Maintaining and deepening your borrower connections doesn't have to be complicated. With recent data showing that every generation of borrowers prefers a high tech, high touch mortgage experience, it’s imperative for today’s lenders to use the right technology to master the art of attracting borrowers and keeping them too.

Watch part five of our “What borrowers want” series to hear Nick Belenky, Managing Director of Solution Sales, at ICE Mortgage Technology share expert insights on how lenders can set themselves up for future success by leveraging technology to engage new borrowers, win their loyalty and strengthen referrals.

Download ICE Mortgage Technology’s free “What Borrowers Want” eBook to access more valuable data.

Data shows that today’s borrowers are prioritizing keeping costs down, closing faster and having an exceptional experience throughout the mortgage process. To meet these high demands, lenders need a support system that can help them build a seamless, end-to-end workflow. The largest network of mortgage technology partners in the industry are standing by to help you meet your clients’ needs, while also helping your bottom line. In this What Borrowers Want episode, ICE Mortgage Technology executives Chris Backe, Partner Solutions Director, and Cathy Blaszyk, Director of Partner Development, will share a look at today’s borrower preferences, how lenders are streamlining their workflows to meet them and what results they are seeing.

Download ICE Mortgage Technology’s free “What Borrowers Want” eBook to access more valuable data.

The underwriting process is notorious for being complex and time-consuming, with more than 2,500 data fields and 300 pages of content needing to be reviewed on any given loan. Leveraging mortgage automation can go a long way to reduce the manual work, however, there are several misconceptions surrounding the use of automation. Join Michael Hammond, President and Founder of NexLevel Advisors LLC, as he talks with Suzy Lindblom, Chief Operating Officer at Arc Home LLC, and Kim Hoffman, Head of Mortgage Operations at SoFi, about how they are leveraging automation in their underwriting workflows. Hear these industry experts share the truth on how to effectively maximize its benefits, including where to start, what to prioritize and how to gain buy-in with your team.