Lead generation strategies are crucial for driving growth in any business. By refining our approach and focusing on targeted methods we can attract high-quality leads and convert them into loyal customers. How can we further optimize these strategies to maximize success?

In this episode, Michael shares his journey from starting a real estate business to scaling to 100 deals a year in Las Vegas. He discusses his expertise in lead generation, particularly through PPC and TV commercials.

Tune in to learn the strategies that helped Philip achieve this level of success and how you can apply them to grow your own business.

Topics Covered:

• Welcome and Introduction
• Where Michael Started
• Transition to Las Vegas and Initial Challenges
• Importance of having a dedicated leads manager
• Hiring a sales manager for effective scaling and management lead generation time, cost, and cash conversion cycle
• PPC and TV commercials
• Future of Lead Generation and Business Growth
• Lightning Round and Final Thoughts

Resources:

• Never Split the Difference - https://www.amazon.com/Never-Split-Difference-Negotiating-Depended/dp/0062407805
• Who Not How - https://www.amazon.com/Who-Not-How-Accelerating-Teamwork/dp/1401960588

Connect with Michael

• LinkedIn: https://www.linkedin.com/in/michael-mcdonald-099480108/
• Instagram: https://www.instagram.com/michaelmcdonaldrei/
• Website: https://www.thevirtualmillionaires.com/
• Youtube Channel: https://www.youtube.com/@thevirtualmillionaireshow
• Podcast: https://open.spotify.com/show/4URRxPAZreR73PtAmVeQ3x

Connect with Mark Lane: https://marklaneeducation.com

Grab a copy of Mark's book More Leads, More Deals, More Profits: https://a.co/d/0b20DeOk