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Stop leaving money on the table—learn the proven strategies that turn anxiety into confident negotiation. Do you find yourself fumbling through conversations with hiring managers or avoiding the topic entirely? Have you ever accepted a job offer and later discovered you could’ve earned thousands more—if you’d only asked? Or maybe you’ve told yourself, “I’m just not the negotiating type.” If so, Salary Negotiation Made Easy is for you.

What if you could approach challenges not as roadblocks, but as territories waiting to be claimed? Imagine possessing the strategic brilliance of Alexander the Great, the unwavering resolve that carved empires, and the influential charisma of Cleopatra that commanded attention and loyalty, the persistence and genius of Ghengis Khan. In a world demanding resilience, vision, and bold action, the timeless principles of history's most formidable leaders are more relevant than ever.

In today’s highly competitive marketplace, a brand must tell meaningful stories that resonate with their target audiences across media channels. People want more than a utilitarian benefit - stories are ultimately what drive us to engage with brands. And we want to align ourselves with brands that are ethical and purpose-driven and that take responsibility for their actions and messaging.

Unlock the Art of Seamless Conversations and Build Lasting Connections—All in 10 Simple Steps! Do awkward silences and self-doubt make socializing feel impossible? You're not alone—and this guide is here to help. How to Talk to Anyone is designed specifically for young adults who want to overcome social anxiety, boost confidence, and build meaningful relationships in everyday life. Through 10 practical, relatable steps, you'll gain the skills to speak with ease, listen actively, and connect authentically.

Effective communication is the ultimate currency. It *is* the way to trusted relationships, great work and a happy life—and it’s a team sport. All of us play a role.

In Just Talk, Talk Now, you’ll discover 17 proven ways to spark engaging, meaningful conversations without stress or overthinking. Whether you're looking to improve your social skills, become a captivating storyteller, or simply feel more at ease in conversations, this book gives you the tools to make every interaction count.

In the new recording of the Third Edition created in 2005, Bob Burg builds on his proven relationship-building principles to bring even more clients to your door and helps you attract only those who are interested in what you sell. He shows how to maximize your daily contacts, utilize your tools both online and off, leverage your relationships, and generate ongoing sales opportunities.

How did an American immigrant without a college education go from Venice Beach T-shirt vendor to television's most successful producer? How did a timid pastor's son surmount a paralysing fear of public speaking to sell out Yankee Stadium - twice? How did the city of Tokyo create a PowerPoint stunning enough to win them the chance to host the Olympics? They told brilliant stories.

Every day, we face the challenge of persuading others to do what we want. But what makes people say 'yes' to our requests? Based on decades of research into the psychology of persuasion, this book reveals many remarkable insights that will help you be more persuasive both at work and at home. Co-written by the world's most quoted expert on influence, Professor Robert Cialdini, Yes! contains dozens of tips that you wouldn't want to miss out on—all of them scientifically proven to boost your powers of persuasion.

Do you want to get ahead in life? Climb the ladder to success? Master networker Keith Ferrazzi says the secret is in reaching out to others. As he discovered early in life, what distinguishes highly successful people is the way they use the power of relationships—so that everyone wins. Never Eat Alone: Expanded and Updated lays out the steps and mindset Ferrazzi uses to connect with thousands of colleagues, friends and associates: people he has helped and who have helped him.

Communication should be clear and concise, and we should get to the point quickly. The problem is we don’t always know how to do this. What does it mean to be concise? How can a complex topic be summarized in just a few lines? This award-winning book is a step-by-step guide for clear, concise communication in everyday work conversations. Being concise is not about trying to condense all the information into 60 seconds. It is about having clear intent, talking about one topic at a time, and focusing on solutions instead of dwelling on problems.

You say something at a meeting and it is ignored; then when someone else says the same thing, everyone embraces it as a marvelous idea. You devote yourself to a project, but don't get credit for the results. You give what you think are clear instructions, but the job is not done, or done wrong.... Now, Deborah Tannen brings to the workplace the same voice, eye, and insight that made That's Not What I Meant! and You Just Don't Understand best-selling classics.

Skill with people is the one essential ingredient for success and happiness at home and in business. The Art of Dealing with People gives you the skills to take your people skills to a level that you never thought possible! Skill in human relations is similar to skill in any other field, in that success depends on understanding and mastering certain basic general principles. You must not only know what to do, but why you're doing it.

How to Read a Person Like a Book teaches listeners how to understand the strangers, friends, and work colleagues around them by reading their body language.

You want to make better decisions. You want to be right more of the time professionally and personally. However, being more right consistently is a hard problem because the world is such a complex, evolving place. How do you navigate this complexity? Mental models are decision-making tools that guide our perception of the world and our behaviour in it. They help us understand life, make decisions and solve problems. The best models help us make intelligent investments, develop groundbreaking technologies and even travel to outer space.

No matter the industry or the position, business is built on relationships—and at the heart of all good relationships is good etiquette. Understanding good business etiquette skills and how to apply them to your job and your professional relationships is key to building a successful career. Work environments and the relationships we experience in them are complex. It’s important to know how to identify what type of environment and relationships you’re in and how to manage and adjust your behavior accordingly.

Oratory is one of the most influential skills in history, capable of shaping societies, transforming thoughts, and consolidating leaderships. This book presents a comprehensive study on the fundamentals, techniques, and philosophy of rhetoric, exploring its evolution from Antiquity to the challenges of communication in the digital era. Based on the teachings of Aristotle, Cicero, and Quintilian, the work analyzes the essential principles of persuasion, including ethos, pathos, and logos, and details strategies that make the speech more effective and impactful.

Aaker on Branding distills the most essential branding principles from David Aaker’s extensive works, offering a comprehensive guide to building a strong, enduring brand. This compact resource provides businesses with actionable insights on brand strategy, brand portfolios, and brand management, addressing key branding challenges and offering a road map to prioritize and apply Aaker’s concepts effectively.

Unlock the secrets to confident and effective public speaking with How to English: Public Speaking and Presentation Skills. This comprehensive guide, packed with practical strategies and expert advice, is tailored for intermediate English learners looking to elevate their speaking skills, whether for academic, professional, or personal purposes.

Discute menos, habla más te ofrece estrategias fáciles de aplicar que cambiarán para siempre tu forma de comunicarte. Como abogado especializado en tribunales y experto en comunicación efectiva, Jefferson Fisher ha enseñado a millones de personas a discutir menos y hablar más. Ahora, ofrece un plan que te mostrará cómo transformar tu vida y tus relaciones de conversación en conversación.