In this episode, I sit down with Jessica Stansberry, and together, we dive into the real, sometimes messy, balance between running a business and keeping family life in check. We cover how content creation has evolved, the rollercoaster of course creation, and what it’s like to juggle priorities as a parent. We talk about the importance of setting solid boundaries, staying in tune with market trends, and crafting a career path that really vibes with your personal goals and values.

I also dig into my own journey as a YouTuber—from early income wins to lessons from financial struggles. We get into those pivotal financial moments, like launching successful digital products and the power of diversifying revenue streams through sponsorships, affiliate marketing, and even paid emails. I also share how blogging has been a traffic magnet and my upcoming plans for a membership model that blends my business and creator worlds seamlessly.

Our community is focused on helping women not only to be better creators but to also make money doing it. Spreadshop allows for you to start making money as soon as you have merch to sell. You can open your FREE online merch store with Spreadshop in minutes! Cost-free, hassle-free, it’s merchandising made easy. Click this link to get started for FREE!

Get started with Spreadshop at⁠⁠ ⁠https://womenofvideo.com/Spreadshop⁠⁠⁠

Follow Desiree at⁠⁠⁠ http://t.ly/GbY4⁠⁠⁠

Follow Jessica at https://www.youtube.com/@jessicastansberry

Chapters

00:00 Balancing Business and Family Life

03:08 The Evolution of a Creator's Journey

05:54 Shifting Strategies in Course Creation

09:04 The Future of Digital Products

11:49 Navigating Parenthood and Entrepreneurship

15:00 Understanding the Creator Economy

18:13 Finding Your Unique Path

21:05 The Reality of Time Management

23:48 Lessons from the Journey

28:27 Navigating Life's Phases and Work Balance

32:09 First Taste of Income as a YouTuber

34:02 Lessons from Financial Struggles

38:29 Success Stories and Financial Milestones

42:06 Understanding Sponsorships and Brand Deals

47:31 Affiliate Marketing Insights and Challenges

51:24 Exploring Paid Email Income Streams

53:44 The Role of Blogging in Traffic Generation

54:42 Future Plans: New Membership Model

In this episode, I sit down with Kim, who turned her personal health challenges into a thriving food content empire. Kim shares her incredible journey as a food blogger, dishing on why blogging still matters in today’s fast-paced digital world and why owning your content is a total game-changer. We dive into the wild ride of monetization, the ups and downs of being adaptable in the creator economy, and all the exciting business opportunities that come from building your own brand. Kim also serves up some seriously valuable advice for any aspiring creators looking to make their mark!

Our community is focused on helping women not only to be better creators but to also make money doing it. Spreadshop allows for you to start making money as soon as you have merch to sell. You can open your FREE online merch store with Spreadshop in minutes! Cost-free, hassle-free, it’s merchandising made easy. Click this link to get started for FREE!

Get started with Spreadshop at⁠⁠ ⁠https://womenofvideo.com/Spreadshop⁠⁠⁠

Follow Desiree at⁠⁠⁠ http://t.ly/GbY4⁠⁠⁠

Follow Kim at https://prettydeliciouslife.com/

Chapters

00:00 Turning Challenges into Opportunities

04:14 The Importance of Community and Support

04:39 Introduction to Kim's Journey

07:20 Navigating Health Challenges and Content Creation

10:21 The Evolution of Blogging in the Digital Age

13:11 The Importance of Blogging for Creators

16:05 Creating Engaging and Informative Recipes

19:17 Building a Diverse Business in Content Creation

22:15 Monetizing a Blog: Strategies and Insights

25:17 The Role of Management in a Creator's Journey

28:05 Advice for Aspiring Creators

31:20 Closing Thoughts and Where to Find Kim

In this episode, I sit down with Millie Adrian, a total powerhouse in the content creator world, who went from dreaming of being an Instagram model to becoming a thriving educator for creators like you and me! Millie gets real about what it took to truly understand her audience and how she navigated financial struggles during COVID. We dive into how she built her creator business without feeling all salesy and gross, sharing her success with digital products and how key community support was in keeping her going. And then—brace yourself—she tells the wild story of her YouTube channel getting hacked and the tough lessons she learned through that nightmare. We wrap up with some solid insights on scaling a business, her plans for evergreen courses, and why nailing that work-life balance is everything. You don’t want to miss this one!

Our community is focused on helping women not only to be better creators but to also make money doing it. Spreadshop allows for you to start making money as soon as you have merch to sell. You can open your FREE online merch store with Spreadshop in minutes! Cost-free, hassle-free, it’s merchandising made easy. Click this link to get started for FREE!

