In this week's podcast, Paul hosts his monthly solo show where he shares with you the #1 reason businesses in the trades fail...AND the five things you can do today to prevent it.

As an outsourced CFO, Paul's #1 job is to help his client create consistent, positive cash flow so they can achieve their personal and professional goals.

Unfortunately, most business owners in the trades never end up achieving their goals.

They lack the knowledge and confidence in navigating their financial future as they are experts in the trades.

Every blue collar business owneer believes they should have more time, more freedom AND more money in the bank.

Paul agrees! Which is why in today's episode he gives you FIVE things you can do today, to avoid failure and start improving your cash flow.

Don't wait another day to start achieving more money, time and freedom. Schedule a call today and receive a complementary financial assessment of your business: https://thebluecollaradvisors.com/call/

Brad is one of the founders at ZyraTalk. They've been in the automation and AI space for nearly 10 years now. They got their start by automating chat on home service business websites and work with over 5,000 customers. Last year they rolled out an AI voice product that many businesses call their AI CSR to handle overflow and afterhours calls. Some even use the AI as their first line of defense. They're approaching over 1,000 customers using their AI CSR and are handling 10s of thousands of calls per week.

In today's interview, we focus on:

• How AI voice can improve your client experience.
• The #1 goal of AI voice.
• How to turn your CSR's into revenue generating machines.
• The future of AI in the trades.

To continue the conversation with Paul, go to https://thebluecollaradvisors.com/call/

Tom Casey is 3rd generation SOB aka son of a boss. Most awarded contractor in the country with more Quality Home Comfort and Design Build awards than anyone. 2022 Contracting HOF. 2001 Residential Contractor of the Year. Now with The Best Postcards. Happily married for 25-years with 3 grown children and the 1st grandchild on the way.

In today's interview we go deep into:

• Why direct mail isn't dead.
• How to diversify your marketing budget properly.
• Who should be in charge of your marketing.
• The importance of branding and repetition.
• Creating a marketing strategy that works for your size business.
• Why listening into your call center will unlock hidden revenue.

To continue the conversation with Paul, go to: https://thebluecollaradvisors.com/call/