• What Integration Therapies in Silicon Valley Have to Do with the Transformation Economy
    2025/07/10

    In this episode, we dive into the intriguing world of integration therapies within Silicon Valley's tech culture. Inspired by a Wall Street Journal article, we discuss how psychedelics are becoming mainstream among tech workers, leading to the rise of integration therapists. These professionals help individuals process their experiences with substances like ayahuasca and psilocybin, aiming to combat burnout and unlock creativity. We explore the therapeutic potential and unintended consequences of this trend, including the phenomenon of workers leaving the industry after profound experiences.


    Takeaways

    • Psychedelics are becoming mainstream in Silicon Valley.
    • Integration therapy is essential for processing psychedelic experiences.
    • Many tech workers face existential crises after psychedelic use.
    • Therapeutic use of psychedelics is viewed positively by some.
    • Reflection is crucial for meaningful transformation.
    • Journaling can enhance personal agency and clarity.
    • Travel can provide new perspectives for personal growth.
    • Integration helps sustain the benefits of transformative experiences.
    • Companies can benefit from encouraging reflection among employees.
    • The conversation around psychedelics is evolving and complex.

    Chapters

    00:00 Introduction to Psychedelics in Silicon Valley
    02:09 The Role of Integration Therapies
    05:57 Therapeutic Uses of Psychedelics
    09:57 Moral Perspectives on Psychedelics
    14:10 Transporting vs. Transformative Experiences
    18:20 The Power of Journaling and Reflection
    21:44 Encapsulation and Integration in Transformation
    23:57 Conclusion and Reflections on the Discussion

    Read More:

    https://www.wsj.com/lifestyle/so-you-took-ayahuasca-the-therapist-will-see-you-now-eee7476b?st=8GRcX3&reflink=desktopwebshare_permalink

    Register for a free pilot program with Feedback Now

    https://marketing-info.feedbacknow.com/free-pilot

    Learn more about Stone Mantel

    https://www.stonemantel.co

    Sign up for the Experience Strategist Substack here:

    https://theexperiencestrategist.substack.com
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    28 分
  • Robert Fabricant on AI and Design for Cognitive Decline
    2025/07/01

    In this episode of the Experience Strategy Podcast, hosts Aransas Savas, Joe Pine, and Dave Norton discuss the intersection of aging and technology, particularly focusing on how technology can be designed to support cognitive health as we age. They reflect on a personal article by Robert Fabricant in Fast Company that challenges the current approach to technology for the aging population, advocating for ambient adaptive technology that promotes dignity and agency. The conversation explores the need for AI design that accommodates cognitive decline, the importance of contextual awareness in technology, and the potential for transformational technology to enhance the quality of life for older adults.

    This podcast is brought to by Feedback Now, the world’s best solution for real-time feedback.

    Takeaways:

    • AI Technology should be designed for aging well.

    • Cognitive decline requires specific support.

    • Adaptive technology can enhance dignity in aging.

    • Ideally AI should passively support people in cognitive decline

    • Contextual awareness can improve how people engage with tool.

    • Designing for accessibility benefits everyone.

    • Transformational technology can maintain cognitive function.

    • Data can empower users to understand their health better.

    • The future of technology lies in integration with life systems.

    Chapters”

    00:00 Introduction to the Experience Strategy Podcast

    01:17 Reflections on Aging and Technology

    04:12 The Role of Adaptive Technology

    12:03 Contextual Experience Design

    15:52 Superpowers and Cognitive Support

    20:39 The Future of Health Technology

    23:54 Designing for Resilience vs. Performance

    Read More:

    https://www.fastcompany.com/91350804/why-im-wishing-for-different-technology-on-fathers-day

    Register for a free pilot program with Feedback Now

    https://marketing-info.feedbacknow.com/free-pilot

    Learn more about Stone Mantel

    https://www.stonemantel.co

    Sign up for the Experience Strategist Substack here:

    https://theexperiencestrategist.substack.com
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    26 分
  • New Release Shows that Airbnb is Serious About In-Destination Experiences
    2025/06/26

    In this episode of the Experience Strategy Podcast, hosts Aransas Savas, Joe Pine, and Dave Norton discuss Airbnb's recent rebranding and its shift from a focus solely on home bookings to a more holistic approach that includes services and experiences. They explore the implications of this transformation for the travel industry, emphasizing the importance of authenticity, operational platforms, and the experience economy. The conversation highlights the potential for Airbnb to create unique, transformative travel experiences that resonate with customers' desires for connection and personal growth.

    Takeaways

    • Airbnb is evolving from just home bookings to offering services and experiences.

