father and Frank Perdue put enormous effort into creating spectacular human relations skills, knowing that success at every level depends on the people."
• "If you want to stay on top, you can't be everything to everyone. You need to innovate, understand your customers deeply, and leverage data to meet their evolving needs."
• "Philanthropy isn't just about donating money—it's about making a meaningful impact. When your family does something together to make the world a better place, it strengthens your bonds and gives your success greater purpose."
• "One of the jobs of a successful marketer is to figure out what people are going to want before they want it."

This podcast is a must-listen for anyone interested in learning how to build and sustain a legacy, lead with empathy, and make a lasting impact through philanthropy.

Resources:

For all of our episodes, you can visit: https://www.thynkmillions.com/think-millions-podcast

For comments or questions, email us at support@thynkconsultinggroup.com

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