-
サマリー
あらすじ・解説
In this episode, we’re joined by Savannah Zimmer from The Creative Benefit. Savannah is a successful marketing professional with over 15 years of experience and has a proven track record of transforming business goals into actionable, results driven marketing strategies.
We discuss low-cost marketing tactics for small businesses, emphasising the importance of staying up-to-date with trends and tools, utilising customer feedback and analytics, and being authentic and creative.
We also discuss strategies for marketing with limited budgets, including creating a marketing plan, understanding the target audience, and tracking and analysing marketing efforts.
Key Takeaways:
- Free and low-cost marketing tools for startups and small businesses
- Measuring marketing efforts with limited budgets
- Common pitfalls when working with small budgets
- Allocating limited marketing budgets across channels
- Tips for navigating creativity with limited funds
- Market to existing customers for free marketing and loyalty
- Using limited budgets for testing before scaling successes
- Brainstorming campaign ideas through open discussion
Links:
https://thecreativebenefit.com/
https://www.instagram.com/savielaurel/
www.pinkleopard.co.uk