    • Transformative travel is about creating lasting changes in identity and aspirations.

    • Airbnb's operational platform can help travelers manage their entire itinerary.

    • Authenticity in travel experiences is key to perceived value.

    • Experience stacking allows for unique offerings that enhance customer engagement.

    • The shift from a sharing economy to an experience economy is crucial for value creation.

    • Vetting experiences builds trust and enhances customer satisfaction.

    • Airbnb's community aspect deepens the travel experience.

    • The future of travel will focus on personalized and bespoke experiences.

    • Airbnb's approach could raise the standard for the entire travel industry.

    Chapters

    00:00 The Evolution of Airbnb: A New Era in Travel
    03:24 Transformative Experiences: Beyond Just Stays
    06:16 Operational Platforms: The Future of Travel Itineraries
    09:12 Authenticity in Travel: The Airbnb Advantage
    14:50 The Shift from Sharing to Experience Economy
    17:33 Creating Value Through Experiences
    20:34 The Role of Trust and Vetting in In Destination Experiences
    23:27 The Future of Airbnb and the Experience Economy

    Read More:

    https://news.airbnb.com

    Register for a free pilot program with Feedback Now

    https://marketing-info.feedbacknow.com/free-pilot

    Register for the free membership in the Collaboratives here:

    https://www.thecollaboratives.com/contest

    Sign up for the Experience Strategist Substack here:

    The Experience Strategist A newsletter about creating value for customers, employees, and companies. By Dave Norton

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    29 分
  • Fashion Group Zara is Introducing Travel Mode
    2025/06/19

    In this episode of the Experience Strategy Podcast, hosts Aransas Savas, Dave Norton, and Joe Pine discuss fashion group Zara's innovative travel mode, which allows users to shop for products while traveling. They explore the concept of 'modes'—temporary mindsets and behaviors that influence customer experiences—and how Zara's travel mode can enhance customer engagement. The conversation delves into the importance of context, opportunities for improvement, and the potential for community building through social media. The hosts emphasize the dynamic nature of modes and the need for behavioral science to further explore this concept.

    Takeaways

    • Zara's travel mode allows shopping while traveling.

    • Modes are temporary mindsets that influence behavior.

    • Travel mode operates without internet access, enhancing usability.

    • Anticipating customer context is crucial for effective modes.

    • Supporting customer modes can create more buying opportunities.

    • Zara's travel mode is a key conversion strategy.

    • Leveraging community and social media can enhance customer experience.

    • Zara should focus on its strengths in fashion.

    • Behavioral science should study modes more extensively.

    • The dynamic nature of modes offers opportunities for brands.

    Chapters

    00:00Exploring Zara's Travel Mode Initiative

    06:01Understanding Human Modes vs. Technology Modes

    08:45The Importance of Context in Customer Experience

    14:49Evaluating the Effectiveness of Zara's App Features

    17:43Leveraging Community and Social Media for Engagement

    20:47The Role of Behavioral Science in Understanding Modes

    26:46Future Directions and Listener Engagement

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    28 分
  • The Wall Street Journal on the Value of Getting People to Spend More Time with Your Brand
    2025/06/12

    In this episode of the Experience Strategy Podcast, hosts Aransas Savas, Joe Pine, and Dave Norton discuss a Wall Street Journal article written by Jennifer Williams about retail, focusing on how major brands are intentionally slowing down the shopping experience to enhance customer engagement. They explore the importance of creating meaningful experiences, the lessons learned from Toys R Us, and the need for authenticity in retail strategies. The conversation emphasizes measuring success beyond traditional sales metrics and highlights the future of experience-led brands.

    Takeaways

    The longer someone spends in a store, the more likely they are to convert into a purchaser.

    Retailers are adding experiences to encourage customers to linger longer.

    Time well spent is a key concept in enhancing customer experience.

    Experiences must be meaningful and relevant to the brand.

    Toys R Us failed to create relevant experiences for their target audience. Lego gets it. Camp.com gets it.

    Retail success should be measured by time value, not just sales per square foot.

    Authenticity in brand experiences is crucial for customer loyalty.

    Walmart is evolving to compete with experiential brands.

    Experience-led brands can charge for their unique offerings.

