👋 Listeners! Especially Dealership Owners and Managers! This is a major problem that can easily be corrected so you make more 🚗 deals!

In this episode, we explore the common experience of customers who work with a 🚘dealership's Business Development Center (BDC) department on the 📞, only to be disappointed when they arrive and find a disconnected sales process! They feel catfished!

Many customers assume that the person they speak with on the phone in the BDC will be their direct point of contact throughout the sales process, leading to a seamless and easy experience. However, this is often not the case. 😬 When this happens, we lose buyers who have neg feels about us, we send biz to other stores and we don’t meet gross potential.

I will discuss the importance of bridging the gap between the BDC and the sales team to ensure a smoother experience for the customer. This may involve better communication and collaboration between the two departments, as well as clear expectations set for the customer at the outset of the sales process. I give ya some of my personal examples that work! 🤗

We also explore the reasons why this gap exists in the first place, including the challenges of managing a high volume of leads and the potential for miscommunication between departments. We offer insights and solutions for dealerships looking to improve their customer experience and bridge the gap between their BDC and sales teams.

Join us as I dive into this important topic and explore how 🚘dealerships can better serve their customers and improve their bottom line by addressing this common issue!

Dealer Talk with Jen Suzuki Podcast |Jennifer@edealersolution.com | 800-625-1590 |edealersolutions.com

🔥Check out our sponsors!🔥

LotLinx.com is a VIN Management Platform that enables precision automotive retailing via /AI/ technologies that improves dealership profitability.

Autosled.com is the next-generation automotive transportation logistics platform and marketplace.

In this episode I explore the importance of metrics in a car dealership and how they can drive success! I share insights on specific metrics you can track and how they impact dealership's success. From store conversion rates to salesperson and BDC rates, I discuss key metrics that dealerships should be paying attention to and how they can use data to make informed decisions. ✅

Whether you're a dealership manager, salesperson, or just interested in the automotive industry, this episode will provide valuable insights into how metrics can help you drive success.

Dealer Talk with Jen Suzuki Podcast |Jennifer@edealersolution.com | 800-625-1590 |edealersolutions.com

🔥Check out our sponsors!🔥

LotLinx.com is a VIN Management Platform that enables precision automotive retailing via /AI/ technologies that improves dealership profitability.

Autosled.com is the next-generation automotive transportation logistics platform and marketplace.

I’m dialing into one of the most important aspects of any sales call - the greeting! As a sales pro, the first impression you make on a prospect can set the tone for the entire conversation and determine whether or not you will be able to move forward on your end game!

In this episode, I share some of the best practices for crafting a powerful and effective sales call greeting. Learn key elements of a great greeting, including how to introduce yourself and your company, how to establish common ground with the prospect, and how to create a sense of urgency and excitement around the call.

I’ll also discuss some common mistakes that salespeople make when greeting prospects on sales calls, such as using generic or unmemorable greetings, failing to personalize the conversation, or coming across as pushy or aggressive.

Throughout the episode, I share real-world examples of effective greetings (ones I use when I am in dealerships prospecting!), as well as tips and tricks for customizing your greeting to fit the unique needs and preferences of each prospect.

Dealer Talk with Jen Suzuki Podcast |Jennifer@edealersolution.com | 800-625-1590 |edealersolutions.com

🔥Check out our sponsors!🔥

LotLinx.com is a VIN Management Platform that enables precision automotive retailing via /AI/ technologies that improves dealership profitability.

Autosled.com is the next-generation automotive transportation logistics platform and marketplace.