In this episode, I chat with Ray Dodd, a Money Mindset Coach who helps business owners transform their relationship with money and unlock their true potential. Ray dives into the conditioning and beliefs that shape how we think about money, showing how these narratives can hold us back or propel us forward in business.

We explore how self-worth, societal expectations, and past experiences influence the way we approach pricing, sales, and financial growth. Whether you’re struggling to confidently charge for your services or feeling stuck in scarcity thinking, this episode is packed with insights to help you create a healthier, more empowering relationship with money.

Key Takeaways:

1. Money and Conditioning: Ray explains how societal and cultural narratives impact our mindset around money and success.
2. The Link Between Self-Worth and Pricing: Learn how recognising your value can help you confidently set and stick to prices that reflect the worth of your services.
3. Breaking Free from Scarcity Thinking: Ray shares strategies to shift from a scarcity mindset to one rooted in abundance and possibility.
4. How to Reframe Your Money Story: Understand how examining and rewriting your personal money story can create space for financial and business growth.
5. Sustainable Money Practices: Discover how aligning your financial goals with your values can create long-term success and satisfaction.

Action Steps:

1. Reflect on your current relationship with money. What beliefs or stories might be holding you back from charging your worth?
2. Consider one change you can make to your pricing or sales approach that aligns with your self-worth and values.
3. Journal about your ideal financial goals and what stories you need to rewrite to achieve them.

Connect with Ray Dodd:

1. Instagram: https://www.instagram.com/ray_dodd
2. Website: www.raydodd.co.uk
3. Listen to Ray's podcast: https://www.raydodd.co.uk/podcast

Connect with Me:

1. Instagram: www.instagram.com/lucyjohnstonesocial
2. LinkedIn: www.linkedin.com/in/ljohnstonesocial