Get started with Spreadshop at⁠⁠ ⁠https://womenofvideo.com/Spreadshop⁠⁠⁠

Follow Desiree at⁠⁠⁠ http://t.ly/GbY4⁠⁠⁠

Follow Millie at http://t.ly/qc1f-

Chapters

00:00 Monetization Mindset: Overcoming Sales Fears

03:07 From Aspiration to Education: Millie's Journey

05:49 Navigating Financial Hardships: The COVID Experience

08:58 Building a Creator Business: Strategies for Success

12:11 The Importance of Audience Understanding

14:51 The Impact of COVID on Content Creation

18:00 Creating Value Without Being Salesy

21:06 The Transition to Digital Products

23:56 The Power of Community and Support

26:58 Crisis Management: Recovering from a Hacked Channel

30:05 Income Streams: Diversifying Revenue as a Creator

33:02 Scaling Your Business: Finding Balance

35:54 Future Plans: Building an Evergreen Course

38:52 Personal Growth: Finding Work-Life Balance

41:51 The Joy of Being a Potato: Embracing Downtime

In this extra special episode, we're celebrating 5 years of the Women of Video podcast with a live panel recorded at the VidSummit Women of Video Mixer! I had the absolute pleasure of sitting down with Monica Kahn, Olivia Owens, and Cassandra Bankson, an inspiring group of women creators, and we didn’t hold back. We dive into the real challenges of being women in the creator economy, sharing personal stories of overcoming obstacles and celebrating the power of representation. From building community to calling on platforms and brands to step up and support women creators, this conversation was filled with authenticity and energy. Together, we’re shaping the future of media and content creation, and this episode is a perfect snapshot of that journey!

Get vidIQ to blow up your channel at⁠⁠⁠ womeonofvideo.com/vidiq⁠⁠⁠

Our community is focused on helping women not only to be better creators but to also make money doing it. Spreadshop allows for you to start making money as soon as you have merch to sell. You can open your FREE online merch store with Spreadshop in minutes! Cost-free, hassle-free, it’s merchandising made easy. Click this link to get started for FREE!

Get started with Spreadshop at⁠⁠ ⁠https://womenofvideo.com/Spreadshop⁠⁠⁠

Follow Desiree at⁠⁠⁠ http://t.ly/GbY4⁠⁠⁠

Follow Monica at https://www.linkedin.com/in/monicakhan/

Follow Olivia at https://www.linkedin.com/in/olivialowens/

Follow Cassandra at http://t.ly/yQKza

Chapters

00:00 Introduction to the Creator Economy and Personal Journeys

03:01 Challenges Faced by Women in the Creator Space

06:14 The Role of Platforms in Supporting Women Creators

08:49 Brand Responsibility and Gender Equity

12:09 The Importance of Representation in Media

14:56 Empowering Women Through Authenticity and Community

18:11 Navigating Social Media Platforms as Women Creators

21:04 Final Thoughts and Advice for Women Creators

In this episode, I sit down with Bethany, one half of a dynamic duo running a super successful reaction channel on YouTube. She shares how she and her husband started their channel to pass the time during long commutes, and now it’s blossomed into a thriving community! They’ve got two channels—one all about video games and the other diving into movies and TV shows. While her husband’s gone full-time on YouTube, Bethany’s still juggling her day job. They’re bringing in revenue through ads, Patreon, and sponsorships, but the dream? Both of them, going all-in on their channel. This is such an inspiring journey of building a brand, one reaction at a time!

Get vidIQ to blow up your channel at⁠⁠⁠ womeonofvideo.com/vidiq⁠⁠⁠

Our community is focused on helping women not only to be better creators but to also make money doing it. Spreadshop allows for you to start making money as soon as you have merch to sell. You can open your FREE online merch store with Spreadshop in minutes! Cost-free, hassle-free, it’s merchandising made easy. Click this link to get started for FREE!

Get started with Spreadshop at⁠⁠ ⁠https://womenofvideo.com/Spreadshop⁠⁠⁠

Follow Desiree at⁠⁠⁠ http://t.ly/GbY4⁠⁠⁠

Follow Bethany at http://t.ly/AocMx

Chapters

00:00 Introduction and Overview

02:06 Starting a Reaction Channel

11:28 Why People Enjoy Reaction Videos

18:12 The Journey of Building a Channel

24:26 Diversifying Revenue Streams

29:35 Financial Planning for the Future

38:43 Final Advice and Conclusion

In this episode, I’m chatting with Meredith Jacobson, a powerhouse consultant in the creator economy space. We dive deep into the business of hiring creators, building brands, and all the unique quirks of the creator world. Meredith opens up about her journey to launching a consulting business and how she’s connecting pros with killer opportunities in the creator economy. We also talk about the magic of networking, knowing your worth as a creator, and how to work smart with brands. If you’re thinking about starting a business or just want to crush it in the creator space, this episode’s got the goods!

