検索キーワード： 大衆文化

The New York Times best-selling Freakonomics changed the way we see the world, exposing the hidden side of just about everything. Now, with Think Like a Freak, Steven D. Levitt and Stephen J. Dubner have written their most revolutionary book yet. With their trademark blend of captivating storytelling and unconventional analysis, they take us inside their thought process and offer a blueprint for an entirely new way to solve problems. The topics range from business to philanthropy to sports to politics, all with the goal of retraining your brain.

A new model is being pioneered by geeks; a radical new mindset that has shifted the paradigm entirely on what a business can – and should – be. They do not follow the rules of the Industrial era, with their hierarchies and bureaucratic ways of thinking. They do not follow the principles preached in business schools since the dawn of time. They have all dedicated themselves to approaching business as a geek would: through trial and error, egalitarianism, evidence and stress-testing ideas in a group setting – rather than relying on the boss’s instincts.

Germany - the powerhouse of Europe and pillar of the Eurozone - feels reassuringly familiar. However, despite superficial appearances, this is a country that operates very differently from the USA and Britain. German history is more than a thousand years old and the relatively new German nation-state encompasses an astonishing variety of cultural and regional differences. German society is also in a state of flux, as people respond to immigration and a tough economic climate, and traditional attitudes such as formality and rigid protocol are softening as German business globalizes.

No one makes such a fuss about manners quite as much as the UK, yet in a fast-changing world, no one can seem to agree on precisely what the ‘done thing’ is, either. William Hanson, world-leading etiquette expert is on a mission to reclaim the British crown of good manners. In Just Good Manners, he shares his definitive guidance on how to behave in every situation - as well as celebrating our country’s distinctively British way of doing things!

Welcome to The Book of Japanese Folklore: a fascinating journey through Japan’s folklore through profiles of the legendary creatures and beings who continue to live on in pop culture today. From the sly kitsune to the orgrish oni and mischievous shape-shifting tanuki, learn all about the origins of these fantastical and mythical creatures. With information on their cultural significance, and how it’s been spun into today’s popular culture, this tome teaches you about the stories and histories of the beings that inspired characters in your favorite movies, animes, manga, and games.

Asociada con la pereza y la ociosidad, la siesta contraviene uno de los principios fundamentales del mundo moderno: la pulsión productiva. En los últimos años, sin embargo, este hábito se ha transformado en una herramienta central de la productividad, una rutina saludable, un imperativo del bienestar, e incluso una práctica cool, vendible y consumible. Frente a esa capitalización del sueño, este audiolibro, a medio camino entre el ensayo y la memoria, defiende la siesta como un arte de la interrupción.

Smart Ball follows Major League Baseball's history as a sport, a domestic monopoly, a neocolonial power, and an international business. MLB's challenge has been to market its popular mythology as the national pastime with pastoral, populist roots while addressing the management challenges of competing with other sports and diversions in a burgeoning global economy. Baseball researcher Robert F. Lewis II argues that MLB for years abused its legal insulation and monopoly status.

A razor-sharp thinker offers a new understanding of our post-truth world and explains the American instinct to believe in make-believe, from the Pilgrims to P. T. Barnum to Disneyland to zealots of every stripe...to Donald Trump. In this sweeping, eloquent history of America, Kurt Andersen demonstrates that what's happening in our country today - this strange, post-factual, "fake news" moment we're all living through - is not something entirely new, but rather the ultimate expression of our national character and path.

The Handmaid’s Tale Psychology: Seeing Off Red delves into the psychology of the characters and events depicted in each version of Atwood’s epic, both in print and on screen. Through 18 chapters, psychologists and therapists look deeply into the fiction, analyzing it both personally and professionally to unearth its message about real human truths. Topics include oppression, resistance, power, identity, violence, post-traumatic stress versus post-traumatic growth, good versus evil, morality versus mortality, spirituality versus religion, helplessness versus hopefulness, and more.

Reveals how these scientists, doctors, therapists, and teachers have applied their entheogenic experiences in their professions, leading to therapeutic advancements, scientific discoveries, and healing for thousands.

Steven L. Kent has been playing video games since Pong and writing about the industry since the Nintendo Entertainment System. In volume 1 of The Ultimate History of Video Games, he chronicled the industry’s first thirty years. In volume 2, he narrates gaming’s entrance into the twenty-first century, as Nintendo, Sega, Sony, and Microsoft battle to capture the global market.

Status signaling isn’t just the province of the immature or insecure but a fundamental human need to secure social standing. It drives our behavior, forms our tastes, determines what we buy, and ultimately shapes who we are. It’s what’s behind “cool” and what drives fashion, music, food, sports, slang, travel, hairstyles, and dog breeds—and even the outsize influence of unpopular things with the “right” audience.

As the first anthology to assess the nature of fan response and the band's enduring appeal, Fandom and The Beatles: The Act You've Known for All These Years defines and explores the key ways in which this particular pop fusion has inspired such loyalty and multigenerational popularity.

Over the last 60 years, the Marvel superhero comic books have grown into a gigantic mountain in the middle of contemporary culture. They are the longest continuous, self-contained work of fiction ever created: over half a million pages to date - and growing. Thousands of writers and artists have contributed to it. Every schoolchild recognises its protagonists: Spider-Man, the Avengers, the X-Men. And not even the people telling the story have read the whole thing - nobody's supposed to. So, of course, that's what Douglas Wolk did.

Her longevity, health, and physical stamina are legendary. Now officially the longest reigning monarch in British history, Elizabeth II has spent over half a century on the throne, rarely taking a sick day and, in her tenth decade, remains amazingly comfortable in her own skin. How does she do it? For the first time, step behind palace doors to unlock the little-known secrets behind the queen’s remarkable self-preservation and continued radiance. Investigating the six lifestyle spheres that have kept her going strong for decades, you will learn how to channel your inner royal.

From the number one New York Times best-selling author of The Midnight Library Matt Haig comes a new uplifting book, for anyone in search of hope, looking for a path to a more meaningful life, or in need of a little encouragement. The Comfort Book is Haig’s life raft: It’s a collection of notes, lists, and stories written over a span of several years that originally served as gentle reminders to Haig’s future self that things are not always as dark as they may seem.

The founder of the international Transition Towns movement asks why true creative, positive thinking is in decline, asserts that it's more important now than ever, and suggests ways our communities can revive and reclaim it.

Smart, humorous, and strikingly original essays by one of “America’s most bracing thinkers on race, gender, and capitalism of our time.” (Rebecca Traister) In these eight piercing explorations on beauty, media, money, and more, Tressie McMillan Cottom - award-winning professor and acclaimed author of Lower Ed - embraces her venerated role as a purveyor of wit, wisdom, and Black Twitter snark about all that is right and much that is wrong with this thing we call society.

The Science of Being Lucky takes you on a science-based journey into what luck is, what we think it is, and how to get more of it in your life. The journey begins by breaking down and defining the lucky breaks, coincidences, and serendipitous events in our lives, then delves into the specific traits, life factors, and perspectives that create lucky outcomes. The Science of Being Lucky will open your eyes to what is behind each moment you would call lucky and give you a concrete action plan to create more of the same.

To a degree both engrossing and alarming, the story of fast food is the story of postwar America. Fast Food Nation is a groundbreaking work of investigation and cultural history that may change the way America thinks about the way it eats.