Ad Age Marketer's Brief

著者: E.J. Schultz & Adrianne Pasquarelli
  • サマリー

  • A weekly look at the stories making waves across the marketing industry featuring discussions with newsmakers and Ad Age reporters.
    2019
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あらすじ・解説

A weekly look at the stories making waves across the marketing industry featuring discussions with newsmakers and Ad Age reporters.
2019
エピソード
  • Sports uniform sponsorship—what brands should know with Jason Miller, head of partnerships for Excel Sports Management
    2024/10/30

    Jason Miller, head of partnerships for Excel, on forging ties between brands, teams, and fans

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    26 分
  • How Trustpilot’s TrustScore builds consumer confidence and drives brand growth
    2024/10/28

    VP Allyse Slocum explores the power of reviews, trust signals and insights in enhancing business performance

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    16 分
  • Gen Alpha’s ‘Coolest Brands’ and how marketers can join the list
    2024/10/23

    Beano Brain’s Helenor Gilmour talks about why brands such as YouTube are resonating with Gen Alpha and how the group is different from Gen Z

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    22 分

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