• 368: Hunting Alpha in GTM Strategies with Brendan Short

  • 2024/10/31
  • 再生時間： 53 分
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368: Hunting Alpha in GTM Strategies with Brendan Short

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  • As Brendan Short explains, the future of GTM isn’t about lists of thousands but targeting the right 50 accounts this week.

    This evolving approach replaces traditional ICPs with a live, data-driven strategy that prioritizes adaptability, relevance, and speed, creating real Alpha in outbound efforts.

    Highlights include: How A Competitive Market Might Evolve (09:35), Outbound Sales Strategies and GTM Evolution (32:02), And more…

    Are you looking to create repeatable, scalable, and predictable revenue?
    We can help! ► https://predictable.fm/get-growth
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あらすじ・解説

As Brendan Short explains, the future of GTM isn’t about lists of thousands but targeting the right 50 accounts this week.

This evolving approach replaces traditional ICPs with a live, data-driven strategy that prioritizes adaptability, relevance, and speed, creating real Alpha in outbound efforts.

Highlights include: How A Competitive Market Might Evolve (09:35), Outbound Sales Strategies and GTM Evolution (32:02), And more…

Are you looking to create repeatable, scalable, and predictable revenue?
We can help! ► https://predictable.fm/get-growth
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