• #1 Costco: Subtraction before addition

  • 2024/08/27
  • 再生時間： 27 分
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#1 Costco: Subtraction before addition

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  • Learn how Jim Sinegal and the team at Costco inverted mass market retail by practicing subtraction before addition in order to minimize the loss-making customers and products that cause stores to fail. By flipping conventional wisdom upside down, Costco has become the 3rd largest retailer in the world. At the end of the episode, I share some related questions that may help you think differently about your own business.


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あらすじ・解説

Learn how Jim Sinegal and the team at Costco inverted mass market retail by practicing subtraction before addition in order to minimize the loss-making customers and products that cause stores to fail. By flipping conventional wisdom upside down, Costco has become the 3rd largest retailer in the world. At the end of the episode, I share some related questions that may help you think differently about your own business.


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