• EP5 - Degrowth & the Role of Marketing in Sustainability with Dallas O’Dell

  • 2022/06/27
  • 再生時間: 58 分
  • ポッドキャスト

EP5 - Degrowth & the Role of Marketing in Sustainability with Dallas O’Dell

  • サマリー

  • Degrowth & the Role of Marketing in Sustainability with Dallas O’Dell, PhD Student in Psychology of Economics at the London School of Economics.

    On this episode we cover some really interesting themes like -

    • what degrowth is, how it compares to green growth and the environmental and social implications of both and what it looks like in practice from a policy angle and through everyday business operations
    • the difference of degrowth towards the global north and global south and that it’s application looks different in various parts of the world
    • whether individuals can truly turn the tides through consumer behaviour
    • and lastly, the role of marketing/advertising in demarketing and whether it’s even possible, which gets to the heart of Dallas’s research
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あらすじ・解説

Degrowth & the Role of Marketing in Sustainability with Dallas O’Dell, PhD Student in Psychology of Economics at the London School of Economics.

On this episode we cover some really interesting themes like -

  • what degrowth is, how it compares to green growth and the environmental and social implications of both and what it looks like in practice from a policy angle and through everyday business operations
  • the difference of degrowth towards the global north and global south and that it’s application looks different in various parts of the world
  • whether individuals can truly turn the tides through consumer behaviour
  • and lastly, the role of marketing/advertising in demarketing and whether it’s even possible, which gets to the heart of Dallas’s research

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