Get vidIQ to blow up your channel at⁠⁠⁠ womeonofvideo.com/vidiq⁠⁠⁠

Our community is focused on helping women not only to be better creators but to also make money doing it. Spreadshop allows for you to start making money as soon as you have merch to sell. You can open your FREE online merch store with Spreadshop in minutes! Cost-free, hassle-free, it’s merchandising made easy. Click this link to get started for FREE!

Get started with Spreadshop at⁠⁠ ⁠https://womenofvideo.com/Spreadshop⁠⁠⁠

Follow Desiree at⁠⁠⁠ http://t.ly/GbY4⁠⁠⁠

Follow Meredith at http://t.ly/Lt00v

See what Meredith offers at https://www.offscreenresources.com

Chapters

00:00 Introduction

01:11 The Business of Hiring Creators

03:04 Meredith's Consulting Business and Matching Creators with Jobs

08:05 The Power of Networking in the Creator Economy

13:20 The Unique Aspects of the Creator Economy

17:02 Working Effectively with Brands in the Creator Economy

21:42 Understanding Your Value as a Creator

24:40 Alternative Ways for Creators to Work with Brands

28:34 Starting a Business in the Creator Economy

31:19 Conclusion and Call to Action

In this episode, I sit down with the amazing Aprilynne to explore her journey as a YouTube creator and the game-changing importance of crafting high-quality, standout content. Aprilynne shares how she’s mastered deep dive YouTube strategy videos and turned all that research into easy-to-digest frameworks for others. We also dig into her approach to consistency, finding that sweet spot by prioritizing quality over quantity. Together, we discuss the pros and cons of her content creation strategy and how YouTube viewer expectations are constantly shifting. Plus, Aprilynne breaks down her monetization methods—from YouTube AdSense and affiliates to sponsorships, courses, and her exciting upcoming paid mastermind program.

Get vidIQ to blow up your channel at⁠⁠⁠ womeonofvideo.com/vidiq⁠⁠⁠

Our community is focused on helping women not only to be better creators but to also make money doing it. Spreadshop allows for you to start making money as soon as you have merch to sell. You can open your FREE online merch store with Spreadshop in minutes! Cost-free, hassle-free, it’s merchandising made easy. Click this link to get started for FREE!

Get started with Spreadshop at⁠⁠ ⁠https://womenofvideo.com/Spreadshop⁠⁠⁠

Follow Desiree at⁠⁠⁠ http://t.ly/GbY4⁠⁠⁠

Follow Aprilynne at http://t.ly/9E4l1

Chapters

00:00 Introduction

03:01 Creating Remarkable Content

09:09 Monetizing Your YouTube Channel

12:57 The Changing Expectations of YouTube Viewers

36:00 The Power of Mastermind Groups

40:46 Finding the Balance: Consistency and Quality

Okay, let me spill the tea! On this episode of the Women of YouTube podcast, your girl chats with the fabulous Jy Prishkulnick—social media queen and actress extraordinaire. Jy spills all about her days as a child actor and how she's now blending her acting chops with some seriously savvy social media moves.

She dishes on keeping it real while serving that flawless content and giving us those juicy behind-the-scenes peeks we all crave. Jy's also got some killer projects in the works, like a short film she not only co-wrote but co-directed—because why not do it all, right?

Tune in as Jy drops some gems on surviving and thriving in the ever-changing entertainment biz and how to slay the social media game while connecting with your fans. Trust me, you don’t want to miss this!

Get vidIQ to blow up your channel at⁠⁠⁠ womeonofvideo.com/vidiq⁠⁠⁠

Our community is focused on helping women not only to be better creators but to also make money doing it. Spreadshop allows for you to start making money as soon as you have merch to sell. You can open your FREE online merch store with Spreadshop in minutes! Cost-free, hassle-free, it’s merchandising made easy. Click this link to get started for FREE!

Get started with Spreadshop at⁠⁠ ⁠https://womenofvideo.com/Spreadshop⁠⁠⁠

Follow Desiree at⁠⁠⁠ http://t.ly/GbY4⁠⁠⁠

Follow Jy at http://t.ly/qX6ZR

Chapters

00:00 Introduction and Overview

05:16 Jy's Acting Career and Social Media Presence

08:33 The Role of Social Media in Jy's Acting Career

13:41 Balancing Quality and Authenticity on Social Media

17:32 Utilizing Social Media for Financial Opportunities

23:21 The Intersection of Acting and Social Media

25:11 Navigating the Changing Entertainment Industry

28:06 Exploring Personal Storytelling on Social Media

30:32 Learning from Co-Stars and Building a Personal Brand

32:16 Conclusion and Call to Action