Ad Age Marketer's Brief

著者： E.J. Schultz & Adrianne Pasquarelli
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  • サマリー

  • A weekly look at the stories making waves across the marketing industry featuring discussions with newsmakers and Ad Age reporters.
    2019
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エピソード
  • Behind Potbelly’s limited-time offer strategy

    Behind Potbelly’s limited-time offer strategy
    2024/09/04

    CMO joins the Marketer’s Brief podcast to discuss the chain’s media mix and updated loyalty program
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    27 分
  • Why Athleta’s ‘Power of She’ still resonates and what’s next for Gap-owned brand

    Why Athleta’s ‘Power of She’ still resonates and what’s next for Gap-owned brand
    2024/08/28

    CMO Ilona Aman discusses Athleta’s recent Olympics campaign and back-to-school shopping
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    21 分
  • How GoGo Squeez learned it had Gen Z and millennial fans

    How GoGo Squeez learned it had Gen Z and millennial fans
    2024/08/21

    GoGo Squeez CMO joins the Marketer’s Brief podcast to discuss how these new consumers are helping the brand grow up and spur new products
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    22 分

あらすじ・解説

A weekly look at the stories making waves across the marketing industry featuring discussions with newsmakers and Ad Age reporters.
2019
政治・政府 マーケティング 経済学
続きを読む 一部表示

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