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In questo corso ti insegnerò i principi fondamentali di una corretta scrittura per il web con lo scopo di migliorare da subito la qualità dei tuoi articoli, post e contenuti pubblicati online.

Learn about the marketing language model used since 2011, to successfully market content in print, audio, and film. The author, Ambassador Professor David K. Ewen, M.Ed., is an award-winning content producer and highly-acclaimed public speaker in the book publishing industry. His expertise has been sought after since 1994, when he launched his publishing company in the Boston area.

Gareth L. Powell would be the first to tell you that he doesn't know everything about being a writer, or about getting published, or about life when your work is in a bookshelf. But his field-guide to publishing, About Writing, is absolutely here to help writers on every stage of their journey. Whether you need a bit of writing inspiration or tips on how to find your voice, are struggling to manage writing alongside a day job, want some no-nonsense advice about working with an agent or a publisher or are all at sea with social media, this updated and expanded guide is a must.

Although there's no shortage of books on writing and publishing, there's none quite like Robert's Rules of Writing. Drawing on his many years of experience as an award-winning journalist, TV writer, and the author of over 20 books, Robert Masello addresses all the issues that confront, and all the problems that beset, writers of all stripes.

We go through life searching for what it is we are passionate about. And, when we finally do, we tend to look for ways to earn a living from it. The problem is...it's not easy getting to monetize your passion-driven skills. It's even way harder when it involves making a living from a skill that seems to be as saturated as fiction ghostwriting. But, that's the point; saturated. If you want to stand out, you must act differently. If you're going to stand out, you must write differently. If you must stand out, you must be what no one expects you to be.

Have you ever wanted to write a book to share your knowledge and expertise on a global scale? Maybe you know that in order to become “the one” who people want to work with, you need the extra authority that comes with becoming an author? Writing and publishing a book can seem so confusing. Your Story Starts Here will teach you how to write and release that purpose within you and give you the skills that you need to become an author who truly influences change in the world. Are you ready to unleash your potential and become a magnet with your message?

Bearing Witness While Black tells the story of this century's most powerful Black social movement through the eyes of fifteen activists who documented it. At the height of the Black Lives Matter uprisings, African Americans filmed and tweeted evidence of fatal police encounters in dozens of US cities - using little more than the device in their pockets. Their urgent dispatches from the frontlines spurred a global debate on excessive police force, which claimed the lives of African American men, women, and children at disproportionate rates.

In questo saggio raccoglie 37 passi celebri di altrettanti classici della letteratura, analizzando i dettagli e i meccanismi che costituiscono il vero segreto della scena in questione, il suo "dietro le quinte". Ne emerge un godibile ed efficace manuale di scrittura creativa, perché composto proprio con "l'aiuto" dei grandi scrittori.

The epitaph John Keats composed for his own gravestone - 'Here lies one whose name was writ in water' - seemingly damned him to oblivion. When he died at the age of 25, having taken a battering from the conservative press, few critics imagined he would be considered one of the great English poets 200 years later, though he himself had an inkling. In this brief life, Lucasta Miller takes Keats' best-known poems - the ones you are most likely to have read - and excavates their backstories.

Whether you’re a born storyteller or need a little assistance from spellcheck and the thesaurus, Lauren Bingham is here to help you make it the “write time” to make your author’s dreams a reality. How to Write a Book: A Book for Anyone Who Has Never Written a Book (But Wants To) is filled with insight into what makes writers tick and how to bring the passion out on paper.

The principles and teachings that are written in this amazing publication can be used for your not-for-profit organization, Church, business, etc.

Yes, it’s possible to build a business around your expertise, ideas, message, and personality. But first you need to realize - you are the brand. It’s no secret that more people than ever before are building thriving businesses around their personal brands. But why do some create six- or even seven-figure businesses while so many others strive to make a consistent income? In You Are the Brand, Mike Kim shares his proven eight-step blueprint that has helped build the brands for some of today’s most influential thought leaders - as well as his own personal brand.

A winning retirement plan. What if writing is the way to secure financial fitness and fulfilment in retirement? Writing books and generating multiple streams of income for retirement is largely overlooked by traditional experts who advise on financial planning for retirement. However, Jamaican author-preneur C. Ruth Taylor, who makes a full-time living from leveraging her books, offers this as a viable option for early retirees or those planning for retirement.

Business runs on emails, yet we rarely give them enough thought. Too often, our messages are misunderstood, misfiled, or ignored. In a world filled with remote collaboration and virtual teams, people who master email writing rise above the noise. You can be one of those people. Learn how to make your emails work for you rather than against you with this short, practical guide. Whether you’re just starting in your career or are adjusting to a newly remote and virtual workplace, you’ll find valuable advice and tips you can put into practice right away.

Flash fiction is changing the way we tell stories. Carving away the excess, eliminating all but the most essential, flash fiction is putting the story through a literary dehydrator, leaving the meat without the fat. And it only looks easy. Enter Going Short: An Invitation to Flash Fiction. In this, her treatise on the form, veteran writer Nancy Stohlman takes us on a flash fiction journey: from creating, sculpting, revising, and collecting stories to best practices for writers in any genre.

Are you sick of starting the process of writing a novel, but feeling you never get anywhere with it? According to the New York Times, 81 percent of Americans feel they have a book in them. The percentage who actually take action and then finish their book, though, is extremely low. Don’t be one of those people. In The Ultimate Guide to Novel Writing for Beginners (partnered with the workbook we’ve also created), you will discover the secrets to writing an exciting book, one that you can be proud of, and more importantly, your readers want!

Esta guía te permitirá entender de una manera clara y directa cómo funciona Wikipedia, y te dará los consejos necesarios para no meter la pata antes de ponerte a editar. Está orientada a todos los que quieren editar en Wikipedia y tener éxito, incluso si tu artículo es la biografía de una persona viva con cierta relevancia. Es un manual que te va a descubrir todas las reglas implícitas que solo se descubren cuando ya llevas tiempo editando. Una especie de caja de los tesoros o cajón lleno de secretos sobre el funcionamiento de la Wikipedia, sobre su uso práctico.

There are only, in my humble opinion, two kinds of readers: readers who love your books and readers who don’t know they love your books yet. But how do you reach those readers in the second category, no matter what kind of writer you are? The answer to that question is...universal fantasy. Universal fantasy is why my sales tripled when I “accidentally” wrote three books that landed in the Amazon Top 100. Universal fantasy is why some authors get gobs of gushing reviews and some authors who write “way better” get crickets.

A book for any Canadian who has wanted to self-publish. Get an overview of publishing a book, and answers to some Canadian-specific questions. What is withholding? How do I stop it? What's an ISBN and will I need to mortgage my house to buy one? Should I use Canadian spellings in my book? What publishing platforms are out there? If you’re a Canadian who has always wanted to write and self-publish, this book will give you a great overview of the industry, answer some of the most common questions people have, and get your career off on the right foot.

Deja de sufrir por las presentaciones. Esta guía te proporcionará la seguridad y las herramientas necesarias para poder persuadir a tu público, vender tus ideas y sorprender a los demás. Entre otros aspectos, esta guía te ayudará a mejorar tu capacidad para enseñar a la gente la importancia de tus ideas, ganarte a públicos difíciles, estructurar un discurso coherente, crear mensajes brillantes, elaborar un buen material visual, mantener la atención de tu público y encontrar el tono adecuado a cada situación.