    Read More:

    https://www.wsj.com/articles/shop-slow-spend-more-the-retailers-hoping-that-customers-linger-0c87ea24?st=etbsMd&reflink=desktopwebshare_permalink

    https://camp.com

    Register for the free membership in the Collaboratives here:

    https://www.thecollaboratives.com/contest

    Sign up for the Experience Strategist Substack here:

    https://theexperiencestrategist.substack.com

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    25 分
  • Free Advice for Tony Bates at Genesys on Empathy and AI
    2025/06/04

    In this episode of the Experience Strategy Podcast, hosts Aransas Savas, Joe Pine, and Dave Norton discuss Tony Bates article in Fortune Magazine on the intersection of empathy, AI, and customer experience. They explore how empathy is often seen as a critical component in business interactions, especially in the context of AI's role in enhancing customer service. The conversation delves into the nuances of sympathy versus empathy, the importance of emotional jobs in customer interactions, and the need for businesses to differentiate themselves through human elements in an increasingly automated world.

    Chapters

    00:00 Introduction to Experience Strategy Podcast
    01:50 The Role of Empathy in AI and Business
    06:43 Sympathy vs. Empathy in Customer Experience
    12:12 Emotional Jobs and AI's Role
    14:55 Human Element as a Differentiator
    20:56 The Future of AI and Experience Strategy

    Read more here:

    https://fortune.com/article/ai-empathy-business-customer-loyalty-tech/?utm_source=search&utm_medium=suggested_search&utm_campaign=search_link_clicks

    Register for the free membership in the Collaboratives here:

    https://www.thecollaboratives.com/contest

    Sign up for the Experience Strategist Substack here:

    https://theexperiencestrategist.substack.com

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    25 分
  • The Transformation Economy Book is Final!
    2025/06/01

    Summary

    In this episode, the hosts discuss the upcoming book 'The Transformation Economy' by Joe Pine, exploring the readiness of the world for transformation, the role of technology, and the importance of creating experiences that lead to lasting change. They delve into the nuances of transformation, including the distinction between temporary and permanent changes, the interconnection between experiences and transformations, and the need for businesses to adapt their models to support customer outcomes. The conversation highlights the exciting potential for transformation in various industries and the importance of collaboration in achieving meaningful change.

    Takeaways

    The world is now ready for The Transformation Economy.
    Transformation is a big word, often scary.
    We only ever change through our experiences.
    Create the experience of transformation, not the promise.
    Temporary transformation is a type of transformation.
    You can't transform without experiences.
    Charge for the outcomes your customers achieve.
    Transformation requires follow-through and support.
    The future of transformation is super exciting.
    We need a chief transformation officer focused on customers.

    Chapters

    00:00 Introduction to the Transformation Economy
    02:58 The Readiness for Transformation
    06:00 The Role of Technology in Transformation
    09:04 Personal Experiences and Transformation
    12:08 Understanding Transformation: Temporary vs Permanent
    14:55 The Interconnection of Experiences and Transformations
    17:54 Levels of Experiences and Their Impact
    20:50 Sustaining Transformation
    24:00 Business Models for Transformation
    27:13 The Future of Transformation Strategy

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    30 分
  • What HBR Missed About Taylor Swift's Genius
    2025/05/22

    Summary

    In this episode of the Experience Strategy Podcast, hosts Aransas Savas, Joe Pine, and Dave Norton delve into the strategic genius of Taylor Swift, exploring how her approach transcends music to embody principles of experience strategy. They discuss her emotional connection with fans, authenticity, and the aspirational roles she plays for her audience, particularly young women. The conversation highlights the economic impact of her experiences and the lessons that can be drawn for businesses in the experience economy.

    Takeaways

    • Taylor Swift's success is rooted in her emotional connection with fans.
    • Her strategies reflect core principles of innovation and experience strategy
    • Authenticity is key to maintaining relevance and trust with consumers.
    • Super consumers are emotionally connected and deeply involved with the experience.
    • Taylor Swift's evolution showcases the importance of staying true to oneself while innovating.
    • Mentorship and community are significant aspects of her appeal to young women.
    • Experiential engagement creates lasting memories and connections for audiences.
    • The economic impact of her tours demonstrates the value of experiences.
    • Her collaborations highlight the balance between authenticity and innovation.
    • Taylor Swift serves as a modern case study for experience strategy in action.

    Chapters

    00:00 Introduction to Experience Strategy Podcast
    01:24 Exploring Taylor Swift's Strategic Genius
    05:36 Emotional Connection and Authenticity in Experience
    10:32 Principles of Authenticity and Evolution
    15:28 Aspirational Jobs and Mentorship
    20:05 Experiential Engagement and Economic Impact

    Read more here:

    https://hbr.org/2025/03/the-strategic-genius-of-taylor-swift

    Register for the free membership in the Collaboratives here:

    https://www.thecollaboratives.com/contest

    Sign up for the Experience Strategist Substack here:

    https://theexperiencestrategist.substack.com

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    25 分