Employee engagement refers to the degree to which employees are invested in,

motivated by and passionate about the work they do and the company for which they work.

Why should we develop engaged employees? simply put, highly engaged

employees do more for your business. Specifically, an engaged workforce positively

impacts the productivity and profitability of an organization, as well as its ability to retain top talent.

Leadership at times confuse employee engagement with employee satisfaction, and

while the two ideas are related — simply put., the difference between the two is that.

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Satisfied employees are happy at work and engaged employees are happy doing their work.

Engaging employees is a highly effective business strategy, but it’s much easier said than done. While HR may think adding a better benefit package.. these new benefits do more to increase job satisfaction than boost engagement — two related but different concepts.

As I made reference in a previous post, employee engagement is often confused for job satisfaction, engagement has more to do with an individual’s connection to their organization and is motivated and passionate about their work.

How to Develop an Employee Engagement Strategy

As a starting point..,plan to measure “ current” employee engagement before you get started.. One you know how your employees feel it will be easier to set an employee Value Proposition and Strategy.DOWNLOAD NOW

Set Accountabilities…

Know who’s responsible for what before you get started and set up ongoing monitoring……Form an employee engagement committee composed of the same key players and task them with carrying out initiatives for your strategy.

Be open to new approaches to your Strategy….

You won’t find the perfect strategy immediately, so don’t close yourself off to new ideas. Measure Engagement constantly.. you must be able to validate the improvements in in your Key indicators.

Must not forget that Your core values should be the heart of your company culture and clearly explained to every employee from day one. Company core values should explain what truly matters to your team and the ideals that you’ll strive to uphold as you expand.

“Must haves”

Providing employees opportunities to grow their skill set keeps them engaged, and having something to work toward keeps them motivate

Promote from within.

Recognize Top Performers make them feel Valued.

Transparency and accountability at all levels of the organization.